About the brand

Originally founded by Eugene Rimmel in 1834 as a perfumery in London, Rimmel Cosmetics has gone on to become popular worldwide. Eugene was a pioneer in developing personal hygiene products like mouth rinse and pomade. After inheriting Rimmel's beauty empire in 1887, his two sons expanded on their father’s success internationally as they developed new color lines focusing on eye-enhancing products, most notably, Rimmel’s famous mascaras. In 1996, the company was aquired by Coty Inc. and is currently Britain's best-selling makeup brand. It can be found in 40 countries worldwide, and the brand prides itself on creating affordable, contemporray, cutting-edge makeup.

https://us.rimmellondon.com/

Overall rating
3.7
Created with Sketch.
66%
would repurchase
3.7
Created with Sketch.
Overall rating
66%
would repurchase

Latest RIMMEL Reviews

Stay Glossy
5.0
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2 days ago

This is a very good quality, thick inexpensive gloss that lasts. I use the clear one or the clear pearlescent one over my Lipsense lipstick.

Stay Glossy
5.0
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2 days ago

This is a very good quality, thick inexpensive gloss that lasts. I use the clear one or the clear pearlescent one over my Lipsense lipstick.


Lasting Finish Breathable Concealer
2.0
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9 days ago

Hi! It buggs me that my skincolor is between shades.I can manage with foundations,but it sucks at concealers. I bought online nr 300-medium.It has an yellow undertone. When I received it,I thought...

Lasting Finish Breathable Concealer
2.0
Created with Sketch.

9 days ago

Hi! It buggs me that my skincolor is between shades.I can manage with foundations,but it sucks at concealers. I bought online nr 300-medium.It has an yellow undertone. When I received it,I thought...

Lash Accelerator Serum
2.0
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from

16 days ago

As with many things, there is no one-size-fits-all, so it may work for some lucky users - but after applying it religiously for 4 months, no results for me, unfortunately. Initially I was excited...

Lash Accelerator Serum
2.0
Created with Sketch.
from

16 days ago

As with many things, there is no one-size-fits-all, so it may work for some lucky users - but after applying it religiously for 4 months, no results for me, unfortunately. Initially I was excited...