Created with Sketch.

4.5

249 reviews

90%
would repurchase
4.2/5
package quality

price range

description

Insane color payout. A velvety, suede-like smoothness and blendability. THE FORMULA: Soft, amazingly velvety texture. Rich, dense and decadent color. Smooth, uniform pigment distribution and blendability. Long-lasting, crease-free wear. The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Insane payout. Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability. This amazing technology works for every shade and finish. Every Urban Decay shade goes on silky, blends easily and stays put. THE SHADES: Shimmer, satin, sparkle, duotone and matte finishes. THE TOKEN: Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy…no melting, magnets or breakage.)

Reviews

Reviews


5.0
Created with Sketch.

14 years ago

I've been wearing Urban Decay Eyeshadow for coming up on 5 years and own over 40 shades of their eyeshadow while I absolutely love their pigmentation, the glitter is another story. When I was 18...

About reviewer (13 reviews)

Age19-24

SkinAcne-prone, Fair-Medium, Not Sure

HairBrunette, Straight, Fine

EyesBrown



4.0
Created with Sketch.

14 years ago

I love Urban Decay eyeshadows, and own around 20 different shades, and some I love and some are just okay. I love the pallets because you can create literally millions of looks. The problems I have...

About reviewer (6 reviews)

AgeUnder 18

SkinAcne-prone, Fair-Medium

HairBrunette

EyesGreen


5.0
Created with Sketch.
from

14 years ago

Worth the price! Not to mention the packaging is so cute! They are so blendable, creamy and pigmented! My favorites are Goddess, Oil Slick, Last Call, and Mildew!

About reviewer (16 reviews)

AgeUnder 18

SkinDry, Olive, Warm

HairBrunette, Curly, Medium

EyesBrown


5.0
Created with Sketch.

15 years ago

UD eyeshadows are the best! Very high quality, great pigmentation, super blendable, great staying power, etc. I could go on & on about these shadows! Definitely worth the price.

About reviewer (113 reviews)

Age19-24

SkinDry, Fair, Warm

HairBrunette, Wavy, Fine

EyesBlue


5.0
Created with Sketch.

15 years ago

Wonderful colors to choose from, very soft and silky, and blend so easily!

About reviewer (28 reviews)

Age19-24

SkinAcne-prone, Fair, Warm

HairBrunette, Wavy, Coarse

EyesBrown


3.0
Created with Sketch.

15 years ago

I'm kind of torn on UD eyeshadows. While I do have some that I like a lot, there have also been so many disappointments. I have the Book of Shadows II as well as the Hotpants single. I love...

About reviewer (39 reviews)

Age25-29

SkinOily, Fair, Cool

HairBrunette, Wavy, Fine

EyesHazel


5.0
Created with Sketch.

15 years ago

I absolutely LOVE urban decay eyeshadows...it's definitely my favorite brand of eyeshadow!!! The pigmentation and quality are amazing, the color range is beautiful, it blends wonderfully and it...

About reviewer (6 reviews)

Age25-29

SkinCombination, Medium, Warm

HairBrown, Straight, Medium

EyesBrown


5.0
Created with Sketch.
from

15 years ago

I LOVE THIS PRODUCT! The colours are just amazing, and they last the whole day! I usually don't wear eyeshadow but when I do, I only use Urban Decay :) I DEFINITELY RECOMMEND THIS PRODUCT!

About reviewer (22 reviews)

AgeUnder 18

SkinNormal, Medium, Not Sure

HairBrunette, Other, Other

EyesBrown


5.0
Created with Sketch.

15 years ago

If I could only own one brand of eyeshadow it would be Urban Decay. The pigmentation is excellent and it lasts all day w/ UD primer. The shades are all either vibrant, shimmery, glittery, or have...

About reviewer (680 reviews)

Age30-35

SkinNormal, Fair-Medium, Cool

HairRed, Wavy, Fine

EyesBrown


3.0
Created with Sketch.

15 years ago

I got the book of shadows for a birthday present last year... I used to wear UD, especially in chopper and midnight cowboy all through high school. Now that I am in graduate school, it's simply too...

About reviewer (4 reviews)

Age25-29

SkinCombination, Medium, Cool

HairBrunette, Wavy, Coarse

EyesHazel


5.0
Created with Sketch.

15 years ago

I simply love my smoke out ju-ju eyeshadow. I think its the perfect compact for a nature smoke out. You should definitely try this product it is a great travel purchase with a cute package it...

About reviewer (16 reviews)

Age25-29

SkinCombination, Dark

HairBlack

EyesBrown


5.0
Created with Sketch.

15 years ago

This review is for the Absinthe eyeshadow that is an exclusive for the first Book of Shadows palette. (I am new to this site but it seems weird that I can't create a category.) I love this...

About reviewer (143 reviews)

Age25-29

SkinCombination, Fair, Not Sure

HairRed, Wavy, Other

EyesHazel


4.0
Created with Sketch.

15 years ago

I bought the new Urban Decay Stardust eyeshadow in Atmosphere. I was very excited when this came out, since i absolutely LOOVEE urban decay shadows. Once i received it, i immediately fell in love...

About reviewer (3 reviews)

AgeUnder 18

SkinCombination, Medium, Warm

HairBlack, Other, Medium

EyesBrown


5.0
Created with Sketch.

15 years ago

In general, Urban Decay makes the best eyeshadows out there. They are very diverse in color. You can find everything from wear-to-work basics to the wildest, tackiest shades you could want. And...

About reviewer (477 reviews)

Age19-24

SkinCombination, Fair-Medium, Warm

HairRed, Wavy, Medium

EyesGreen


4.0
Created with Sketch.

15 years ago

I have a little set of UD eyeshadows, and I really like them. They have nice, bright colors for fun, and several everyday colors. They work very well for me, and my sister.

About reviewer (2 reviews)

AgeUnder 18

SkinSensitive, Fair

HairBrown

EyesBlue


4.0
Created with Sketch.
from

15 years ago

I like UD's regular shadows for the most part. I don't have problems with glitter as much as I have with SHINE. Shades like Urb contain glitter, but I love them. The problem is some shades...

About reviewer (1 reviews)

Age30-35

SkinAcne-prone, Fair-Medium, Not Sure

HairBlack, Other, Other

EyesBlack


2.0
Created with Sketch.
from

15 years ago

I've tried Urban Decay again and again and I have to say that my verdict is pretty much that...well, I don't like the eyeshadows very much. I love the packaging, branding, names, colours, but when...

About reviewer (120 reviews)

Age25-29

SkinCombination, Fair, Neutral

HairBrunette, Other, Other

EyesHazel


5.0
Created with Sketch.

15 years ago

This seriously is my HG shadow. I buy the browns for everyday wear. Some of the colors are super sparkly so their better for a night out or special occasion, and I'm not a big wearer of those. ...

About reviewer (26 reviews)

Age25-29

SkinCombination, Medium, Warm

HairBrunette, Wavy, Medium

EyesHazel


5.0
Created with Sketch.

15 years ago

I have 2 Urban Decay packs and I love them both. They are so pigments and smooth. Good quality shadows.

About reviewer (79 reviews)

Age36-43

SkinVery Dry

HairBlack

EyesBrown


5.0
Created with Sketch.

15 years ago

I love Urban decay eyeshadows. I buy quite a few palletes of theirs. The colours are so gorgeous with all different shades and finishes. I espeially love 'kiddie pool' and 'purple haze'. I highly...

About reviewer (7 reviews)

AgeUnder 18

SkinCombination, Fair

HairBlond

EyesBlue