Clairol is a personal care company founded by Lawrence and Joan Gelb along with James Romeo in 1931. In 1949 they introduced the first one-step hair color product intended for professional use, called "Miss Clairol Hair Bath." Clairol was purchased by Proctor & Gamble in 2001. At-home hair color lines include "Nice N' Easy", "Natural Instincts" "Root Touch Up" and "Perfect Lights".* *Source: Wikipedia

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393 products

9,376 reviews

64% would repurchase

Recent Clairol Reviews

Hair Color -Clairol -Soy 4Plex Liquicolor professional hair color

on 9/25/2018 8:29:00 AM


I normally use Age Beautiful by Zoto’s but wanted to try something different. I have to dye my hair every 10 days as it grows like grass. It is not all that healthy at the ends but I have cut down on using curling and straightening irons so it is improving. My main problem is that if I use the wrong product which means almost 90 percent of hair dyes, my hair falls out substantially. This didn’t cause any hair fall and my roots felt moisturized. It covered my stubborn grays and the color was very intense. Overall, I can switch between Age Beautiful and this easily.

1 of 1 people found this helpful.

Conditioner -Clairol -Herbal Essences Biorenew Sheer Moisture Cucumber and Green Tea Conditioner

on 9/16/2018 8:58:00 PM


Was looking for a HE conditioner that was a little lighter than the HE hydration coconut blue conditioner I love and have been using for years (but was suddenly making my hair weighed down some days....). Grabbed this because it was "sheer" hydration and I like cucumbers and green tea--- no. The product worked great, gives a great lightweight feel to the hair- but the scent. I love it, but its VERY strong. I have smelled it all day in my hair (long hair) and its making me sick. If you are sensitive to scents, avoid. Will donate. Bummer.

2 of 2 people found this helpful.

Hair Color -Clairol -Nice n' Easy

on 9/13/2018 5:39:00 PM


Let me preface this by saying I am so good at hair color. I’ve been doing it myself for 30 years and have taught all my friends my technique. This is not a user error!

Review for new formula

HATE THIS “IMPROVED FORMULA”. I didn’t find the smell terribly offensive. My usual color, light brown, was a little darker than usual but I can also live with that and could compensate for that next time by mixing with the light golden brown in a 50/50 mix. But there will NEVER be a next time! There are 2 complete deal breakers for me and they are:

1/ holy crap is this stuff a runny mess! And
2/ OMG the staining on my hairline was totally ridiculous. I mean to the point that NOTHING, NOT EVEN DAWN DISH SOAP, took it away. It was SO embarrassing I just wanted to stay home. Alas I could not and had to explain to friends and co-workers that this was the unexpected consequence of a reformulated hair color. I would not have believed it had it not happened to me personally but even reading a few of the reviews here I see that I am not alone. Which is only slightly comforting.

In closing: I’m not proud of this but I have a pretty filthy mouth. I LACK ENOUGH CURSE WORDS TO ADEQUATELY CONVEY MY DISPLEASURE WITH THIS FORMULA. Ladies, use this at your own peril and preferably over a period of time where you have the ability to either stay home or wear a scarf on you head. Don’t say you weren’t warned, lol!

3 of 3 people found this helpful.

Shampoo -Clairol -Professional Shimmer Lights Shampoo - Blonde & Silver

on 9/2/2018 4:11:00 PM


this smells like the worst 1970's Avon perfume. It gave me a headache and it lingers all day. To make matters worse the conditioner is like purple water.

Hair Color -Clairol -Natural Instincts Hair Color

on 8/19/2018 8:44:00 PM


This product has worked well for me. I'm aging well, which I'm very thankful for, and am frequently mistaken for being much younger than I am. I'm trying to keep that going, and the only thing that's giving my age away are these grey hairs that have been showing up more frequently. Because I'm in a very youth-focused industry, like it or not, it's in my interests to look as young as possible. I wish things were different because I love the grey strands of hair that are starting to show up. But for the next few years, I'm going to have to fly under the radar as much as possible.

I specifically wanted color to temporarily cover my grey hairs as I do want to unleash them in their full glory at some point. Sometimes after the color washes out, I don't immediately put it back in. I like that option so permanent color isn't for me. I was surprised how few semi-permanent brands are out there. The Clairol Natural Instincts line has a wide range of colors, and it's affordable.

I've never done much with coloring my hair, but I knew some basics. I know to err and choose a lighter vs. darker shade. I knew that my hair especially my grey hair would take on whatever undertone that was in the formula. I also know that when my hair lightens it has reddish highlights. To that end, I chose the 5G color, which is a medium golden brown. The pics showed an undertone of red and got a really good result. The instructions say 10 minutes, but if you're doing this to cover grey hair, leave it on a little longer. One time I left it on for just 10 minutes and some of my grey hair was still very grey. All the other times, I'd kept it on for longer than 10 minutes and will do that from now on.

I like this product and plan on continuing to use it because it covers my grey hair.

1 of 1 people found this helpful.

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