59%
would repurchase
4.0/5
package quality

price range

description

ingredients

TESTS ON ANIMALS.

Reviews

Reviews


3.0
Created with Sketch.
from

15 years ago

I tried to fix a mess that I made on my head from a home highlighting kit. I ran to the drugstore and got this hair color in Medium Ash Blonde. My natural color is pretty much the same with sun...

About reviewer (24 reviews)

Age30-35

SkinCombination, Fair

HairBlond

EyesBlue



2.0
Created with Sketch.

15 years ago

Same problem as every other boxed dye I've used: turns my hair purpley-red. I used "Soft Dark Brown," but my hair turned inky-violety-brown. I ended up getting it corrected at a salon a week...

About reviewer (84 reviews)

Age25-29

SkinSensitive, Fair, Neutral

HairBrunette, Wavy, Fine

EyesGreen


1.0
Created with Sketch.

15 years ago

I do not recommend this. A flat, sort of opaque color - no shine for me. Color comes out much darker than colors on box. Very expensive - I can't figure out why. I have switched to Revlon...

About reviewer (19 reviews)

Age44-55

SkinAcne-prone, Fair

HairBrown

EyesBlue


4.0
Created with Sketch.

15 years ago

I used light natural brown and my hair looked more like medium brown. It covered my greys and my hair was very soft and shiny. I like the conditioner and because I used 2 boxes I can use the...

About reviewer (7 reviews)

Age36-43

SkinCombination, Fair

HairBrunette

EyesGreen


1.0
Created with Sketch.

15 years ago

I have brown/black hair. also, I have some grey hair. I put 5 1/2 C on my hair for almost 2hrs. The result, didn't cover my grey, didn't even color my hair lighter, maybe tiny bit lighter. it was...

About reviewer (3 reviews)

Age30-35

SkinOther

HairOther

EyesOther


3.0
Created with Sketch.

15 years ago

I'm kinda happy, but then not. I used shade 5W, Medium Golden Brown because of the reviews of too dark colors, but I should have gone with my standard pick which would have been 5N, Medium Brown. ...

About reviewer (125 reviews)

Age36-43

SkinCombination, Medium, Warm

HairBrown, Curly, Medium

EyesBrown


3.0
Created with Sketch.

15 years ago

i chose 4c dark ash brown because i had read reviews about the lighter shades turning out orange-ish, and because i wanted to go back to my natural haircolor after going a shade lighter. color...

About reviewer (5 reviews)

Age25-29

SkinOther, Other

HairOther

EyesOther


4.0
Created with Sketch.

15 years ago

I have naturally dark brown hair and decided to make a change since summer is here. I chose the shade in 6C because i absolutely loved the color of 5c and had read the reviews on MUA saying "choose...

About reviewer (6 reviews)

Age19-24

SkinVery Dry, Fair

HairBrown

EyesBrown


2.0
Created with Sketch.

15 years ago

I tried this product in 3N-Natural Black after reading several good reviews of the product and seeing one reviewer's photos (very helpful). However, the color was very black, like witchy black. I...

About reviewer (2 reviews)

Age36-43

SkinCombination, Olive

HairBrunette

EyesBrown


4.0
Created with Sketch.

15 years ago

I have dark brown/Blackish hair and I tried natural match 4N, basically it gave my hair a richer tone to my dull hair. Other than that it didn't change the color much. I would recommend this to...

About reviewer (1 reviews)

Age19-24

SkinCombination, Olive

HairBlack

EyesBrown


3.0
Created with Sketch.

15 years ago

I re-purchase this because it gives a nice first application, and then, like any DS haircolor, if I continue using it for several months, I end up with orange hair. I've been using the light ash...

About reviewer (25 reviews)

Age36-43

SkinSensitive, Fair, Warm

HairBrown, Straight, Fine

EyesHazel


5.0
Created with Sketch.

15 years ago

the shade:blackest black i have naturally dark hair but it appears brown under some lighting. i absolutly adore this shade because it gives me shiny black hair. there is no blue in it, but true...

About reviewer (91 reviews)

Age19-24

SkinCombination, Fair

HairBrunette

EyesBrown


5.0
Created with Sketch.

15 years ago

I haven't colored my own hair in 15 years, and always opted to go to the salon before I would take my hair's destiny into my own hands again. However, I desperately needed color, and my stylist...

About reviewer (1 reviews)

Age30-35

SkinSensitive, Fair-Medium

HairBrunette

EyesGreen


5.0
Created with Sketch.

15 years ago

I love this hair color! It left my hair so soft and healthy looking. I love that it doesn't have ammonia in it and the color I chose (4R I think, dark auburn) is perfect, just what I was looking...

About reviewer (192 reviews)

Age30-35

SkinDry, Fair-Medium, Not Sure

HairBrunette, Other, Other

EyesHazel


5.0
Created with Sketch.

15 years ago

I've used a ton of drugstore brand coloring products (Feria, Garnier, Clairol) and this one is the best. I have dark hair and I use 4C and my hair is left really silky and glossy (and it's quite...

About reviewer (5 reviews)

Age36-43

SkinCombination, Olive

HairBrunette

EyesBrown


5.0
Created with Sketch.

15 years ago

I've been using Natural Match for over a year now, and I have to say it's the best haircolour I've tried so far. In the past, I've used Feria, Wella demi-permanent, Preference, and many others. ...

About reviewer (19 reviews)

Age25-29

SkinCombination, Fair

HairBrunette

EyesBrown


4.0
Created with Sketch.

15 years ago

I dyed my hair using the 8W (medium golden blonde), and I feel pretty happy with the results! To have truly made a 'natural match' ;-P I would have used the 7W (dark golden blonde), but experience...

About reviewer (4 reviews)

Age25-29

SkinCombination, Fair

HairBlond

EyesHazel


4.0
Created with Sketch.

15 years ago

I tried the 8N over my fine, slightly damaged, very processed hair. I am naturally a level 7 that pulls a lot of red. I just could not keep up with the $$ for a salon pretty 10 level. So, I had...

About reviewer (1 reviews)

Age30-35

SkinNormal, Fair-Medium

HairBlond

EyesBlue


5.0
Created with Sketch.

15 years ago

I have medium brown with a few greys. I had previously used another permanent hair color in light ash brown and my hair was too light with a reddish hue and dried out. I used 5C (medium ash...

About reviewer (1 reviews)

Age44-55

SkinOily, Medium

HairBrunette

EyesBrown


5.0
Created with Sketch.

15 years ago

I have only colored my own hair a few times, usually followed by a trip to the salon to get the effect I really wanted, but this was a very positive experience. I used 7W over my dark blonde hair...

About reviewer (3 reviews)

Age36-43

SkinDry, Fair-Medium

HairBlond

EyesHazel