38%
would repurchase
4.6/5
package quality

price range

description

The shampoo for pretty much anyone. The thing I love about this formula is it gets your hair super clean but also leaves it feeling moisturized and looking shiny. It's hard to find a shampoo, particularly a sulfate-free shampoo, that can do both so well.

ingredients

WATER, SODIUM C14-16 OLEFIN SULFONATE, COCAMIDOPROPYL BETAINE, FRAGRANCE, ACRYLATES COPOLYMER, GLYCOL STEARATE, PHENOXYETHANOL, SODIUM CHLORIDE, COCAMIDE MIPA, POLYQUATERNIUM-10, PEG-12 DIMETHICONE, CAPRYLYL GLYCOL, GLYCERIN, ETHYLHEXYLGLYCERIN, POLYQUATERNIUM-11, PANTHENOL, DISODIUM EDTA, CETEARAMIDOETHYLDIETHONIUM SUCCINOYL HYDROLYZED PEA PROTEIN, HYPNEA MUSCIFORMIS EXTRACT, SARGASSUM FILIPENDULA EXTRACT, SORBITOL, GELIDIELLA ACEROSA EXTRACT, CAPRYLIC/CAPRIC TRIGLYCERIDE, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, MANGIFERA INDICA (MANGO) SEED BUTTER, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, PERSEA GRATISSIMA (AVOCADO) OIL, RICINUS COMMUNIS (CASTOR) SEED OIL, TOCOPHEROL, COCO-GLUCOSIDE, CARRAGEENAN, CHITOSAN, ALGIN, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, XANTHAN GUM, SORBITAN OLEATE, SODIUM BENZOATE, ALPHA-ISOMETHYL IONONE.

Reviews

Reviews


4.0
Created with Sketch.

8 months ago

I actually liked this shampoo. The smell like of reminded me of an old school hair salon. I was think it's one of the better drug store shampoos on the market. It makes a great lather with a little...

About reviewer (174 reviews)

Age36-43

SkinCombination, Medium, Warm

HairBrunette, Wavy, Fine

EyesBrown



1.0
Created with Sketch.

10 months ago

This strongly scented shampoo left my hair stripped and squeaky clean. Left my hair dry and frizzy.

About reviewer (3574 reviews)

Age44-55

SkinCombination, Fair, Cool

HairOther, Straight, Fine

EyesOther


3.0
Created with Sketch.

a year ago

This shampoo is advertised as a lightly clarifying shampoo with “zip up” technology, which really means it has protein in it. I found it to work really well in my hair the two times I was able to...

About reviewer (318 reviews)

Age44-55

SkinSensitive, Fair, Cool

HairBlond, Wavy, Fine

EyesHazel


5.0
Created with Sketch.

2 years ago

After reading some of the reviews for this brand, I was a bit skeptical to use the product because I had bought it on a whim and since I didn’t like how biolage wasn't doing anything for my hair...

About reviewer (1 reviews)

Age25-29

SkinCombination, Fair

HairBlond

EyesGreen


2.0
Created with Sketch.

2 years ago

Smells like absolute class. Dried my medium fine color treated hair out so badly, plus tons and tons of hair fall. Gave me headaches and earaches! So sad because I love the scent. Bought the...

About reviewer (248 reviews)

Age30-35

SkinSensitive, Fair, Neutral

HairBlond, Wavy, Medium

EyesBlue


2.0
Created with Sketch.

4 years ago

I really wanted to like this! The scent is polarizing, you either love it or hate it. If you like ouds and challenging fragrances, then the scent of the One is a welcome change from the world of...

About reviewer (11 reviews)

Age30-35

SkinOther, Other

HairOther

EyesOther


1.0
Created with Sketch.

4 years ago

Nothing good to say about this except the bottle is cute. My hair is long, color treated, with normal strand thickness but lots and lots of hair. It is on the drier side but not super damaged. This...

About reviewer (88 reviews)

Age19-24

SkinAcne-prone, Fair-Medium, Cool

HairBrunette, Wavy, Fine

EyesBlue


2.0
Created with Sketch.

4 years ago

The good stuff- I love the packaging and bottles. They’re so pretty and pour out well. The lid is nice and the size is good. It even comes in travel sizes. The convenience of target is also...

About reviewer (1 reviews)

Age36-43

SkinVery Dry, Fair

HairBrunette

EyesHazel


3.0
Created with Sketch.
from

5 years ago

So expensive but my hair looks and smells GREAT today???????? I can see why some people hate the scent tho- it’s a powdery floral that’s very strong. Lately I am a daily washer so my hair gets...

About reviewer (239 reviews)

Age30-35

SkinSensitive, Fair, Not Sure

HairBrown, Wavy, Fine

EyesGreen


3.0
Created with Sketch.

6 years ago

Zero lather for this girl. I read glowing reviews, so I had to try this! I do like this shampoo and it did keep my hair from getting super greasy the next day. I did not, however, get ANY...

About reviewer (77 reviews)

Age25-29

SkinCombination, Medium, Not Sure

HairBlack, Straight, Fine

EyesBrown


5.0
Created with Sketch.

6 years ago

I'm usually into Kevin Murphy, but I wanted to try something on the more reasonable price side. My hair is a combination of fine, but LOTS of it. Oily, but with dry ends. Frizzy in the Florida...

About reviewer (10 reviews)

Age30-35

SkinAcne-prone, Fair

HairBlond

EyesBlue


4.0
Created with Sketch.

6 years ago

I came across this duo while passing the hair care aisle at my local Target. I was only there to pick up some travel stuff for a flight the next morning, but I caught a glimpse of the bottles and...

About reviewer (114 reviews)

Age30-35

SkinCombination, Fair-Medium, Cool

HairBlond, Straight, Medium

EyesGreen


2.0
Created with Sketch.

7 years ago

The price is $10 at Target. I read really good reviews for this shampoo. I felt like this hair was too stripping. The fragrance is amazing. I have thick dry hair (the bottle says for any type of...

About reviewer (227 reviews)

Age30-35

SkinNormal, Olive, Warm

HairBrown, Wavy, Coarse

EyesBrown