Superior Preference Hair Colour

L'Oreal Paris

Created with Sketch.

3.4

208 reviews
62%
would repurchase
3.8/5
package quality
price range
Write Review

    Reviews

    Reviews

    5.0
    Created with Sketch.
    from
    RissaGA

    13 years ago

    I used the medium ash brown color tonight to fix the awful orangy red tone I was getting in my hair from using peroxide to lighten my hair from the last dye that turned it black and then brass...

    About reviewer (1 reviews)

    Age25-29

    SkinCombination, Medium

    HairBrunette

    EyesBrown

    3.0
    Created with Sketch.
    from
    x5x5x5x5x5

    13 years ago

    History: I am a med/dark brunette with 50% gray. I went from that to almost platinum blonde and have decided it's just too much maintenance. Check out my reviews if you are interested in the...

    About reviewer (8 reviews)

    Age36-43

    SkinOther, Other, Not Sure

    HairOther, Other, Other

    EyesOther

    1.0
    Created with Sketch.
    from
    Jade272

    13 years ago

    I have been using L'Oreal's Superior Preference line of hair colour for over 5 years and I have loved it so far...until the changed to the "new" formula. The current formula is not as creamy as the...

    About reviewer (3 reviews)

    Age25-29

    SkinCombination, Fair

    HairRed

    EyesBlue

    4.0
    Created with Sketch.
    from
    julie3000julie

    13 years ago

    I have used this hair color for 10 years. No matter what shade of blond I use, it always comes out the exact color on the box, which is nice, no surprises! The only complaint I have is that lately...

    About reviewer (8 reviews)

    Age30-35

    SkinVery Oily, Fair-Medium

    HairBlond

    EyesBrown

    2.0
    Created with Sketch.
    from
    Jeanneelise

    13 years ago

    I have been using L'Oreal preference for at least a couple of years . I just purchased a box to refresh my hair color. The box said "new" on it . I thought that was strange and wanted to see...

    About reviewer (1 reviews)

    Age44-55

    SkinDry, Fair-Medium

    HairBrown

    EyesBrown

    4.0
    Created with Sketch.
    from
    odj

    13 years ago

    I have used this haircolor for the past 20 years, and have been pretty satisfied, until they changed the gloves to the cheaper ill-fitting plastic, versus the original latex. great fitting gloves. ...

    About reviewer (1 reviews)

    Age56 & Over

    SkinOther, Medium

    HairGrey

    EyesOther

    3.0
    Created with Sketch.
    from
    Jinx41

    13 years ago

    This product was really drippy so of course I got it all over my carpet which never happens with my other at home colors. The conditioner was really nice and creamy. The color didn't last long for...

    About reviewer (3 reviews)

    Age36-43

    SkinAcne-prone, Tan

    HairBrown

    EyesBrown

    5.0
    Created with Sketch.
    from
    brizz

    13 years ago

    I had to give a review for this product due to all the bad reviews I read about it. I had no trouble at all with any drips and the smell wasn't any worse than other hair colors. My color came out...

    About reviewer (1 reviews)

    Age44-55

    SkinNormal, Fair-Medium

    HairBrunette

    EyesBrown

    3.0
    Created with Sketch.
    from
    live2teach

    13 years ago

    Found a great sale, so thought I'd try this product. My hair is more than 50% gray, so coverage is important, especially since a good 2" of roots were showing on my previously salon-dyed hair. ...

    About reviewer (1 reviews)

    Age44-55

    SkinSensitive, Fair

    HairBrown

    EyesBlue

    5.0
    Created with Sketch.
    from
    jillmg89

    13 years ago

    I really, really like this product line. I was born with very light blonde hair which has turned into a darker "dirty" blonde as I've gotten older. For about the past 19 years, I have had my hair...

    About reviewer (40 reviews)

    Age36-43

    SkinNormal, Fair-Medium, Not Sure

    HairBlond, Wavy, Other

    EyesGreen

    2.0
    Created with Sketch.
    from
    troglodyte

    13 years ago

    This has been so long on the market one wonders why L'Oreal doesn't bother to update this product to 2011 standards... First, that horrible stench. I'm not someone who's super sensitive to odors...

    About reviewer (35 reviews)

    Age30-35

    SkinCombination, Fair-Medium, Neutral

    HairBrown, Curly, Medium

    EyesHazel

    2.0
    Created with Sketch.
    from
    Donnie130

    13 years ago

    I used Medium Blond, I normally use Clairol Med Golden Blond but the store was out so I thought I would try this. The color was a little flat, I guess I needed the blond. After 2 weeks I can see...

    About reviewer (42 reviews)

    Age44-55

    SkinOily, Fair-Medium, Warm

    HairBlond, Curly, Fine

    EyesGreen

    5.0
    Created with Sketch.
    from
    missxlkt

    13 years ago

    i bought the color light ash brown. it was the first time i was gonna dye my whole head & this was what i used. it turned out REALLY great. it turned my black asian hair into a nice cool toned...

    About reviewer (85 reviews)

    Age19-24

    SkinCombination, Medium

    HairBlack

    EyesBrown

    2.0
    Created with Sketch.
    from
    supernova375

    13 years ago

    While I have used Superior preference over the years I will stop doing so because: -As of now all new pakages come plastic gloves, yes, cheap plastic gloves. They do not fit well and it is pretty...

    About reviewer (3 reviews)

    Age36-43

    SkinCombination, Fair-Medium, Neutral

    HairBlack, Wavy, Other

    EyesBrown

    4.0
    Created with Sketch.
    from
    TexasGail

    13 years ago

    Was using a deposit-only color, but my grays have really gotten resistant and a week after coloring, the awful gray roots starting glistening! I've used Excellence in the past and it worked pretty...

    About reviewer (2 reviews)

    Age56 & Over

    SkinDry, Fair-Medium

    HairBlond

    EyesBrown

    3.0
    Created with Sketch.
    from
    FootCow

    13 years ago

    I used Superior Preference in Natural Light Ash Brown and ended up with Redish Brown Roots and dark brown ends. I kept it on for 30 minutes hoping it would stick better. Where the roots were seems...

    About reviewer (1 reviews)

    Age25-29

    SkinOther, Fair-Medium, Not Sure

    HairBrunette, Other, Other

    EyesOther

    4.0
    Created with Sketch.
    from
    roarwoman

    13 years ago

    The hubby and I are trying to save some cash to pay down our credit card bill. Unfortunately this includes putting a hold on salon color every 4-5 weeks at $100 a pop. The stylist I go to uses...

    About reviewer (114 reviews)

    Age36-43

    SkinCombination, Fair-Medium, Neutral

    HairBrunette, Wavy, Medium

    EyesGreen

    4.0
    Created with Sketch.
    from
    prillita

    13 years ago

    After multiple attempts to fade out my dark roots into my medium blonde ends, I finally found a haircolor that works! I was using Herbal Essence extreme bleach blonde (I think that was the...

    About reviewer (67 reviews)

    Age19-24

    SkinCombination, Fair-Medium

    HairBrunette

    EyesBrown

    2.0
    Created with Sketch.
    from
    luluhalabaloo

    13 years ago

    Usually use Dream Blonde. Used to use Feria till it stopped colouring the grey. Dream Blonde always worked, but it's expensive so I thought I would try Preference as it is the "gold standard"....

    About reviewer (426 reviews)

    Age44-55

    SkinSensitive, Fair, Neutral

    HairBlond, Wavy, Fine

    EyesHazel

    4.0
    Created with Sketch.
    from
    TeHNyboR

    13 years ago

    So my hair is naturally black in color, but I decided to get some auburn highlights in my hair over the summer to kind of brighten me up. They looked great, but the price I paid was really...

    About reviewer (396 reviews)

    Age19-24

    SkinCombination, Fair, Neutral

    HairBlack, Wavy, Coarse

    EyesGreen

    Related Searches
    L'Oreal Paris / Hair Color