66%
would repurchase
4.5/5
package quality

price range

Reviews

Reviews


5.0
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8 years ago

I have found my new lightening product, this is AMAZING! This is a true 9 level lift unlike any I have used before 40 mins (max is 50) and I was light yellow on virgin hair. Having oils and karatin...

About reviewer (1 reviews)

Age36-43

SkinDry, Fair-Medium, Not Sure

HairBrunette, Wavy, Medium

EyesBlue



4.0
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8 years ago

BB 9 level lift powder did a beautiful job and lifting during a balayage on level 3 precoloured hair. Client wanted coppery undertones so there was no need to tone when we were done. I used the...

About reviewer (5 reviews)

Age44-55

SkinOther, Other, Not Sure

HairBlond, Straight, Coarse

EyesGreen


5.0
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9 years ago

Why were my results so different from others? Not everyone's scalp and hair is the same. I started my grand entrance into the platinum blonde club with a lot of research. I liked the added...

About reviewer (40 reviews)

Age25-29

SkinCombination, Fair, Neutral

HairBrunette, Other, Other

EyesOther


1.0
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10 years ago

9/20/2018: As of tomorrow it'll be 3 years since my last update. I have outgrown all the damaged caused by this disgusting product and never repurchased it. Thank...

About reviewer (525 reviews)

Age19-24

SkinOther, Other, Neutral

HairBlond, Other, Fine

EyesOther


5.0
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10 years ago

I love this lightener! I have coarse, black, Asian hair and this lifts my level 1 hair to a level 9-10! I used the same brand of developer in 25vol, because I know that my hair can handle it (be...

About reviewer (2 reviews)

AgeUnder 18

SkinCombination, Medium

HairOther

EyesBrown


2.0
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10 years ago

I had a sample of this and used it to touch up my roots; my natural hair is between a level 7 and 8 ash blonde, which is pretty easy to lift to a level 10. "Extra Strength," "Extra Moisture,"...

About reviewer (33 reviews)

Age19-24

SkinDry, Fair, Warm

HairOther, Wavy, Coarse

EyesHazel