59%
would repurchase
4.0/5
package quality

price range

description

ingredients

TESTS ON ANIMALS.

Reviews

Reviews


5.0
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from

17 years ago

I used all brands and i found this one it is the best for me. my natural color is black with the 30-40% of gray, i use to get dark blond from l'oreal excellence, now i got light golden brown and...

About reviewer (1 reviews)

Age36-43

SkinDry

HairBlack

EyesBrown



5.0
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17 years ago

I had an unfortunate incident w/ herbal essence highlighter & had to recolor over it. This dye did a fantastic job of covering & evening out the color. Plus it didn't immediately fade like some...

About reviewer (51 reviews)

Age25-29

SkinCombination, Tan, Warm

HairBlack, Straight, Fine

EyesBrown


2.0
Created with Sketch.

17 years ago

My hair is medium/light brown and had become brassy following my last salon coloring which was over 2 months ago. I was so dissatisfied with the cost and results from the salon that I decided to...

About reviewer (2 reviews)

Age44-55

SkinCombination, Other

HairBrunette

EyesBrown


1.0
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17 years ago

My natural *and* current color are dark auburn, so according to the box that should be my "natural match". Not so. I tried the Dark Auburn and ended up with hot roots. Turned my roots a bright...

About reviewer (183 reviews)

Age36-43

SkinCombination, Fair

HairBrunette

EyesHazel


1.0
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from

17 years ago

*Sigh* I should have read the reviews here before playing with my hair. I have dark brown hair, with some red undertones. About a year ago, I decided to get reddish highlights. After a...

About reviewer (160 reviews)

Age25-29

SkinAcne-prone, Fair-Medium

HairBrunette

EyesBrown


4.0
Created with Sketch.

17 years ago

I was trying to remedy some highlights gone wrong, so I got Natural Match in 5C (Golden Brown). My hair was medium brown with some bad brassy highlights. I decided to to get this in Warm instead of...

About reviewer (39 reviews)

Age25-29

SkinVery Oily, Other, Not Sure

HairBrunette, Other, Other

EyesHazel


5.0
Created with Sketch.

17 years ago

I have been a loyal L'Oreal fan for years, and this is no exception! After straying to Nice N Easy and having my well-kept blonde colored hair totally fried (and I have been coloring for 17...

About reviewer (60 reviews)

Age30-35

SkinVery Oily, Fair-Medium, Not Sure

HairBlond, Wavy, Fine

EyesBlue


1.0
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from

17 years ago

Had i known about this site before dying my hair, I would have saved myself a lot of trouble. I dye my hair with regularity and most often, the results are great, with no surprises. This time, it...

About reviewer (6 reviews)

Age25-29

SkinCombination, Fair-Medium

HairBlack

EyesBlack


1.0
Created with Sketch.

17 years ago

I just used 6N (light natural brown) and it turned my hair orange! I don't know what the hell happened but this was NOT the intended color. It is not natural, neutral, or light brown in any way....

About reviewer (345 reviews)

Age19-24

SkinCombination, Fair, Neutral

HairBrunette, Other, Other

EyesGreen


5.0
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from

17 years ago

This is pretty much my Holy Grail of hair color. I first tried it last year when it just came out and have returned to it time and time again, mostly to fix the mess that other hair colors made...

About reviewer (24 reviews)

Age25-29

SkinNormal

HairBrunette

EyesBrown


4.0
Created with Sketch.

17 years ago

Well I used this product about a week ago and I'm really quite happy with the results. I used the 6N light natural brown......I always go with the "natural" tones instead of ash or warm tones in...

About reviewer (30 reviews)

Age36-43

SkinNormal, Fair-Medium, Not Sure

HairBrown, Other, Other

EyesBlue


5.0
Created with Sketch.

17 years ago

This is the only hair color that didn't fade a few days later for me. It makes my hair feel very soft after using it. Everytime I dyed my hair, I liked the results EXCEPT for the red colors. I...

About reviewer (97 reviews)

AgeUnder 18

SkinCombination, Fair-Medium, Warm

HairBrunette, Wavy, Fine

EyesBrown


1.0
Created with Sketch.

17 years ago

What a disappointment! I bought this in 4W, something chocolate brown. I have dark hair with red/gold undertones, and I bought this to enhance those undertones. Instead, what do I get? The colour...

About reviewer (43 reviews)

AgeUnder 18

SkinNormal

HairBrunette

EyesBlue


5.0
Created with Sketch.

17 years ago

FABULOUS! I don't understand the bad reviews! I love the color! I used the light ask blond to remove the yellowish I got from Clairol's Natural Instincts Sahara and it worked great. Have had it on...

About reviewer (5 reviews)

Age36-43

SkinNormal, Other, Not Sure

HairBlond, Other, Other

EyesBlue


4.0
Created with Sketch.

17 years ago

i have very fine, mid-length hair - tho a lot of it, with very little gray. i used the light brown, but really should have used the medium brown... but since i'd been so used to using the lighter...

About reviewer (80 reviews)

Age44-55

SkinCombination

HairBrunette

EyesBrown


5.0
Created with Sketch.

17 years ago

I've been using this hairdye for around a year now, and I have always been happy with the results. I use 4C, the dark brown ash/cool one, and I LOVE the color. I am not quite "dark brown" so it...

About reviewer (82 reviews)

Age19-24

SkinCombination, Fair, Neutral

HairBrown, Wavy, Fine

EyesBrown


4.0
Created with Sketch.

17 years ago

No smell at all and in fact, it smelled pleasant, which is a big bonus. Excellent and accurate color shade and tone. I'm pleased with the way the color came out, it looks like the color on the...

About reviewer (151 reviews)

Age

SkinNormal, Fair

HairBrunette

EyesBrown


3.0
Created with Sketch.

17 years ago

meh. As others have noted, this just seems too pigmented and flat. I bought 5N and thought I should have considered the level 6, this came out VERY DARK. Almost black. It didn't fade quickly which...

About reviewer (329 reviews)

Age25-29

SkinOily, Medium, Neutral

HairBrown, Wavy, Fine

EyesBlue


5.0
Created with Sketch.

17 years ago

I'm a natural 5Y (brunette). I highly recommend finding out your natural color from your hairstylist before choosing which level of color with this line and you won't be disappointed. After years...

About reviewer (43 reviews)

Age25-29

SkinNormal, Fair, Cool

HairBrunette, Other, Other

EyesBrown


2.0
Created with Sketch.

17 years ago

I was not very happy with this haircolor. I was going from Feria #100 and wanted something deeper and more strawberry. Even though I chose 9W (WARM!) I got really weird gray/ash tones to my hair,...

About reviewer (33 reviews)

Age30-35

SkinSensitive, Fair, Neutral

HairBlond, Straight, Medium

EyesBlue