62%
would repurchase
4.1/5
package quality

price range

description

ingredients

Mica, Titanium Dioxide, Zinc Oxide, Lauroyl Lysine, Zinc Stearate, Ethylhexyl Palmitate, Silica, Water, Glycerin, Aloe Barbadensis Leaf Extract, Carica Papaya Fruit Extract, Punica Granatum Extract, Vitis Vinifera Grape Seed Extract, Chamomilla Recutita Matricaria Flower Extract, Camellia Oleifera Leaf Extract, Camellia Sinensis Leaf Extract, Rosa Canina Flower Extract, Olea Europaea Olive Fruit Extract, Palmitoyl Oligopeptide, Palmitoyl Tetrapeptide-7, Tocopherol, Ascorbyl Palmitate, Hydrolyzed Collagen, Silk Powder, Niacinamide, Retinyl Palmitate, Silica Dimethyl Silylate, Hyaluronic Acid, Cholesteryl Oleyl Carbonate, Cholesteryl Nonanoate, Cholesteryl Chloride, Butylene Glycol, Phenoxyethanol, Carbomer, Polysorbate 20. May contain: Iron Oxides.

Reviews

Reviews


1.0
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10 years ago

Dud. Bomb. Complete waste of money. I was so excited to purchase this after seeing it on QVC. The way it covered, the flawless finish.......oh, they reeled me in. The coverage is neither...

About reviewer (35 reviews)

Age56 & Over

SkinCombination, Fair

HairRed

EyesBlue



5.0
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10 years ago

I was really unsure of this when I ordered it. I'd seen the demo, swatched it in Ulta (and although the MA working there told me to buy it in Medium--telling me the back of my hand was the same...

About reviewer (69 reviews)

Age44-55

SkinDry, Fair-Medium, Cool

HairRed, Wavy, Fine

EyesBlue


4.0
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10 years ago

Wow, I am surprised by how much some people really hate this foundation. We really are all so different, because I quite like it. I've used the original "non-illumination" form of this for quite...

About reviewer (1710 reviews)

Age44-55

SkinDry, Fair, Cool

HairBrown, Wavy, Coarse

EyesBrown


2.0
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10 years ago

I want to love It Cosmetics, but this was an epic fail for me. It (no pun intended) literally made the pores on my face look like craters, it also settled into fine lines around my eyes. I...

About reviewer (391 reviews)

Age36-43

SkinDry, Fair, Cool

HairBrunette, Straight, Fine

EyesGreen


3.0
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10 years ago

The only thing I liked about this product is the coverage, I didn't need any primer or concealer with this product. I now only use this product if I'm either on a hurry or I'm going somewhere I...

About reviewer (11 reviews)

Age25-29

SkinCombination, Fair

HairBrunette

EyesGray


1.0
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10 years ago

The ONLY thing I liked about this foundation was the coverage (didn't need to use a concealer). It covered my rosacea and light acne scars very well. That said, it made my pores (that I didn't know...

About reviewer (5 reviews)

Age36-43

SkinSensitive, Fair, Not Sure

HairRed, Other, Other

EyesBlue


1.0
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from

10 years ago

There is really nothing I like about this or any of the IT powder foundation, it is chalky/cakey, I had this in medium and for some reason, it doesn't match my skin as other brands of medium shades...

About reviewer (778 reviews)

Age44-55

SkinDry, Fair-Medium, Warm

HairBrunette, Straight, Coarse

EyesBrown


4.0
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10 years ago

Hot mess:( I bought this from QVC after one of those promo offers...buy this, get that ...Looked like a good deal because I wanted to try the new primer. Anyways, I primed with their primer as...

About reviewer (213 reviews)

Age36-43

SkinCombination, Fair, Neutral

HairBlond, Wavy, Medium

EyesGreen


1.0
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10 years ago

This stuff is terrible. It applies very patchy and looks white in most lights. Settles into lines as well. I returned it immedately. Pur Minerals is much better.

About reviewer (9 reviews)

Age36-43

SkinNormal, Fair, Not Sure

HairRed, Other, Other

EyesHazel


4.0
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10 years ago

First off I hated the original celebration foundation. It was a big, cakey mess. On a whim I decided to try the new illumination and it's very good. It came with a brush that was just okay. I...

About reviewer (210 reviews)

Age36-43

SkinCombination, Fair-Medium, Neutral

HairBlond, Straight, Medium

EyesHazel


5.0
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10 years ago

I LOVE this. It's full coverage and makes my skin look flawless. I like this much better than the original!

About reviewer (1 reviews)

Age36-43

SkinOther, Medium

HairBrown

EyesGreen


1.0
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10 years ago

Don't waste your money! I cannot believe how much I HATE this foundation! I'm so bummed because I was so excited to try it. I currently use and love the original celebration foundation, but this...

About reviewer (2 reviews)

Age44-55

SkinCombination, Medium

HairBlond

EyesBlue


5.0
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10 years ago

I have the new Celebration Foundation Illumination, which, according to It Cosmetics website, "This Illuminating formula features the same good for you, skin loving ingredients you have come to...

About reviewer (100 reviews)

Age44-55

SkinDry

HairBrown

EyesHazel