Too Faced

Too Faced Cosmetics was founded in the US in 1998, by Jerrod Blandino and Jeremy Johnson. (Blandino had worked at Estee Lauder makeup counters in the mid-90's.)That same year the company created the "world's first glitter eyeshadow." Known for its innovative style and intricately detailed products, the brand grew quickly and was eventually acquired by Estée Lauder in 2016.

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624 products

15,740 reviews

66% would repurchase

Recent Too Faced Reviews

Loose Powders -Too Faced -Peach Perfect Loose Setting Powder

on 12/11/2018 11:09:00 AM


I am torn about this product. I love the finish, very matte and long lasting, HOWEVER...
Every time I use this powder, I feel like I'm inhaling pure, powdered saccharine. The sweetness is so overwhelming, I barely ever use it. The strange thing is that I'm not even sensitive to scents or fragrances.

I generally don't like overwhelmingly sweet or overpowering tastes in my cosmetics, though.

The packaging is adorable, and there is a generous amount of product. It's essentially a very translucent setting powder, which helps keep things matte.

If it weren't for that sickeningly sweet taste it leaves in my mouth every single time, I'd probably use it up a lot more quickly than I have.

I'm still on the hunt for a loose setting powder that helps keep me matte throughout the day. I would not buy this product again because of the taste thing.

3 of 3 people found this helpful.

Lips -Too Faced -Melted Chocolate Liquified Lipstick - Honey

on 12/11/2018 10:12:00 AM


It’s my third tube now. THE COLOUR OF CHOCOLATE HONEY IS GORGEOUS. It’s such a perfect nude with this glossy texture. Once you started applying it looks wonderful.

Though I would say that this thing does not last. It really doesn’t. You have to keep applying very very constantly throughout the day. It just doesn’t stay. I wish they could really improve the formula for this. As well as it gets really gooey during the day and leaves marks on the inside of your lips. It looks gross but this lipstick is like my guily pleasure. I hate it sometimes but I cant live without it.

1 of 1 people found this helpful.

Palettes -Too Faced -Sweet Peach Glow Highlighting Palette

on 12/11/2018 8:31:00 AM


I bought this palette on impulse as I could not resist the entire packaging and concept of this series! Yes, I’ve been eyeing for close to 8 months before succumbing to purchasing them!

Background info: living in tropical, humid climate. Currently transitioned into a more oily combo, slightly dehydrated, acne prone skin type. Used to be an NC35 & now more of a NC25 as I don’t tan as much!

This is great for the everyday wearable, “natural”, glow from within skin look, without looking too cakey! The peach blush suits perfectly, although at the first sweep to my cheeks, I felt like the colour did not show up as much as I expected it to me.

Pigmentation in general is ok, and very buildable. The bronzer also matched perfectly as well, although I would say its more of an overall bronze. If you’re looking for a more harsh contour, this is not for you.

All the 3 shades have slight shimmer in them, which I believe its supposed to give the illusion of “glow from within” look. What I like most is that the shimmer is not extreme, a slight sheen which reflects beautifully on your skin even with a light wash. Even the highlighter can be used to highlight your brows.

Of course, how can I ever forget the scent! Yes, peach based scent. If you don’t like it, this is no go for you. But I’ve fallen in love with it since and haven’t been able to put down!

- Not colour friendly obviously. I cannot imagine anyone else darker than me ever using this cause I doubt the colours will show up on their skin.

- Price. On a steeper side but again, you’re really paying for the brand, packaging and overall the entire concept.

- Packaging is a bit bulky. Yes, it comes with a mirror! But not travel friendly.

All in all, i think this is the kind of product you’d want to splurge on, not an essential! I’m sure they’re cheaper alternatives out there, no doubt, but even so this has been my go-to palette every single day before going to work cause it has everything that i need in it! I also feel you need to know which brushes work the best for each shade so that the colours will show up nicely on your skin, which was what happened to me by trial and error.

Overall this can be your palette for the everyday look, casual, cute, natural, glow from within - which is the look that I’ve been going for the past few months.

I highly doubt I’d repurchase it, simply because I bought it as a one time splurge on a cute product, but I do think it does its job well, no further complaints with it.

Hopefully this review helps!

1 of 1 people found this helpful.

Concealers -Too Faced -Born This Way Super Coverage Multi-Use Sculpting Concealer


I’m really surprised that so many reviewers find this more drying than shape tape! For me the main difference is that this is less dry!
Having said that, I also find the coverage to be slightly compromised compared to shape tape. However, one of the things I both like and dislike (depending on the situation and time constraints) about shape tape is you really don’t have that much “setting time” before you have to start blending or it’ll just harden like calamine lotion. This gives a little more leeway, and there’s something about that time to set that makes a difference in coverage and longevity. If that makes sense?
So... I like this very much, excellent shade range to choose from, and I think the price is pretty good considering the fact that this is a lot of product for a concealer.
Of course, I’ve now found that this works best IN TAMDEM with shape tape, meaning applied over it. Then set time then blend. So really what this has done is added one more step and product. But let’s face it if I was so concerned with a low maintenance routine and pared down cosmetic collection I probably wouldn’t be here on Makeup Alley.

All in all I’m impressed with this and I’m really glad it exsists because I can buy it at Sephora and the one Ulta in my city is kind of far, never has anything in stock and the website is a pain too. It’s good to have an alternative.

1 of 1 people found this helpful.

Concealers -Too Faced -Born This Way Concealer


If you like that “photoshopped”, zero dark circles look you won’t like this concealer. Go for the Coverage version instead (by the way, TF should’ve named the Coverage one differently because many people seem to confuse both).

Hovewer, if you prefer natural, effortless look, have moderate dark circles and/or don’t want to mask every imperfection on your face, you might love it. Also, it’s great for mature skin.

In the past 10 years I went through various makeup phases, but always hated my dark circles and did everything in my power to conceal them. But as I’ve gotten older I learned to (kind of) accept them- especially when I noticed that this “photoshopped” look Shape Tape is giving me makes my eyes look smaller.
I work in a makeup industry and got this concealer for free- I wouldn’t have bought it myself because of average reviews.
But I’m so glad to own it! What I like most:
- looks super natural,
- hydrates + brightens under eye area,
- lightweight consistency,
- on very “natural makeup” days I don’t have to set it because it dries to a satin finish
- the coverage is just enough.
If you’re looking for a drugstore dupe, go for Maybelline Fit Me concealer, I see a lot of similarities between the two.

4 of 4 people found this helpful.

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