37%
would repurchase
3.2/5
package quality

price range

Reviews

Reviews


2.0
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16 years ago

It took a long time to dry. The purple didn't even show up on my lashes. Maybe mine are too dark? Anyways... the brush was also damn stiff. I'm sort of P.O. that I wasted my money on this junk

About reviewer (32 reviews)

Age19-24

SkinSensitive, Fair-Medium

HairBrown

EyesHazel



1.0
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16 years ago

i got this product only for like...5 or 4 dollars, it was on sale, when the original price was probably around 6 or 7? im not sure. The thing i hated with this was that i found it really really...

About reviewer (2 reviews)

AgeUnder 18

SkinAcne-prone, Medium

HairBlack

EyesBrown


3.0
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16 years ago

I figured this mascara would look clownish, but it looks really nice. It's by no means the best mascara, but it doesn a pretty good job coating and lengthening my lashes. Not bad for a cheap...

About reviewer (93 reviews)

Age30-35

SkinCombination, Fair-Medium, Neutral

HairBrunette, Straight, Fine

EyesBrown


4.0
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16 years ago

I did like this mascara at first and kept on re-buying it until I realized that if I invested the money in a higher end product, I won't have to keep replacing it every few months. I loved the way...

About reviewer (47 reviews)

Age19-24

SkinAcne-prone, Medium

HairBrown

EyesBrown


4.0
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16 years ago

I bought this last night at Rite Aid, all Almay was 40% off and i was looking for a good deal on a mascara with the new plastic spikey applicators that i like. this is a brand new addition, so a...

About reviewer (404 reviews)

Age36-43

SkinVery Oily, Medium, Not Sure

HairBrunette, Wavy, Medium

EyesBrown


3.0
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from

16 years ago

Not a very exciting color for the name. I am not crazy about the wand either, it is ok after you wipe it off, but it wastes alot of the mascara because the wand is really coated when you first...

About reviewer (417 reviews)

Age30-35

SkinNormal

HairBlond

EyesBrown


4.0
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from

16 years ago

I wonder why this product has so many negative reviews. It's not that bad. The wand is a lil funky but I got used to it after using twice. It's a bit clumpy if you don't wipe the wand first but I...

About reviewer (27 reviews)

Age25-29

SkinCombination, Fair-Medium

HairBlack

EyesBrown


1.0
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16 years ago

It appears that the brush for this product is now one of those spikey-plastic brushes like Max Factor introduced with its Lash Perfection. I found this mascara on a separate new display at CVS...

About reviewer (280 reviews)

Age56 & Over

SkinDry, Fair-Medium

HairBlack

EyesBrown


5.0
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17 years ago

I LOVE the Almay Intense i-Color line and this particular mascara is especially good, especially when compared to its predecessor, Bright Eyes Black Plum, and this is preferable to the lengthening...

About reviewer (279 reviews)

Age30-35

SkinSensitive, Fair, Cool

HairBrown, Straight, Fine

EyesBlue


1.0
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17 years ago

This product is disgusting, didn't almay have anyone test it before mass producing and selling it? The mascara was so thick it clumped all of my lashes together, giving me a terrible "spider...

About reviewer (13 reviews)

Age19-24

SkinSensitive, Other, Not Sure

HairBrunette, Other, Other

EyesHazel


3.0
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17 years ago

Yes, the brush and formula sucks bigtime. They redesigned the brush too, but it's still as bad as the first one. I love the color though. I use dosposable mascara combs, then use a lash...

About reviewer (185 reviews)

Age19-24

SkinCombination

HairBrown

EyesBrown


3.0
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17 years ago

I bought this on a whim since I already own the Play up the brown eyeshadow palette, and I wanted a change from black/brown mascara. As other reviewers have noted, the colour does not show up much...

About reviewer (34 reviews)

Age19-24

SkinCombination, Fair

HairBlack

EyesBrown


1.0
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from

17 years ago

I am so disgusted by this mascara. I can't believe I bought into this clever marketing. This has got to be the worst mascara I have ever bought. For starters I can't even see the purple colour on...

About reviewer (60 reviews)

Age19-24

SkinAcne-prone, Fair-Medium

HairBlack

EyesBrown


4.0
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from

17 years ago

I really enjoy the formula of this mascara. It's a fairly natural effect, seems more about defining the eyes than volumizing or lengthening. The wand is terrible, but the product itself is great.

About reviewer (151 reviews)

Age25-29

SkinCombination, Fair, Neutral

HairBlond, Wavy, Medium

EyesBrown


2.0
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17 years ago

I totally 100% agree with BreAnn21. This is one of the worst mascaras on the market. I didn't mind the color, but the wand is horrible. All my lashes clumped together and it was almost...

About reviewer (59 reviews)

Age44-55

SkinCombination, Other

HairBrunette

EyesHazel


1.0
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17 years ago

I am used to a full brush that is in the Clinique High Impact Mascara tube, this brush is awful. The brush is filled with mascara goop and the bristles are far apart. It clumps constantly, which...

About reviewer (78 reviews)

Age25-29

SkinCombination, Fair-Medium, Cool

HairRed, Straight, Fine

EyesBrown


4.0
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17 years ago

I just bought this mascara yesterday on a whim. The formula is great: thickens, lengthens and holds curl without (too much) clumping. Just wipe the wand with a tissue if you find it clumps easily....

About reviewer (3 reviews)

Age30-35

SkinNormal

HairOther

EyesBrown


5.0
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18 years ago

This is my favorite mascara. It is one of only two mascaras (the other also being from Almay) I have tried that did not smear, flake, or otherwise irritate my eyes (I wear contacts). I have to be...

About reviewer (6 reviews)

Age25-29

SkinOther

HairOther

EyesOther


2.0
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18 years ago

<i>UPDATE: I won't be buying this again after all. Too, too "klumpy" and it's slightly irritating on me; it makes my eyes itch.</i><br>Although this is promoted as "non-clumping", clump is what it...

About reviewer (267 reviews)

Age44-55

SkinNormal, Fair-Medium, Cool

HairBrunette, Straight, Medium

EyesGreen


4.0
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18 years ago

I like it and am glad it's not a bright dayglo purple. Just subtle color. I still have not found my HG mascara, one is pretty much like the other, IMO. But this one is decent, I would buy again.

About reviewer (38 reviews)

Age56 & Over

SkinOther

HairOther

EyesOther




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