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4.3

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56 reviews
78%
would repurchase
4.5/5
package quality

price range

Reviews


3.0
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Feb/09/2015

This mascara definitely does give a nice bend to my longish stick-straight lashes without an eyelash curler. My problem with this mascara is that it gives a more natural look, which is not what I'm after. Compared to other mascaras I feel like a lot less product gets onto the lashes. I sometimes find myself applying three coats of this stuff on top of a primer. So with that being said …Read more

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About reviewer (7 reviews)

Age36-43

SkinOily, Olive

HairBlack

EyesBrown



4.0
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Jan/22/2015

I have super sensitive eyes, and am on a serious budget, so I only get d/s products, and am limited in which mascaras I buy. The pros of this mascara: it does not irritate my eyes, it really does curl my lashes (unlike other "curling" mascaras), and I think it might actually condition, too.

The cons: I bought the "rich black" color, and it seemed to be more of a …
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About reviewer (24 reviews)

Age44-55

SkinCombination, Fair-Medium

HairBrunette

EyesBrown


5.0
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Jan/15/2015

Love this mascara. Since my favourite Japanese got d/c this is a really good replacement if not better. I wish it was easier to buy.

The waterproof version really holds the curl and give clean definition to lashes and the brush really helps to separate the lashes to prevent clumps and blobs of mascara forming on lashes. Length and volume without no fibres.

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About reviewer (10 reviews)

Age30-35

SkinCombination, Fair, Not Sure

HairBlack, Straight, Coarse

EyesBrown


4.0
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fromM8na9

Jul/27/2014

I've got long, stick straight lashes that do not stay curled without a waterproof mascara. The waterproof version of this mascara holds my curl all day, it lengthens and gives a bit of volume. It is a bit crunchy, but I suppose all waterproof mascara's are like that? Dries quite fast and it's not that difficult to remove for me. I would repurchase (:

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About reviewer (2 reviews)

AgeUnder 18

SkinCombination, Fair-Medium

HairBlack

EyesBrown


4.0
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Jun/07/2014

I'm really glad too I listened to the reviews and bought this mascara! For the price point it's good quality. The main things are that it holds a curl well (my lashes stick straight out) and it doesn't do anything to make lashes break/keep them from growing. I'm not sure if it encourages growth but mine seem to be thriving with daily use - at least it's not hurting them …Read more

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About reviewer (179 reviews)

Age

SkinCombination, Olive, Not Sure

HairBrown, Wavy, Coarse

EyesBrown


3.0
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May/01/2014

Meh - this (the waterproof version) was OK for me. Frankly, it worked the same for me as far as volume, length and tenacity as many of the other ds mascaras I've used. The drawback for me is I can only get online = won't repurchase.

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About reviewer (624 reviews)

Age44-55

SkinCombination, Fair, Neutral

HairOther, Wavy, Fine

EyesBlue


5.0
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Apr/22/2014

I am so happy I gave this mascara a try. It does just what it says...and NO ANIMAL TESTING :) Yay!
I just reordered another tube of this (I buy it online at Walgreens). My lashes stay curled all day and I have not had any issues with it flaking.
I am finding that I really like the Lumene line. The BB cream (I wear light for my very fair complexion) is the best that I have used. …
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About reviewer (33 reviews)

Age44-55

SkinNormal, Fair

HairBrown

EyesOther


5.0
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Apr/15/2014

Love it! My HG mascara! Have already repurchased it a few times and will keep repurchasing. :)

I have quite short and straight lashes and i love it how it really curls my lashes and separates them one by one without making them clumpy or "spidery" looking. It will really give you curled, pretty lashes and it opens up your eyes beautifully. I love it how it's really like …
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About reviewer (3 reviews)

Age19-24

SkinVery Oily, Fair-Medium

HairBlond

EyesBlue


4.0
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Jan/17/2014

I have the waterproof version, which has a light blue package.

This is my favourite "cheap" mascara. Usually I use the Lancome hypnose doll eyes waterproof mascara, but this one is almost as good as the one from lancome.

I don´t usually like rubber brushes, I prefer the traditional ones, but this one really works. It defines the lashes beautifully, but is also …
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About reviewer (57 reviews)

Age25-29

SkinSensitive, Fair, Neutral

HairBlond, Wavy, Coarse

EyesBlue


5.0
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Oct/09/2013

I have used this mascara for years.

I use the waterproof version and it gives me lenght, volume and holds the curl. I love it and will use nothing else. HG. LOVE IT.

Only downside to this mascara (the waterproof one) is that it's pretty hard to remove. The only eyemakeupremover that really removes this product is the Lumene waterproof makeup remover. I'm willing …
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About reviewer (6 reviews)

Age25-29

SkinOily, Fair-Medium, Warm

HairBrown, Wavy, Coarse

EyesHazel