Preference True Brunettes

L'Oreal Paris

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3.0

126 reviews
53%
would repurchase
3.7/5
package quality
price range
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    Reviews

    Reviews

    4.0
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    from
    Twirlergirl

    14 years ago

    Despite all the negative reviews here i was very pleased with the product. My hair has natural red tones so I was concerned about the comments regarding hair turning Orange when using the lightest...

    About reviewer (1 reviews)

    Age25-29

    SkinNormal, Fair-Medium

    HairBrunette

    EyesHazel

    1.0
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    from
    ms_angry_nipples

    14 years ago

    I hate this stuff! Better stick with the regular superior preference ash brown series. I have dark brown hair and thought I could go 2 shades lighter with the ash tone to cool down the typical...

    About reviewer (75 reviews)

    Age25-29

    SkinCombination, Fair-Medium, Neutral

    HairBrown, Straight, Fine

    EyesBrown

    1.0
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    from
    mwendt

    14 years ago

    After the poor results I got from using this product, I decided to do a Google search and found this site. I wish I had done that first! I have very fine fine hair with no grays and color it...

    About reviewer (1 reviews)

    Age36-43

    SkinCombination, Fair

    HairBrunette

    EyesGreen

    1.0
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    from
    deez724

    14 years ago

    Like the review below me, I used the U61 Light Ash Brown on my dark brown hair. My hair turned out to a nice light brown, but brassy roots. Even though this product is meant to be a high lift...

    About reviewer (18 reviews)

    Age19-24

    SkinNormal, Fair-Medium

    HairBrown

    EyesHazel

    2.0
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    from
    flammab1e

    14 years ago

    I used this in UL61 Ultra Light Ash Brown. My natural color is dark brown, previously dyed with a light brown color, although it took darker and was more medium brown. This left my roots orange but...

    About reviewer (43 reviews)

    Age30-35

    SkinCombination

    HairBrunette

    EyesBrown

    1.0
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    from
    hollyannie2001

    14 years ago

    I would give it a zero if I could. This product is like nuclear warfare on hair. The color is OK (I agree with everyone that it does come out orange-ish which is exactly what they say it won't do)....

    About reviewer (97 reviews)

    Age36-43

    SkinVery Dry, Fair, Neutral

    HairBrunette, Curly, Medium

    EyesBrown

    4.0
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    from
    ChristyR143

    14 years ago

    After reading all of the mixed reviews on this, I decided to go ahead and give it a go. I have natural dark brown hair that has been colored/highlighted a coppery auburn. Before that it was dyed...

    About reviewer (22 reviews)

    Age30-35

    SkinOily, Fair-Medium, Warm

    HairBrunette, Other, Other

    EyesHazel

    4.0
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    from
    daureen

    14 years ago

    This product works for me. I have very dark brown hair, and olive complexion. I get highlights all over, but I dye my roots so that my base color blends better with the highlights. I followed...

    About reviewer (2 reviews)

    Age36-43

    SkinOther, Other

    HairOther

    EyesOther

    5.0
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    from
    foreveryourgirl

    14 years ago

    I am so sorry but i laughed when i read most of the bad reviews .... i have literally tried every hairdye out there...if you truly have dyed your hair before you'll know that a high lift brown or...

    About reviewer (3 reviews)

    Age25-29

    SkinDry, Fair-Medium

    HairBrunette

    EyesBrown

    5.0
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    from
    bobeena

    14 years ago

    I just used this product tonight. I have virgin black asian hair which is very fine. I was happy w/ the turn out. Very easy to apply and DO following the instructions. It turned my hair more to...

    About reviewer (22 reviews)

    Age25-29

    SkinCombination, Fair-Medium, Warm

    HairBlack, Straight, Fine

    EyesBrown

    4.0
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    from
    drbrn_grl

    14 years ago

    Really surprised by all the bad reviews. Since the last review was written in March of 09, I'm guessing they may have changed the formula. This product did exactly what it said it would do. It...

    About reviewer (50 reviews)

    Age44-55

    SkinCombination, Fair-Medium, Cool

    HairBrunette, Straight, Coarse

    EyesHazel

    4.0
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    from
    itsjmilletime

    15 years ago

    I am surprised by all the negative reviews. They made me very very weary to try this product, and now I'm so glad i did! My starting color was a medium brown with highlights on top. The highlights...

    About reviewer (1 reviews)

    Age19-24

    SkinDry, Fair-Medium

    HairBrunette

    EyesBlue

    4.0
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    from
    blondie101

    15 years ago

    I've been buying L'oreal for brunettes for years. I started with ashe brown but it seemed not to cover my blarring whites. As I was recommended by a professional to use a color with NO ASHE that it...

    About reviewer (1 reviews)

    Age36-43

    SkinNormal, Fair

    HairOther

    EyesBlue

    3.0
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    from
    kanka999

    15 years ago

    A little disappointed with this. I've been having issues with my hair ever since I started dying it myself a few months ago (trying to save money). Anyway, my hair was a dark medium brown with...

    About reviewer (114 reviews)

    Age36-43

    SkinAcne-prone, Fair-Medium, Warm

    HairBrunette, Other, Other

    EyesBlue

    5.0
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    from
    Rizergirl

    16 years ago

    I love this stuff! i used the ultra light ash brown on my dark reddish brown hair and it turned out a super light golden brown almost dark blonde. I did notice that my roots seemed a little brassy...

    About reviewer (5 reviews)

    Age25-29

    SkinAcne-prone, Fair

    HairBrown

    EyesHazel

    3.0
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    from
    rebchandler

    16 years ago

    Okay...even after reading all the bad reviews on here...I decided to try this last night in Light Ash Brown. Now, I color my hair a lot...we're talking A LOT. So, I knew that this product would not...

    About reviewer (61 reviews)

    Age30-35

    SkinOily, Medium

    HairBrunette

    EyesBrown

    3.0
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    from
    sallyv04

    16 years ago

    So I just got done coming out of the shower and rinsing the dye (UL51)off of my hair. It's still wet so I can't really see the true results but from what I can tell, I'm overal pleased. It does...

    About reviewer (28 reviews)

    Age19-24

    SkinOily

    HairBrown

    EyesGreen

    2.0
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    from
    mary04au

    16 years ago

    Multiple times I tried UL51 and UL61 for what I hoped would be ash toned medium brown hair like my natural color. Rinsing out the product takes forever - I would actually shampoo it and then leave...

    About reviewer (19 reviews)

    Age44-55

    SkinAcne-prone, Fair

    HairBrown

    EyesBlue

    1.0
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    from
    WenchMartha

    16 years ago

    Doesn't do what it says. Didn't lighten--it darkened. Heed the reviews if you have dyed hair at all or expect to go from black (which mine was not) to any lighter shade. Ain't happenin'.

    About reviewer (96 reviews)

    Age44-55

    SkinNormal, Fair-Medium

    HairBrunette

    EyesHazel

    4.0
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    from
    d3ndroid

    16 years ago

    I have black, thick-stranded asian hair. I used the Ultra Light Golden Brown (TB63) shade on virgin hair and it turned my hair more of a chestnut brown than golden brown... (actually I meant to get...

    About reviewer (50 reviews)

    Age19-24

    SkinAcne-prone, Fair-Medium, Warm

    HairBlack, Other, Other

    EyesBrown