76%
would repurchase
3.9/5
package quality

price range

description

ingredients

water

Reviews

Reviews


5.0
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10 years ago

This mascara is awesome! Was using Covergirls lash blast but it dried out so fast and irritated my eyes. I noticed lots of flakes so I have been using this stuff and I love it. Does not irritate my...

About reviewer (275 reviews)

Age44-55

SkinCombination, Fair-Medium

HairBrunette

EyesBrown



5.0
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10 years ago

My stubborn lashes are hard to curl up. I tried a lot of brands and this one keeps the curls all day (water proof version). My best going mascara is chanel volume and this is my every mascara....

About reviewer (18 reviews)

Age30-35

SkinNormal, Other, Warm

HairBlack, Other, Other

EyesBlack


5.0
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10 years ago

I've been buying this mascara for literally 10 years. I'll try other mascaras, but this is my ol' go to. Its cheap, doesn't clump, doesn't flake, only smudges if I'm sweating/working...

About reviewer (13 reviews)

Age25-29

SkinCombination, Fair, Neutral

HairBrunette, Straight, Fine

EyesHazel


5.0
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10 years ago

I've never found anything I like as much as this. It's the best. It's easy to use and doesn't clump.

About reviewer (9 reviews)

Age25-29

SkinVery Oily, Fair-Medium

HairBrunette

EyesBrown


4.0
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10 years ago

I want to give this 5 lippies, I really do. Almost everything about it is fantastic, the big brush, the way the product coats your lashes, etc. But, unfortunately it seems to weigh my lids down....

About reviewer (8 reviews)

Age25-29

SkinDry, Fair, Neutral

HairBrunette, Straight, Fine

EyesHazel


4.0
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10 years ago

I go through lots of phases with mascaras, and prefer different ones for different effects, but I always come back to good old Full N' Soft. It's exactly what it says. I don't need much assistance...

About reviewer (255 reviews)

Age44-55

SkinCombination, Fair-Medium, Neutral

HairBrunette, Wavy, Coarse

EyesBrown


1.0
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10 years ago

Crap doesn't work, very expensive and comes in a tiny tube.

About reviewer (15 reviews)

Age25-29

SkinNormal, Fair

HairRed

EyesBrown


3.0
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10 years ago

Got this a few weeks ago finally ran out, yes i wear ALOT of mascara, and no i will not be purchasing it again it was alright but it would occasionally clump and didn't go on smoothe and took...

About reviewer (13 reviews)

Age25-29

SkinCombination, Tan

HairBrunette

EyesBrown


5.0
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10 years ago

i LOVE LOVE LOVE this mascara!!!!! i heard a good review from essalytee on YouTube and she liked it, so i was like okay i'll try it. when u see it in the drugstore, you wouldnt think it was...

About reviewer (10 reviews)

AgeUnder 18

SkinAcne-prone, Fair-Medium

HairBrown

EyesBrown


4.0
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10 years ago

Was at my local Safeway and saw this on sale for $10. There was something about it that seemed so familiar but I (thought) I had never seen it before - so I hopped onto MakeupAlley and read so many...

About reviewer (20 reviews)

Age19-24

SkinCombination, Fair, Not Sure

HairBlack, Other, Other

EyesBrown


4.0
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10 years ago

For me, the effect is AMAZING! I've tried MANY other mascaras but not a single one of them can compare! With no mascara on, my lashes are short and straight. The Full N' Soft give me some volume...

About reviewer (14 reviews)

AgeUnder 18

SkinCombination, Fair-Medium, Not Sure

HairBlack, Other, Other

EyesBrown


5.0
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10 years ago

Who knew??! I was perusing the Maybelline mascara selections and found this toward the bottom of the rack- I thought it was a new product! I bought it and loved if immediately- no clumps, soft full...

About reviewer (107 reviews)

Age56 & Over

SkinCombination, Fair, Warm

HairBrown, Straight, Fine

EyesHazel


4.0
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10 years ago

This mascara is mainly volumizing. It made my lashes look very full almost like I was wearing falsies, and it does not clump. It also works well when layered with other mascaras. However, it does...

About reviewer (10 reviews)

Age19-24

SkinOily, Fair-Medium, Warm

HairBrunette, Wavy, Medium

EyesHazel


3.0
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10 years ago

I really don't understand why everyone loves this mascara. I really do not like it - I can't apply it without it smudging. It is just extremely wet and I always have to wipe it from my...

About reviewer (4 reviews)

Age19-24

SkinOily, Olive

HairBrown

EyesBrown


5.0
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10 years ago

My absolute favorite!! i use this and people often say my eyelashes look so long they question if they are real. this mascara lengthens to that extent, and while many other mascaras can lengthen to...

About reviewer (10 reviews)

Age30-35

SkinAcne-prone, Medium

HairBlack

EyesGreen


5.0
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10 years ago

This is one of my absolute favorites! I've tried many mascaras from high end brands like Lancôme and Chanel to more drugstore brands than I can name. I hate spiky stiff lashes. Like others have...

About reviewer (7 reviews)

Age44-55

SkinNormal, Fair-Medium, Not Sure

HairBlond, Other, Other

EyesGreen


5.0
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10 years ago

One of the few mascaras I've tried that does what it claims - gives full and soft lashes. Gives great volume without any clumps and decent, natural length. The overall look is very natural, soft...

About reviewer (283 reviews)

Age30-35

SkinAcne-prone, Tan, Not Sure

HairBlack, Other, Other

EyesBrown


4.0
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10 years ago

An amazing product if you are looking for something that gives you naturally full lashes that remain soft and flexible. Funny that. Holds a curl quite well but it may be beneficial to use an...

About reviewer (25 reviews)

Age19-24

SkinAcne-prone, Fair-Medium

HairBrown

EyesBrown


5.0
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10 years ago

I LOVE LOVE LOVE this mascara! I have 4 tubes at home. I use it on my clients and on myself and I just love the formula. It never clumps or feel crunchy or flakey. I use the waterproof one. It...

About reviewer (3 reviews)

Age25-29

SkinCombination, Medium

HairBlack

EyesBrown


1.0
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10 years ago

I am at a loss at the high rankings of this mascara. I am beginning to think that, after reading so many reviews on here after a lengthy period of time, you have to try & take the individuals'...

About reviewer (240 reviews)

Age36-43

SkinCombination, Fair-Medium

HairBlond

EyesBrown