About the brand

Wet'n'Wild is a cosmetics company founded in 1979 in Brooklyn, NY. It began by selling lipsticks and nail polishes for 99 cents, (a price that remains the same today). It relocated to Los Angeles in 2003 and is currently the #1 value brand in the United States. A mostly vegan, cruelty-free beauty company, it has over 90% brand recognition in the U.S. It is owned by Markwins International.

http://www.wetnwildbeauty.com

Overall rating
4.0
Created with Sketch.
76%
would repurchase
4.0
Created with Sketch.
Overall rating
76%
would repurchase

Latest wet n wild Reviews

Breakup Proof Waterproof Retractable Gel Eyeliner
2.0
Created with Sketch.

4 days ago

This was super dry and draggy and clumpy, chunky. Even after wiping it on a clean tissue to soften it a bit it didn't help. The color (black) was very weak and see through on the waterline and...


Prime Focus Impossible Primer
5.0
Created with Sketch.

7 days ago

I'm impressed! This has all the best features of a silicone primer while not having any actual silicone and thus avoiding all the downsides of a silicone primer. It feels like a much more...

Patrick Makeup Sponge
3.0
Created with Sketch.
from

10 days ago

Works very well, its very soft and smooth, but its already starting to fall apart on the third wash. The bottom yellow part is actually separate from the pink part, not just a yellow dye. It still...

Patrick Makeup Sponge
3.0
Created with Sketch.
from

10 days ago

Works very well, its very soft and smooth, but its already starting to fall apart on the third wash. The bottom yellow part is actually separate from the pink part, not just a yellow dye. It still...