Not that impressed. It helps with some fading but I wouldn't pay for this stuff again. It doesn't last very long and it's pricey. The reason I wouldn't buy this again is because I dye my hair every 4-5 weeks and this didn't make much of a difference in how it held the color.
For $15 it's a waste for me.
I love this stuff. It's super-easy to use and the cool brown leaves a gorgeous color on my too-brassy, fragile, dyed blonde hair. It tones down the brassiness and doesn't make it too dark. When dry, my hair feels silky and, so far, seems to be resisting all the lovely humidity in the air.
I leave it on more like 10 minutes, although the directions say 3. It covers roots like a boss. I'm thinking of letting my natural pepper-and-salt color grow in while I continue to use Gloss, as home dying is frying my hair badly.
I have burgundy colored hair, and recently purchased this product for cool reds to keep my color vibrant. For all of you with colored red hair, you know how quickly it fades. This product is fantastic. It's so easy to use - I love the ability to apply in-shower. It does turn your hands pink, but just follow the directions and wash it off with soap after application. This is just what I've been looking for to counteract color fading!
Of course I saw the ads in various glossy mags and decided I must try this. I got the one for warm browns. My hair is down to the middle of my back so because I need more product per use I will get fewer uses of this. I think this does give a very subtle boost to my hair.........but I think it smells bad (maybe that won't bother you). My biggest complaint with this product is that it is VERY hard to rinse out of hair. I rinsed and rinsed and rinsed but my hair felt kind of odd afterwards. I am not sure that I will repurchase.
I've used this for warm browns a few times, and I don't find that it's having much effect. And like all of his products, this one is over-fragranced.
I'm reviewing the Warm Reds Formula. I'm very happy with this product. It took me a while to find it. Most places only stocked the Cool Reds Formula, which is odd because most red hair is warm. I finally tracked it down at Meijer. In fact, I got the last bottle!
The bottle says this is for in shower use, but I applied it out of the shower in front of a mirror on damp freshly washed hair. The directions recommended applying 3-5 quarter size squirts throughout the entire head of hair and leaving it on for a least 3 minutes. I applied the full five squirts and left the formula on for a full 10 minutes. I used an egg timer to time it. After the 10 minutes were up, I rinsed well and styled as usual.
Here are some tips: 1. Make sure you wash your hands really well both after applying the formula and after rinsing it out, because this stuff stains. 2. Expect your hair to have a funny texture when you are rinsing out the formula. Once you dry your hair, it will be perfectly normal and shiny. 3. Be realistic. This will boost your color a bit. It's a color maintenance product not a dye. If you're hair is super faded and you have an inch of regrowth, you need to color your hair. Nuf said.
My natural strawberry blonde hair has started fading, which is what happens to us lighter reds as we pass our 20s. I contemplated henna (I bought a box but haven't used it yet) but saw this on sale so I figured nothing to lose right? I bought the Warm Red for copper hues and it has indeed added just a punch of copper back to my hair. I'm happy with the results since I really didn't want to change my color, only revive it. Will repurchase this till I'm so faded that I really need the henna fix.
I think people misunderstand what this is supposed to do. It says right on the package that is not like a permenant color and it will not significantly alter or change your color, its just meant to give it a little boost, the same way a lip gloss does to your lips. It's also not meant to replace your color appointments, its just to help in between so by the 4th week ( I have really red hair) you aren't orange! I think it works great for its purpose.
Used the color for cool reds for the first time..didnt notice any difference or any "gloss" at all. Will not buy again..
This is a review for the cool blonde version. I have neutral/ashy light brown hair heavily highlighted. It's middle of back length and wavy/curly. I am always interested in neutralizing brassiness, so this seemed like a good option.
It goes on after shampoo and condtioner. It's a gel-like consistency, medium lavender. I left it on about 4 minutes; it rinsed out pretty easily. My hair is air dried with a little L'oreal Oleo oil at the roots and beloved Suave curl mousse all over.
The Gloss gave some body, but only minimal "gloss"; ie, shine. The main issue is that the highlights were very muted; sort of "stained" and blended with the rest of the color. This was, fortunately, only temporary. I would definately not recommend this if you are a platinum girl' because it will dull the color.
I have much better results with a mix of Shimmer lights and Aveda Blue Malva.