50%
would repurchase
3.6/5
package quality

price range

Reviews

Reviews


3.0
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12 years ago

This is alright. It is a nice change from Maybelline's crappy inventions. It's not clumpy is what I mean. Well, not as much. Once when I was putting this on a blob took hold on the part just below...

About reviewer (46 reviews)

AgeUnder 18

SkinVery Oily, Fair

HairBrown

EyesBlue



2.0
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12 years ago

Further fueling my need to try every mascara ever made in the history of man (or woman), I had to try this one as well. HELLO LONG LASHES!! HELLO CURL!! I didn't have very high expectations of...

About reviewer (46 reviews)

Age36-43

SkinCombination, Tan, Warm

HairBrown, Other, Fine

EyesGreen


3.0
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12 years ago

This mascara is just alright, really nothing special. It made my lashes stiff, but the mascara didn't flake...so I guess that counts as good & bad, depending on how you look at it. The formula is...

About reviewer (393 reviews)

Age19-24

SkinNormal, Fair-Medium, Not Sure

HairBrunette, Other, Other

EyesBrown


4.0
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12 years ago

If your a gal who always uses an eyelash curler as I do this would work. As some reviewers have noted it is quiet a wet mascara unlike most other mascaras and, it does not give the lashes much of a...

About reviewer (16 reviews)

Age19-24

SkinDry, Tan, Not Sure

HairBrown, Wavy, Medium

EyesBrown


4.0
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13 years ago

Having an intense love/hate relationship with this mascara. I *love* the results, and *hate* the process. It's surprising to see other reviewers comment this isn't a wet formula, and I wonder...

About reviewer (96 reviews)

Age44-55

SkinVery Dry, Fair-Medium, Cool

HairBrown, Wavy, Coarse

EyesBlue


2.0
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13 years ago

this is the JK brand sold at Target. i actually purchased this on a whim ($17) because i FINALLY used up the last two mascaras i was working on finishing.... so this i purchased to use everyday. ...

About reviewer (144 reviews)

Age36-43

SkinVery Dry, Other

HairBrunette

EyesGreen


3.0
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14 years ago

Pros: -No clumping or smudging -Lash comb is great for separating lashes Cons: -Smells like chemicals, could make you pass out if you smell it for too long -Doesn't really volumize...

About reviewer (256 reviews)

Age25-29

SkinCombination, Tan, Warm

HairBrown, Wavy, Medium

EyesBrown


1.0
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14 years ago

Good to hear that there are people that love this mascara! But I didn't. I got this at a discount price (thank god!!). It didn't even made the slightest curl in my lashes, they just stayed...

About reviewer (11 reviews)

Age19-24

SkinSensitive, Fair

HairBlond

EyesBrown


4.0
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14 years ago

(I did this review on 9/19/2009 under UnListed since I didn't see the Jemma Kidd category) I went to Target to purchase Elnett hair spray and never knew they had so many makeup lines. Jemma...

About reviewer (228 reviews)

Age44-55

SkinCombination, Olive, Warm

HairBrown, Wavy, Fine

EyesBrown


2.0
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14 years ago

SMUDGE on me! I have to wipe my under racoon eyes once every half hour until there's nothing left. That would have totally turned me off. But the result at first is fantastic. Volumize and...

About reviewer (29 reviews)

AgeUnder 18

SkinNormal, Fair-Medium, Warm

HairBrown, Straight, Fine

EyesBlack


4.0
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14 years ago

Got this in the mini mascara/eyeliner pack Target offered during the holidays. Color is among the blackest I've seen, doesn't clump, doesn't dry out my lashes, lengthens, holds a nice curl, and...

About reviewer (37 reviews)

Age25-29

SkinSensitive, Fair-Medium, Not Sure

HairBlack, Straight, Medium

EyesBrown


5.0
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14 years ago

I got this in the holiday package that had the eyeliner as well. I really LOVE this product. It did not smear. Held up my curl in a very natural manner. My only complaint (at least for the mini...

About reviewer (50 reviews)

Age19-24

SkinCombination, Medium

HairBrown

EyesBrown


5.0
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14 years ago

I've been on a massive research mission to find the worlds best (drugstore) mascara. I have been contemplating purchase one of the popular Maybelline lines like XXL or Collosal Vol or the...

About reviewer (10 reviews)

Age25-29

SkinNormal, Dark, Warm

HairBlack, Curly, Coarse

EyesBrown


5.0
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14 years ago

Love it! It gives you pretty, thick, long eyelashes, ...stays on thru showering and tears! No flakes no clumps! What more can u ask for??? Like it as well as my Mac mascara but is easier to just...

About reviewer (340 reviews)

Age19-24

SkinCombination, Tan, Warm

HairBlond, Other, Other

EyesBlue