About the brand

Wet'n'Wild is a cosmetics company founded in 1979 in Brooklyn, NY. It began by selling lipsticks and nail polishes for 99 cents, (a price that remains the same today). It relocated to Los Angeles in 2003 and is currently the #1 value brand in the United States. A mostly vegan, cruelty-free beauty company, it has over 90% brand recognition in the U.S. It is owned by Markwins International.

http://www.wetnwildbeauty.com

Overall rating
4.0
Created with Sketch.
76%
would repurchase
4.0
Created with Sketch.
Overall rating
76%
would repurchase

Latest wet n wild Reviews

MegaGlo Loose Highlighting Powder
5.0
Created with Sketch.

2 days ago

I have this in the golden toned shade called "Hustle & Glow". This product reminds me so much of Bonne Bell's Glimmer Bronze, from back in the day, which I used and loved for many years! I love...


Breakup Proof Waterproof Retractable Gel Eyeliner
4.0
Created with Sketch.
from

11 days ago

I liked Milani "KOHL" for years, until on a whim, I bought this. It stays on better than milani [ even though milani goes on really smooth, and is very black, it does "move"] W&W takes quite a bit...

Nude Awakening 10-Pan Palette
4.0
Created with Sketch.

20 days ago

I like this product; some colors have a better finish than others but I can easily make a number of looks from the pallet. Eye primer makes a big difference in performance with these shadows.

Nude Awakening 10-Pan Palette
4.0
Created with Sketch.

20 days ago

I like this product; some colors have a better finish than others but I can easily make a number of looks from the pallet. Eye primer makes a big difference in performance with these shadows.