62%
would repurchase
4.1/5
package quality

price range

description

e.l.f. Cosmetics best-selling liquid foundation now in more shades! The lightweight, oil-free formula of the blends naturally into skin for a beautiful semi-matte finish that lasts all day long. Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.

ingredients

New 2019---no SPF or mineral oil: Water (Aqua), Dimethicone, Cyclopentasiloxane, Isododecane, Glycerin, Propylene Glycol, Cyclohexasiloxane, Cetyl PEG/PPG-10/1 Dimethicone, C12-15 Alkyl Benzoate, Tridecyl Trimellitate, Sorbitan Sesquioleate, Dimethicone/Vinyl Dimethicone Crosspolymer, Boron Nitride, Polymethyl Methacrylate, Magnesium Stearate, Magnesium Palmitate, Magnesium Sulfate, Phenoxyethanol, Disteardimonium Hectorite, PEG/PPG-15/15 Dimethicone, Silica Dimethyl Silylate, Ethylhexylglycerin, Triethoxycaprylylsilane, Caprylyl Glycol, Fragrance (Parfum), Silica MAY CONTAIN: Red Iron Oxide (CI 77491), Yellow Iron Oxide (CI 77492), Black Iron Oxide (CI 77499), Titanium Dioxide (CI 77891)-----------OLD:ACTIVE INGREDIENTS: Octyl Salicylate 2, Titanium Dioxide 5.5 INACTIVE INGREDIENTS: Water (Aqua), Cyclopentasiloxane, Isododecane, Hydrogenated Polyisobutene, Cetyl PEG/PPG-10/1 Dimethicone, Polyglyceryl-4 Isostearate, Polymethyl Methacrylate, Sorbitan Sesquiisostearate, Butylene Glycol, Talc, Dimethicone, Disteardimonium Hectorite, Magnesium Sulfate, Glycerin, Phenoxyethanol, Synthetic Beeswax, Potassium Sorbate, Propylene Carbonate, Boron Nitride, Barium Sulfate, Caprylyl Glycol May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499)

Reviews

Reviews


3.0
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12 years ago

Not a bad foundation especially for the price. I have very pale coloured skin and unfortunately the Porcelain shade is slightly too dark for me but is fine if I mix it in with a slightly lighter...

About reviewer (178 reviews)

Age25-29

SkinCombination, Fair, Neutral

HairBrown, Wavy, Fine

EyesGray



5.0
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12 years ago

WOW!!!!!!!!!!!!!!!!!!! I picked this up from Target on a whim for 6 bucks. I had ZERO expectations because of the price. Boy, was I WRONG. Although I love E.L.F.'s makeup brushes, I had never...

About reviewer (22 reviews)

Age44-55

SkinOily, Fair-Medium

HairBrown

EyesBrown


5.0
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12 years ago

I've tried countless foundations. Not ALL cheap ones - some from mac, clinique lancome to name a few. This is by far my favourite from all the brands I've used. Makes my skin look FLAWLESS,...

About reviewer (4 reviews)

Age19-24

SkinDry, Fair, Not Sure

HairRed, Other, Other

EyesGreen


3.0
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12 years ago

I have pretty sensitive skin, but have always been able to keep it clear and beautiful. Now that I'm pregnant, I'm getting a lot more tiny bumps and blemishes than I ever thought possible. So, I've...

About reviewer (204 reviews)

Age19-24

SkinCombination, Fair, Neutral

HairBrunette, Straight, Medium

EyesGray


3.0
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12 years ago

I like this foundation but only mixed with a more liquidy foundation, if not the coverage is a little bit too heavy for my skin.It does not break me out and it has SPF in it which I both like.I...

About reviewer (67 reviews)

AgeUnder 18

SkinNormal, Fair-Medium

HairBlond

EyesBlue


1.0
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12 years ago

I have recently switched to using cosmetics that aren't tested on animals and finding a foundation that's light enough and gives decent coverage has been a struggle. Unfortunately I didn't like...

About reviewer (6 reviews)

Age19-24

SkinOily, Fair, Cool

HairOther, Wavy, Medium

EyesOther


1.0
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12 years ago

This foundation broke up on my skin by noontime leaving me looking like a blotchy mess. I liked the bottle until my pump broke and I had to pour it out onto my fingers. I wanted to like it but I...

About reviewer (284 reviews)

Age36-43

SkinOily, Fair, Cool

HairBlond, Wavy, Fine

EyesGreen


5.0
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12 years ago

HG for sure! My skin is super sensitive and everything breaks me out, except for this. It leaves your skin looking flawless with a dewy glow. It's not a light foundation, but if you want that then...

About reviewer (2 reviews)

Age19-24

SkinCombination, Fair

HairBrown

EyesBrown


3.0
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12 years ago

Bought this foundation last night and i'm currently wearing it this morning.. I have to start off by saying that I absolutely love E.L.F's products for everday use and their prices are unbeatable.....

About reviewer (1 reviews)

Age25-29

SkinCombination, Tan, Warm

HairBrown, Wavy, Medium

EyesBrown


4.0
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12 years ago

I really like this foundation. It's not cakey or heavy. I like the lightweight feel and look. I used to apply it with my fingers after applying the elf hd powder as a primer then elf complete...

About reviewer (6 reviews)

Age25-29

SkinDry, Dark, Warm

HairBlack, Relaxed, Fine

EyesBrown


3.0
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12 years ago

I bought this right after buying the new NYC All Day Long 14hr smooth skin foundation. They're pretty similar over all but NYC beats this hands down. I got this foundation at Target and they have a...

About reviewer (743 reviews)

Age25-29

SkinCombination, Fair, Warm

HairBrown, Wavy, Medium

EyesHazel


5.0
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12 years ago

Love it. Very surprising since its soooo cheap! I love the scent too. Medium to full coverage, packaging is super pretty, colors are great (not too white, pinkish or yellowish). I like it a lot.

About reviewer (15 reviews)

Age25-29

SkinNormal, Medium

HairBlack

EyesBrown


4.0
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12 years ago

The product is average. VERY perfumy! But that isn't much of an issue to me. It's not unpleasant but it does linger and that can be a bit cloying after a while. I got it in Almond which was a good...

About reviewer (48 reviews)

Age25-29

SkinCombination, Medium Brown, Warm

HairBlack, Curly, Medium

EyesGray


2.0
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12 years ago

This is so hard to blend into the skin. Whether applied over a moisturizing and mattifying primer, this looks streaky and sheer. It cakes within a few hours. It also irritates my skin (itchy &...

About reviewer (1110 reviews)

Age30-35

SkinCombination, Medium, Warm

HairBrunette, Straight, Medium

EyesHazel


5.0
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12 years ago

Leaves a beautiful finish no matter what condition my skin is in.

About reviewer (3 reviews)

Age19-24

SkinSensitive, Fair

HairRed

EyesBlue


3.0
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12 years ago

this product is OK. that's all i can say about it. it's actually $7.50 is you convert the amount to 1 fl oz (bottle is only 0.8 fl oz), which would make it almost on par with most other...

About reviewer (2 reviews)

Age19-24

SkinNormal, Fair-Medium

HairBlack

EyesBrown


4.0
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from

12 years ago

Holy Grail (HG) product! Coming from a foundation snob/hoarder that's a pretty strong statement. I would like to say it is definitely worth the money but since it's only $6, that almost sounds like...

About reviewer (76 reviews)

Age25-29

SkinOily, Fair

HairBlond

EyesGreen


3.0
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12 years ago

Despite the fact that I think I've recently found my HG foundation in MAC's Matchmaster formula (shade 1.0) I had to pick this up when I saw it at Target. I had read reviews for it before (was...

About reviewer (305 reviews)

Age25-29

SkinNormal, Fair, Warm

HairBrunette, Wavy, Medium

EyesGreen


4.0
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12 years ago

I love how inexpensive this product is. The packaging is really classy and makes the product look more expensive than it actually is. I am Asian with medium beige skin tone, I got the foundation in...

About reviewer (9 reviews)

Age19-24

SkinDry, Medium, Not Sure

HairBlack, Straight, Fine

EyesBlack


4.0
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12 years ago

I absolutely love this foundation. The coverage is light to medium, which is great for me. I don't like heavy foundations that sit on the skin and look unnatural. This foundation looks very...

About reviewer (4 reviews)

Age19-24

SkinOther, Other

HairOther

EyesOther