Wella
The Wella Company is a haircare company founded by Franz Stroher in Germany. He began the business in 1880, selling tulles, which are the bases for wigs. He filed for a patent for Wella in 1924. The company went on to create the world's first portable permer in 1930 and the first ever balm to "nourish and protect hair." They launced demi-permanent hair color in 1988, and currently offer a wide range of styling products, tools, and hair color for professionals.
https://www.wella.com/professional/en-US/home
Recent Wella Reviews
I used this as a color additive with my color Ion silver pearl. I bleached my whole head with Ion bleach then used silver pearl and half bottle of 050. I only mixed the ratio for color and nedded no developer for additive. When bleaching i used double 20 vol developer to 1 part bleach. My hair came out this amazing silver color. I left the color in for 30 minutes. Don't be tempted to wash it …Read more
I used this as a color additive with my color Ion silver pearl. I bleached my whole head with Ion bleach then used silver pearl and half bottle of 050. I only mixed the ratio for color and nedded no developer for additive. When bleaching i used double 20 vol developer to 1 part bleach. My hair came out this amazing silver color. I left the color in for 30 minutes. Don't be tempted to wash it …Read more
This product is brilliant! After colouring my hair dark brown I was left with orange toned roots - not a good look! I mixed some of this with 20% developer (I think 10% is best for this purpose but 20 was all I had) and applied it to my roots. Left it for 30 minutes and it toned my roots down to the same colour as the rest of my hair. What a relief! My hair didn't feel damaged afterwards …Read more
This product is brilliant! After colouring my hair dark brown I was left with orange toned roots - not a good look! I mixed some of this with 20% developer (I think 10% is best for this purpose but 20 was all I had) and applied it to my roots. Left it for 30 minutes and it toned my roots down to the same colour as the rest of my hair. What a relief! My hair didn't feel damaged afterwards …Read more
Horrible Horrible Horrible!
Light ash brown is actually black. My hair is black.
Why does Wella not state that their colors run dark?
Eff Wella.
My hair is so dry now that I'm afraid to lighten it.😡😬😭
Horrible Horrible Horrible!
Light ash brown is actually black. My hair is black.
Why does Wella not state that their colors run dark?
Eff Wella.
My hair is so dry now that I'm afraid to lighten it.😡😬😭
