About the brand

ITCosmetics (IT stands for "Innovative Technology") was founded in the US by Jamie Kern Lima. Offering cruelty-free hybrid products of skin care and makeup, It launched in 2008, and later in Canada in 2009. Currently headquarted in New Jersery, IT Cosmetics was aquired by L'Oreal USA in 2017.

https://www.itcosmetics.com/

Overall rating
3.7
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62%
would repurchase
3.7
Created with Sketch.
Overall rating
62%
would repurchase

Latest IT Cosmetics Reviews

Your Skin But Better Foundation + Skincare
5.0
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from

14 days ago

I’m on my third bottle of this. I’ve used 31 medium neutral twice and now I’m using 32 medium tan, 32 makes me look a bit healthier. It has the perfect pigment for my skin, covers enough of my...


YOUR SKIN BUT BETTER CC+ SPF50+
1.0
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a month ago

Please be careful if you are acne prone or sensitive skin!!! I rarely live a review and normally if I do it’s because something impressed me - sadly not in this case…. I was using this cc cream for...

YOUR SKIN BUT BETTER CC+ SPF50+
4.0
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a month ago

I have been using this CC cream for about four years now, and I like it when I don't use too much, it's good work makeup and running around makeup, I don't wear this as my going out because...it...