About the brand

Almay is a cosmetics company founded in 1931 by chemist Alfred Woititz. He was inspired to make makeup for his wife, Fanny May, who had sensitive skin and a "delicate complexion".* He collaborated with Dr. Marion Sulzberger, a dermatologist, and together they created the first line of cosmetics that was both hypoallergenic and fragrance-free. Their products are not tested on animals and are available in retail and drugstore chains nationwide. *Source: Company website

http://www.almay.com/

Overall rating
3.4
Created with Sketch.
59%
would repurchase
3.4
Created with Sketch.
Overall rating
59%
would repurchase

Latest Almay Reviews

Lift and Lengthen
2.0
Created with Sketch.

a month ago

I usually purchase higher end mascaras but bought this one based on positive reviews from another beauty site. With two applications, this product did not darken my lashes but made them stiff,...

Lift and Lengthen
2.0
Created with Sketch.

a month ago

I usually purchase higher end mascaras but bought this one based on positive reviews from another beauty site. With two applications, this product did not darken my lashes but made them stiff,...


All-Day Intense Gel Eyeliner
4.0
Created with Sketch.

3 months ago

I bought this as I've gotten older my eyes are more sensitive and water easily. I know this is a boring brand but it works. No itchiness, no watering stayed on for at least 8 hours on unprimed lids...

All-Day Intense Gel Eyeliner
4.0
Created with Sketch.

6 months ago

I love a retro style black line on the eyelid but am terrible at working with liquid liner. Gel liners take a while for me to put on and melt away within hours (oily lids). I swiped on the...

All-Day Intense Gel Eyeliner
4.0
Created with Sketch.

6 months ago

I love a retro style black line on the eyelid but am terrible at working with liquid liner. Gel liners take a while for me to put on and melt away within hours (oily lids). I swiped on the...