I purchased this foundation hoping it would be just as good as some of the make-up gurus make it seem, but it was just a big let down.
The price point for this foundation was honestly good. It was around 7 US dollars and I bought it from Kendra. The shade range was pretty minimal, the shop having just four shades available, but I somehow found a pretty good match. The packaging is not too bad either. It comes in a glass bottle, something that I particularly like (it minimizes, even in the tiniest bit, the mass production of plastic, which causes in turn great pollution problems), and the applicator is a tiny plastic spatula. Honestly, I am not enjoying the applicator very much since it can get pretty messy during application.
Now, I tried this foundation in several ways, since I really wanted to give it a fair shot. I used two different kinds of moisturizers under it, a thicker, creamy one and afterwards a gel based one. I tried two different primers, one of them being the Wet n' Wild Photo Focus Matte Primer, and I even tried it without a primer as well. I changed the methods of application, using a blender at first and then applied it with a brush when the blender didn't seem to do the trick. But no matter what, the end product pretty much looked the same.
The coverage is medium towards light,and one of the good things about this foundation is that it doesn't oxidize. But from what I've seen, the coverage is not buildable and every time I wanted to layer it, the foundation just started dispersing and breaking up. For me in particular, this foundation ends up just staying on top of the skin, poorly blended, and in some portions of my face it clings to patches of skin, making the end result look pretty bad. But from what I've seen, the best method of application for me would be in very small doses, and just one layer applied with a brush and then blended with a sponge.
I also tried it in combination with other foundations, but I can't say I was successful. When used with other products, for example my Catrice concealer, the foundation just dispersed and broke up again, almost disappearing from the region where I applied the concealer. I also tried applying powders on it, some loose setting powder and some bronzer and although the foundation is not working that bad with powders, the end result still looks patchy.
All in all, this foundation might be called Photo Focus, but I sure wouldn't like somebody taking my picture when wearing it. While this foundation might work wonderfully for others, it just doesn't do well with my skin. If you have the possibility, I suggest trying the foundation beforehand, just so you can make sure it works with your skin.