72%
would repurchase
4.1/5
package quality

price range

description

ingredients

As of 11/2012: Water (Aqua), Beeswax (Cera Alba), Copernicia Cerifera (Carnauba) Wax, Glyceryl Stearate SE,Microcrystalline Wax (Cera Microcristallina), Propylene Glycol, Isostearyl Alcohol, Rosin Ester, Triethanolamine, Polymethyl Methacrylate, Cetyl Alcohol, PVP, Keratin AminoAcids, Hydrolyzed Wheat Protein, Panthenol, HDI/Trimethylol Hexyllactone Crosspolymer, Silica, Lanolin Acid, Butylene Glycol Cocoate, Dimethicone, Hydroxyethylcellulose, Magnesium Aluminum Silicate, Sodium Borate, Sodium Chloride, EDTA, Ethylcellulose, Phenoxyethanol, Chlorphenesin, Sorbic Acid, Methylparaben. May Contain [+/-]: Iron Oxides CI 77491 / 77492 / 77499.

Reviews

Reviews


4.0
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12 years ago

My mascara du jour. Dark, wet formula, with enough "gumminess" that it doesn't smear too much during application. Though sometimes your lashes will stick together. This one takes a bit of work, but...

About reviewer (542 reviews)

Age30-35

SkinCombination, Olive, Not Sure

HairBlack, Wavy, Medium

EyesBrown



2.0
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12 years ago

the brush on this one is HUGE. Felt like I couldn't get close enough for the brush to get a good grip on my lashes. The formula is really wet and smudged almost immediately. At the end of a first...

About reviewer (5 reviews)

Age25-29

SkinAcne-prone, Fair

HairBrunette

EyesBlue


5.0
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12 years ago

I LOVE this mascara. Not only does it do the job, long, thick lashes, it comes off easily. And it's not crazy expensive. Only downer is that I can only find it at certain CVS'S or Rite Aide. And of...

About reviewer (1 reviews)

Age25-29

SkinCombination, Olive

HairBrown

EyesBrown


2.0
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12 years ago

I bought this thinking that it would be amazing because I heard awesome reviews on it on makeup alley. It was really intexpensive on sale at London Drugs ($6) and I was super excited to try it. But...

About reviewer (4 reviews)

AgeUnder 18

SkinVery Dry, Fair, Not Sure

HairBrunette, Curly, Fine

EyesBlue


5.0
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12 years ago

Finally, there's a mascara that I "get" the hype for. Others have left me disappointed. Voluminous is way too smudgy, Falsies is way too clumpy, and Lash Blast is a wimpy black color. Before...

About reviewer (305 reviews)

Age19-24

SkinVery Oily, Fair-Medium, Warm

HairBlack, Straight, Medium

EyesBrown


4.0
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12 years ago

This is a review of the brown-black color. This stuff is pretty legit. I've worn if for 15 hours with no flakes, no smearing, and I get oily occasionally in the eye area, not to mention the snow...

About reviewer (54 reviews)

Age25-29

SkinCombination, Tan

HairBrunette

EyesBrown


4.0
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12 years ago

Update: I've changed my repurchase from a 'yes' to a 'no'. My original review of the mascara still holds true, but in my last 2 tubes I've noticed a much faster drying out lifetime (about 1 month)...

About reviewer (24 reviews)

Age19-24

SkinAcne-prone, Medium, Warm

HairBlack, Wavy, Medium

EyesBlack


3.0
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12 years ago

I read the reviews on MUA and decided I had to try it. I love that it doesnt flake, it comes off super easily with water, holds up well by the end of the day (little or no smudging), doesnt...

About reviewer (97 reviews)

Age19-24

SkinNormal, Olive, Neutral

HairBlack, Straight, Fine

EyesBrown


5.0
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12 years ago

wow!! i love this mascara. after two coats it made my eyelashes look false and they werent clumpy! i have long eyelashes already but this made them look even better, they were almost touching my...

About reviewer (1 reviews)

AgeUnder 18

SkinSensitive, Fair, Neutral

HairBrunette, Straight, Fine

EyesHazel


5.0
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12 years ago

Lemme tell you, i found this mascara by complete fluke! I was browsing my local London drugs one day and this pink tube of mascara immidietly caught my eye. I also noticed how it was on sale, i...

About reviewer (16 reviews)

AgeUnder 18

SkinCombination, Fair

HairBrunette

EyesBrown


4.0
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12 years ago

This and My Blackest Lashes have both been discontinued in the UK, along with all other Prestige makeup. Which is a crying shame actually as the mascaras and Total Intensity eyeliners are very good.

About reviewer (21 reviews)

Age30-35

SkinCombination, Olive

HairBrunette

EyesGreen


5.0
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12 years ago

This may have become HG mascara. It provides super long, thick and black lashes with no smudging or clumping. I also love that this mascara does not make my lashes crunchy. The price of this...

About reviewer (49 reviews)

Age19-24

SkinNormal, Fair, Neutral

HairBlond, Straight, Fine

EyesBrown


5.0
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12 years ago

I really did not think that I would like this mascara at all to be quite honest with you. But while I was at Rite Aid, I could not pass up the buy one get one 50% off deal. I believe one at regular...

About reviewer (5 reviews)

Age19-24

SkinCombination, Fair

HairBrown

EyesBlue


5.0
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from

13 years ago

I love this mascara! It makes my short lashes look long and clump free. I usually apply several coats of mascara to my lashes and find that most mascaras clump and leave little bits of mascara on...

About reviewer (5 reviews)

Age19-24

SkinCombination, Fair-Medium

HairBlack

EyesBrown


5.0
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from

13 years ago

This is the best drugstore mascara I have found since MaxFactor Volume Couture (and the entire brand) was discontinued in the US! It truly plumps and lengthens without clumping, ever. Seriously you...

About reviewer (17 reviews)

Age19-24

SkinCombination, Fair-Medium

HairBrown

EyesBlack


4.0
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13 years ago

I love this mascara It does what it says, it lengthens your lashes at least mine did. One complaint its not water proof and I did see that it did smudge. I would not wear this if I was out in the...

About reviewer (8 reviews)

Age30-35

SkinOily, Medium

HairBlack

EyesBrown


4.0
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13 years ago

I reallllllly disliked this mascara. I found the formula in my tube to be way too thin and that the brush seemed nice, but was unable to curl or effectively lengthen/volumize my lashes. Did not...

About reviewer (5 reviews)

AgeUnder 18

SkinDry, Fair, Cool

HairBrunette, Wavy, Medium

EyesBrown


5.0
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13 years ago

OMG this mascara is amazing! I can't stop looking at my lashes, they look so thick! Really good discovery (and I have tried almost ALL high end mascaras!)

About reviewer (28 reviews)

Age25-29

SkinOily, Fair-Medium, Not Sure

HairBrunette, Wavy, Fine

EyesBrown


4.0
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13 years ago

AMAZING!! This gives u big, fabulous, clump-free lashes!! It actually lives up to its' name. WOW. It doesn't matter how many coats I put on, it does not clump!! I think these pics do not do it...

About reviewer (82 reviews)

Age25-29

SkinNormal, Fair-Medium, Neutral

HairBrunette, Wavy, Fine

EyesBrown


4.0
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13 years ago

I really like this mascara . Good length and holds a curl . Paid 5 bucks and couldn't be happier with the product . Only complaint I have is that its bot waterproof nor is a waterproof version...

About reviewer (15 reviews)

Age30-35

SkinNormal, Fair-Medium

HairBlond

EyesBlue