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3.7

99 reviews

65%
would repurchase
4.3/5
package quality

price range

Reviews

Reviews


5.0
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16 years ago

I have been coloring my hair at home for years and usually use medium beige or champagne blonde tones. I tried the Dream Blonde 8 medium blonde and it looks great. The most amazing thing is that...

About reviewer (10 reviews)

Age36-43

SkinNormal, Fair-Medium

HairBlond

EyesGreen



5.0
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16 years ago

I bought the L'oreal Dream Blonde # 100 to bleach my hair. My hair was a bit red and brown with blonde streaks. The bleach turned my hair a canary yellow, which really freaked me out. I was...

About reviewer (7 reviews)

Age36-43

SkinAcne-prone, Fair-Medium, Not Sure

HairBlond, Wavy, Coarse

EyesBlue


2.0
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16 years ago

Oh Feria why did I stray???? I used Dream Blonde in 8A Medium Ash Blonde (due to the excellent reviews here) and unless you have completely virgin hair I would not recommend this at all! It...

About reviewer (2 reviews)

Age30-35

SkinCombination

HairBlond

EyesGreen


5.0
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16 years ago

I just used this product, 8A Sparkling Lotus, Medium Ash Blonde. Love It Love it. Will go a little lighter next time, but the shampoo is amazing. Color is great. I am a natural Brunette, no...

About reviewer (3 reviews)

Age44-55

SkinSensitive, Olive

HairBlond

EyesOther


5.0
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16 years ago

This stuff is the best!! It's summer, and the thought of spending 2 hours and & $150 at the salon was not appealing to me. I bought a box of this in "Orchid". I really half expected to be at the...

About reviewer (15 reviews)

Age44-55

SkinDry, Fair

HairBlond

EyesBlue


2.0
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16 years ago

I used this after bleaching my hair, hoping it would take the brassiness away, it worked great on the roots but still had the same yellow colour on the rest of my hair. However the shampoo and...

About reviewer (2 reviews)

Age36-43

SkinCombination, Fair, Warm

HairBlack, Wavy, Other

EyesGreen


3.0
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16 years ago

I didn't like the smell, and even after pre-lightening my hair still turned out super yellow, after picking the the lightest shade. It was very even though, even around my ears which was nice....

About reviewer (42 reviews)

Age19-24

SkinCombination, Fair, Cool

HairBrown, Wavy, Coarse

EyesGreen


4.0
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16 years ago

My favorite thing about this product is how your hair doesn't smell like you just colored it. It has a very faint, pleasant scent. I was surprised to see all the extras included in the package-...

About reviewer (29 reviews)

Age

SkinVery Dry, Fair-Medium

HairBlond

EyesBlue


5.0
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16 years ago

Love this product- I used 9A Orchid and after many years of using L'Oreal's Preference I decided to try this. The color is great; not too bleachy blonde or brassy at all. The coverage on my roots...

About reviewer (5 reviews)

Age36-43

SkinDry

HairBlond

EyesOther


5.0
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16 years ago

Wonderful color! My natural color is dark ash blonde and it is a constant struggle to lighten my hair to a medium blonde without it becoming horribly brassy. No at-home or salon color has worked...

About reviewer (1 reviews)

Age30-35

SkinCombination, Fair

HairBlond

EyesGreen


5.0
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16 years ago

I had been wanting to try this, but was hesitant of the nearly $15 price tag. CVS had it on sale for like $11.99, and I had a $3 off coupon so I figured why not. I deep conditioned my hair 24...

About reviewer (620 reviews)

Age25-29

SkinCombination, Fair-Medium, Neutral

HairBrown, Straight, Fine

EyesBrown


1.0
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16 years ago

This gave me the blond I wanted! I used 8A sparkling lotus over some grown out highlights and dark roots. Now my hair is a little darker than I expected, but a beautiful believable shade.I am...

About reviewer (13 reviews)

Age36-43

SkinOily

HairBlond

EyesGreen


5.0
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16 years ago

all i can say is WOW. i have used many different blonde hair dyes in the past... feria, herbal essences, etc. and this one is the BEST! i hadnt dyed my hair blonde in a while and my hair had been a...

About reviewer (1 reviews)

Age19-24

SkinCombination, Fair

HairBrunette

EyesGreen


5.0
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16 years ago

[UPDATE: This stuff just saved be approx. $100. So after bout of TOTAL hair-color insanity, I went to the salon for a "corrective color" treatment to remove too-dark box color from my light blonde...

About reviewer (74 reviews)

Age36-43

SkinOily, Fair

HairBlond

EyesBlue


4.0
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16 years ago

My light blonde hair tends to get a brassy/yellowish tone so I used #9 Pure Orchid Light Ash Blonde. I have had trouble with other products turning my fair highlights either orange or purple...

About reviewer (3 reviews)

Age30-35

SkinAcne-prone, Fair-Medium

HairBlond

EyesBlue


5.0
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16 years ago

My natural hair color is light brown.I need a product that will lift the darker roots in the back of my hair without leaving them brassy. This product works. I used #11 Extra Light Blonde. I have...

About reviewer (24 reviews)

Age36-43

SkinNormal, Other

HairBlond

EyesGreen


5.0
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16 years ago

DREAM BLONDE #10 ALLURING PEONY My Hair: former redhead, corse, thick, dry, with natural curl. Now my hair is 2/3 rather fetching silver and 1/3 (nape) crungy-looking yellow grey. I have been...

About reviewer (67 reviews)

Age56 & Over

SkinDry, Fair

HairSilver

EyesBlue


5.0
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16 years ago

I must say I was skeptical. If sounds too good to be true... However, I was really pleased with this. I've tried all of the brands, both ds and Sally's, and for me, this is the best. Used #8 on my...

About reviewer (15 reviews)

Age30-35

SkinSensitive, Fair, Cool

HairBlond, Straight, Fine

EyesBlue


2.0
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16 years ago

I have tried just about every at home colouring product on the market in hopes that I would finally find THE ONE product that could help me attain platinum blonde hair without costing me a fortune....

About reviewer (1 reviews)

Age19-24

SkinSensitive, Fair

HairBlond

EyesGreen


5.0
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16 years ago

I bought it because of the reviews and I LOVE it! I normally have brassiness right after coloring the roots (it goes away after a few washes). This one gave me no brassiness. It also matched up...

About reviewer (1 reviews)

Age30-35

SkinCombination, Fair

HairBlond

EyesBlue