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628 products

3,715 reviews

69% would repurchase

Recent ULTA Reviews

Eye Primer -ULTA -Matte Eye Primer, Nude

on 12/13/2018 11:46:00 PM


What a nice surprise! Applies easily to lid and under bottom lashes with fingertip. Very matte, quite opaque. Keeps my NYX slide-on pencil liner and translucent mineral shadow on all day and evening, as much as 15 hours. I wouldn’t mind if it were just a teeny bit deeper shade. This bests primers I’ve bought from Lancome, Merle Norman, Bare Escentuals, and so many others, both pricey and not. This one’s a steal!

4 of 4 people found this helpful.

Brows -ULTA -Brow tint

on 11/15/2018 10:08:00 PM


This is a pretty decent brow product. In all honesty, it's one of those things that some days I love, and other days, I'm not so crazy about it. I use the color soft brown (I have medium brown hair) and I like the color. I do think, however, that for a "soft brown", it's a bit dark. I like the little brush, it works great for catching and coating the brow hairs without getting all over my skin. I actually saved the brush from the first tube of this I bought, and I use it as a spoolie with other products. It holds quite well throughout the day, both colorwise, and keeping the brows in place. The days I'm not so crazy about it are the days when I want to use a pencil first, then put this over it. It really gets too dark, and it can get a little clumpy looking. I would say it is comparable with Benefit's Gimme Brow. Not a dupe, not quite as good, but it holds it's own. And if you want a less expensive alternative, I think this is worth trying. I buy it when it's on sale. $10 seems too much for me for this Ulta branded product.

1 of 1 people found this helpful.

Highlighters -ULTA -Duo Chrome Illuminator

on 11/4/2018 2:14:00 AM


I wanted a subtle-ish highlighter with pink sheen, so this caught my eye. It was basically exactly what I wanted!

I have NC20 skin, yellow-olive. I have this in the color Prismatic Fairy (also just called "Fairy"). It has a light peachy beige base color and VERY, VERY fine shimmer - maybe the finest shimmer I've ever seen in my life. If I build it up on my skin, there base color might be very slightly visible, but I usually don't apply it thick. When the light hits the highlighter it gives off a bright, cool pink reflection. I think it looks really pretty! Since the refection of this is cool pink, this looks best (IMO, at least) paired with a cooler blush color, and you probably want to bring it slightly farther down, onto the blush. I really wish they had made a prismatic highlighter with a peach reflection too - would suit the blushes I have better!

I think his is a product worth checking out if you like pink highlighters that are not too bright. I think this might be better suited for lighter skin tones though, as I think the base color (light and cool) might come off grey on darker skin. I wish I had bought Unicorn one too.... Even though I don't even use Fairy too often - the glow is just so unusual it kinda stands out

Even though Halloween is over, I think this could be a really cool product to use if you wanted to dress up as an elf for something. If you apply it all over the face lightly, it will give an ethereal soft pink glow.......... and now I suddenly realized why it's called fairy! X) I DO agree with the name though - very suitable!

1 of 1 people found this helpful.

Eye Shadow -ULTA -Eye Shadow

on 10/25/2018 9:27:00 AM


I have this in two colors: suede ( matte cocoa coolor) and coconut ( matte vanilla cream). I really like the colors. Too bad that they are not pigmented nor long lasting, even with primer.

1 of 1 people found this helpful.

Contour -ULTA -Contour Kit

Great contour kit. I use one as a bronzer and others for contouring. They shadows are pigmented well and build able. They blend out beautifully and the price is right.

I like the packing as well as its light and does take up much space. But the pans of the powder are big and theres a lot of product. Mine has lasted forever.

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