About the brand

Clairol is a personal care company founded by Lawrence and Joan Gelb along with James Romeo in 1931. In 1949 they introduced the first one-step hair color product intended for professional use, called "Miss Clairol Hair Bath." Clairol was purchased by Proctor & Gamble in 2001. At-home hair color lines include "Nice N' Easy", "Natural Instincts" "Root Touch Up" and "Perfect Lights".* *Source: Wikipedia

https://www.clairol.com/en-US/

Overall rating
3.5
Created with Sketch.
64%
would repurchase
3.5
Created with Sketch.
Overall rating
64%
would repurchase

Latest Clairol Reviews

Natural Instincts Hair Color
1.0
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6 days ago

Clairol changed the formula and packaging and the new formula is horrible! It does not cover gray anymore and smells bad. CLAIROL, you made a big mistake changing the formula and you only have to read the reviews online elsewhere too to see that. Bring back the old formula and I’ll again purchase this product.

Natural Instincts Hair Color
1.0
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6 days ago

Clairol changed the formula and packaging and the new formula is horrible! It does not cover gray anymore and smells bad. CLAIROL, you made a big mistake changing the formula and you only have to read the reviews online elsewhere too to see that. Bring back the old formula and I’ll again purchase this product.


Hello Hydration 2 in 1 Shampoo and Conditioner

This is a great 2 in 1 shampoo! I have very thick, wavy hair and use them since I don't like to always have to put conditioner in after I shampoo. This has enough conditioner to get out tangles so I don't need to do anything else when I'm done. It smells great (like almond), and doesn't weigh my hair down. But I would suggest this for those with thick, sometimes oily hair NOT for those with thin or very dry hair.

Hello Hydration 2 in 1 Shampoo and Conditioner
5.0
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2 months ago

This is a great 2 in 1 shampoo! I have very thick, wavy hair and use them since I don't like to always have to put conditioner in after I shampoo. This has enough conditioner to get out tangles so I don't need to do anything else when I'm done. It smells great (like almond), and doesn't weigh my hair down. But I would suggest this for those with thick, sometimes oily hair NOT for those with thin or very dry hair.

Nice n' Easy Permanent Hair Color
1.0
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4 months ago

I am really confused about a recent change (around Nov/Dec 2019) to Nice 'n Easy and my review, had I written one before, would have been 5 stars hands down. I have been using this hair color in medium brown with beautiful results and no allergies. I'm about 50% white now and I have been dying it for 7 years as a result. My hair is naturally dark brown but hair dye always comes out very dark on me so I find that medium brown is at least sort of natural on me. I was previously using ammonia-free products with terrible results due to a presumed ammonia allergy but the darker brown color quickly faded to a copper-red and my white roots were highlighted and not fully covered. Anyway, I gave the new, creme formula of Nice 'n Easy a try in the spring of 2019, after they redeveloped the old formula and made it "allergy gentle," and I got beautiful, rich, dark brown color, full coverage on my roots, and zero fading although I do have to dye my hair every 3 weeks as it grows so fast. I thought I had finally figured out this hair color debacle after 7 years until last week. I bought a new box a couple weeks ago and didn't notice that there was a blue circle on the front that says "New! Repair Plex--2x Repair." The rest of the box is nearly identical and still has the same look, model, and pink flowers on it but the side of the box further touts less breakage and some of the old description is now worded differently. I thought the Repair Plex was something in the conditioner as it says nothing about a new formula. I dyed my hair and after I dried it, my roots were that copper-red color and the white hairs were more like highlighted once again, just like with the ammonia-free dyes out there. There is definitely ammonia as I could still smell it and the dye itself still looks the same as do all of the bottles and containers. I can't figure this out and there is nothing online reflecting this change aside from some Pinterest images out of Australia (I'm in the US). Even Clairol's website has images of the old package with the pink flowers and it says "New and Improved" and that is now gone from the new box. Has anyone else run into this? I bought as many boxes of the old product as I could the other day but clearly the old formula is now gone. Why mess with such a great product and create what I can only describe as a bad demi-permanent that in no way works on white hair and turns your brown hair red? I have no idea what to do. Clariol has added this Repair Plex to all of its products now, even the Root Touch-Up, and I'm allergic to Loreal and probably the rest of them. The allergy gentle formula they created really did work for me. I'm so sad about having to go back to copper-red hair with highlights on my white hairs or dealing with chronic eczema around my eyes with the other permanent brands.

Nice n' Easy Permanent Hair Color
1.0
Created with Sketch.

4 months ago

I am really confused about a recent change (around Nov/Dec 2019) to Nice 'n Easy and my review, had I written one before, would have been 5 stars hands down. I have been using this hair color in medium brown with beautiful results and no allergies. I'm about 50% white now and I have been dying it for 7 years as a result. My hair is naturally dark brown but hair dye always comes out very dark on me so I find that medium brown is at least sort of natural on me. I was previously using ammonia-free products with terrible results due to a presumed ammonia allergy but the darker brown color quickly faded to a copper-red and my white roots were highlighted and not fully covered. Anyway, I gave the new, creme formula of Nice 'n Easy a try in the spring of 2019, after they redeveloped the old formula and made it "allergy gentle," and I got beautiful, rich, dark brown color, full coverage on my roots, and zero fading although I do have to dye my hair every 3 weeks as it grows so fast. I thought I had finally figured out this hair color debacle after 7 years until last week. I bought a new box a couple weeks ago and didn't notice that there was a blue circle on the front that says "New! Repair Plex--2x Repair." The rest of the box is nearly identical and still has the same look, model, and pink flowers on it but the side of the box further touts less breakage and some of the old description is now worded differently. I thought the Repair Plex was something in the conditioner as it says nothing about a new formula. I dyed my hair and after I dried it, my roots were that copper-red color and the white hairs were more like highlighted once again, just like with the ammonia-free dyes out there. There is definitely ammonia as I could still smell it and the dye itself still looks the same as do all of the bottles and containers. I can't figure this out and there is nothing online reflecting this change aside from some Pinterest images out of Australia (I'm in the US). Even Clairol's website has images of the old package with the pink flowers and it says "New and Improved" and that is now gone from the new box. Has anyone else run into this? I bought as many boxes of the old product as I could the other day but clearly the old formula is now gone. Why mess with such a great product and create what I can only describe as a bad demi-permanent that in no way works on white hair and turns your brown hair red? I have no idea what to do. Clariol has added this Repair Plex to all of its products now, even the Root Touch-Up, and I'm allergic to Loreal and probably the rest of them. The allergy gentle formula they created really did work for me. I'm so sad about having to go back to copper-red hair with highlights on my white hairs or dealing with chronic eczema around my eyes with the other permanent brands.