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2.0

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242 reviews
24%
would repurchase
2.8/5
package quality

price range

Reviews


1.0
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fromgooks

Apr/18/2015

UK based. I've been using Nice and Easy Foam in "warm blonde" shades for around four years now.

It was reformulated last year and since then it has been damaging my hair REALLY BADLY. The difference in the quality of my "pre-reformulated' treated hair and "post-reformulated" treated hair is astonishing.

I've done so much damage over …
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About reviewer (1 reviews)

Age44-55

SkinAcne-prone, Fair

HairBrunette

EyesHazel



2.0
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fromVJ1023

Feb/15/2015

I am so disappointed with this product, and I wish I had read the reviews about this prior to dying my hair. Before dying, my hair was a medium brown colour, and I purchased the dark brown to bump up my hair a shade. First of all, yes, the product smelt bad - but it's hair dye, what do you expect? Second, the pump is a terrible idea, the nozzle is not even a pump, you have to squeeze the …Read more

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About reviewer (1 reviews)

Age19-24

SkinNormal, Olive, Warm

HairBrunette, Wavy, Medium

EyesHazel


2.0
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Jan/14/2015

This was hard for me because I love the ease of foam application (I have really long hair). But I was so upset at the color I ended up with. I have naturally dark brown hair. I will often get shades of medium brown, or light brown to try and lighten it just a tad. With home dyes it often comes out super dark anyway. This was no different, only this left my hair BLACK. Not to mention it …Read more

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About reviewer (31 reviews)

Age30-35

SkinCombination, Fair, Cool

HairBrown, Wavy, Medium

EyesBrown


3.0
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Jun/29/2014

I have so many mixed feelings about this hair dye.

First of all, the application process is so flawed. The "pump" style bottle doesn't pump at all, you have to squeeze the dye out. I don't know if the bottle I got was deformed, but I literally had to squeeze "pump" this like ten times to get a good enough amount in my hand.
It took me half an hour …
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About reviewer (49 reviews)

Age19-24

SkinOily, Medium, Neutral

HairRed, Wavy, Medium

EyesBlue


3.0
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frombtobey

Jun/09/2014

I picked up this product cheap in Big Lots knowing very little about it, and after using it, I am feeling torn. On the one hand, it is a foam product that is very simple to use--easy mixing, simple directions, and easy application with no dripping. I liked the conditioner, and the color, although a bit darker than what appeared on the box, was, as promised, "Dark Reddish Brown," with …Read more

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About reviewer (43 reviews)

Age44-55

SkinOily, Medium, Warm

HairBrown, Straight, Fine

EyesBrown


4.0
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Mar/31/2014

I am pretty surprised at the low ratings of this product. I actually like this foam a lot; it's not very pricey and I like this more than the Garnier Nutrisse Foam. My natural hair color is a soft black with reddish-brown tones but I adore deep black hair with cool tones so I picked up 2BB - Blue Black. I tried the Garnier before in the same color and besides the fact that they are foam-type …Read more

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About reviewer (17 reviews)

Age19-24

SkinCombination, Fair-Medium, Warm

HairBlack, Wavy, Medium

EyesBlack


5.0
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fromDbe

Mar/12/2014

I really liked the ease of application with the foam. I felt the coverage was thorough and even, though I am not an expert in hair color application. The foam does not drip or spill like regular liquid dyes- I even trusted my husband to put it on my hair after I broke my arm! I've used this product numerous times, but now I'm having trouble finding it in my area. I would definitely …Read more

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About reviewer (1 reviews)

Age44-55

SkinNormal, Fair

HairBlond

EyesGreen


1.0
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Jan/12/2014

Do NOT use this unless you want it sticking around like a bad ex-boyfriend! I dyed my hair with the Darkest Brown 3 a year & a half ago and I made an account on this website just to come on here and give this review. Yes, the color was nice, I remember liking it a lot. I can't remember how it smelled but I do remember it was messy. The thing that makes me regret ever using this is it has …Read more

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About reviewer (1 reviews)

Age25-29

SkinDry, Fair-Medium

HairBrunette

EyesBlue


4.0
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Dec/11/2013

I tried this product for the first time today and decided to read the reviews After I've put it in my hair so I expected the worst ... to be honest this product is fine - it doesn't stink, didn't turn my hair into straw dry or hard, didn't irritate my scalp. I needed to lighten my roots and it did what its supposed to do. At first I was a bit skeptical about the foam as it …Read more

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About reviewer (1 reviews)

Age30-35

SkinCombination, Olive

HairOther

EyesBrown


1.0
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Nov/22/2013

Awful, Awful, Awful product! Save your money and your hair ladies and gents and do NOT buy this product!!!!!!! This product STUNK and smelt awful, it was icky and gross. I do not expect hair dye to smell like daises trust me but this hair dye smelt NASTY! I applied it like the instruction leaflet said and when I attempted to massage it into my hair as though I was shampooing my hair it …Read more

0 of 1 people found this helpful. Did you?

About reviewer (5 reviews)

Age19-24

SkinAcne-prone, Fair

HairBlack

EyesBrown