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3.9

143 reviews

64%
would repurchase
3.9/5
package quality

price range

description

A brushable, creamy wax that visibly thickens, shapes, and grooms brows into place Inspired by traditional hair pomade, it gives brows soft, flexible hold in one easy swipe, and doesn't stiffen or flake Contains Oleic Acid, Lecithin, and Atelocollagen to condition and moisturize brows Comes in three subtly tinted shades: Blond, Brown, and Black, plus Clear, which doesn’t leave a trace.

ingredients

Water (Aqua), Beeswax (Cera Alba), Butylene Glycol, Copernicia Cerifera (Carnauba) Wax, Propylene Glycol Stearate, Glyceryl Stearate, Stearic Acid, Isostearic Acid, PVP, Dimethicone, Tromethamine, Oleic Acid, Silica, Polybutene, Lecithin, Cellulose Gum, Xanthan Gum, Glyceryl Laurate, Sorbitan Laurate, Atelocollagen, Isopropyl Titanium Triisostearate, Propylene Glycol Laurate, Polymethyl Methacrylate, Magnesium Aluminum Silicate, Polysorbate 20, Sodium Hyaluronate, Sodium Dehydroacetate, Caprylyl Glycol, Hexylene Glycol, Phenoxyethanol, Disodium EDTA

Reviews

Reviews


3.0
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a year ago

I was so excited that Glossier arrived in Canada, at Sephora! My daughter has enviable brows and she uses Boy Brow so I purchased this in the shade Brown. Alas, it really doesn't seem to do much...

About reviewer (1740 reviews)

Age56 & Over

SkinDry, Fair, Cool

HairBrown, Wavy, Coarse

EyesBrown



4.0
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2 years ago

Color: blonde PROS - good color match - does the job CONS - I think I lean a little more towards the Benefit brow gel - like all products of this type, can get "goopy" at the top, so you have to...

About reviewer (184 reviews)

Age56 & Over

SkinOther, Fair, Not Sure

HairOther, Other, Other

EyesOther


4.0
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2 years ago

Great!

About reviewer (1 reviews)

Age25-29

SkinOther, Other

HairOther

EyesOther


4.0
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3 years ago

the price is good for the amount of product. i have dark brows that are thicker but require grooming and shaping and the brown shade looks great— the black is surprisingly dramatic and does, in...

About reviewer (2 reviews)

Age25-29

SkinDry, Fair, Cool

HairBlack, Wavy, Coarse

EyesBrown


3.0
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3 years ago

I really wanted to like this, but it does not live up to the hype. The black and brown shades (I have very dark brows) both look more like crayola crayon colors than nuanced, natural shades of...

About reviewer (36 reviews)

Age44-55

SkinOther, Other

HairOther

EyesOther


3.0
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3 years ago

This one gives a natural result. It's just about right to add some presence to my brows. But this is way too expensive! The size of the product is so disappointing. A sample tube sized mascara for...

About reviewer (30 reviews)

Age19-24

SkinVery Oily, Fair-Medium, Not Sure

HairOther, Other, Other

EyesOther


4.0
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3 years ago

Hands down, best brow mascara I've ever used. I was die hard for Benefit's Gimme Brow, but I like this better. Seems to volumize more dramatically, and lasts forever. Total winner. Wish it wasn't...

About reviewer (4 reviews)

Age19-24

SkinCombination, Fair, Not Sure

HairBlond, Other, Other

EyesBlue


5.0
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3 years ago

Got this in Blonde, which turned out to be just a little bit too light for me (I'm blonde, NC25, but I got used to a slightly darker brow and the Brown shade works better for me), but other than...

About reviewer (647 reviews)

Age56 & Over

SkinDry, Fair, Cool

HairBlond, Straight, Fine

EyesBlue


5.0
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4 years ago

I really love this product! I just wish the brand name did not come off the packaging after using it for a little while.

About reviewer (6 reviews)

Age25-29

SkinNormal, Fair-Medium

HairBlond

EyesBrown


4.0
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4 years ago

Yup, this is iconic for a reason. A tiny wand with a short small spoolie to control adding gel to your brows. I feel that the product keeps brow hairs in place very well without making them feel...

About reviewer (1117 reviews)

Age44-55

SkinDry, Fair-Medium, Cool

HairBrunette, Wavy, Medium

EyesBlue


5.0
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4 years ago

I was really hoping I wouldn't like this product given the price and the exchange rate, but I do! This is my first time using a tinted brow gel - Normally I fill my brows with brown shadow and then...

About reviewer (248 reviews)

Age36-43

SkinSensitive, Olive, Neutral

HairBrunette, Wavy, Medium

EyesBrown


5.0
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4 years ago

I am experiencing a disappearance of my brow tails thanks to thyroid disease. This is the only natural-looking option for people who don’t like to look (or feel) as though they are wearing makeup....

About reviewer (86 reviews)

Age44-55

SkinOther

HairOther

EyesOther


3.0
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4 years ago

I obviously bought into the hype since I purchased this product ... but my overall impression is that this product is very meh. Kinda clumpy at times - which is not great given I don't lack for...

About reviewer (22 reviews)

Age25-29

SkinCombination, Fair-Medium

HairBrunette

EyesBrown


2.0
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4 years ago

I find this product extremely average. Maybe even below average? I was all into the glossier hype but this is seriously a let down. It basically just brow gel in a small quantity, with a tiny...

About reviewer (21 reviews)

Age25-29

SkinOily, Fair

HairBrunette

EyesHazel


4.0
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5 years ago

I definitely enjoy this product. My brows are a bit thin and sparse naturally and I have tried a lot of different types of brow products like really thin pencils and powders, and I have also tried...

About reviewer (22 reviews)

Age25-29

SkinOther, Other

HairOther

EyesOther


5.0
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5 years ago

Honestly I find this to be the best version yet of a coloured brow gel! Adds volume and colour, with just enough tint I don’t have to add anything else, and a small enough brush it doesn’t get...

About reviewer (44 reviews)

Age19-24

SkinDry, Fair

HairRed

EyesGray


5.0
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5 years ago

I really didn't want to like Glossier with all the hype but I love groomed brows and tried this after at least 5 friends told me I had to try it. And, of course, they were right. It's basically...

About reviewer (85 reviews)

Age36-43

SkinSensitive, Fair, Cool

HairBrunette, Curly, Fine

EyesGreen


5.0
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5 years ago

Gimme Brow by Benefit used to be my go to, but Boy Brow knocks it out of the water. It is such a great product. It keeps my eyebrow hairs in place, no matter what I'm doing, and I always look like...

About reviewer (30 reviews)

Age25-29

SkinDry, Dark, Warm

HairBrunette, Kinky, Coarse

EyesBrown


4.0
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5 years ago

I LOVE this. I don't know how it does it, but this makes my eyebrows look so naturally perfected and 'bushy' which is the look I like! Amazing for someone who hates an overly defined or...

About reviewer (129 reviews)

Age30-35

SkinCombination, Fair, Neutral

HairBrunette, Kinky, Medium

EyesBrown


3.0
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5 years ago

Wanted to love this product but I didn't! I already have full natural eyebrows so I bought this in clear. Didn't want to get the brown gel as my eyebrows would look like 2 caterpillars on my face...

About reviewer (17 reviews)

Age30-35

SkinDry, Fair

HairBlond

EyesBlue