Too Faced

Too Faced Cosmetics was founded in the US in 1998, by Jerrod Blandino and Jeremy Johnson. (Blandino had worked at Estee Lauder makeup counters in the mid-90's.)That same year the company created the "world's first glitter eyeshadow." Known for its innovative style and intricately detailed products, the brand grew quickly and was eventually acquired by Estée Lauder in 2016.

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619 products

15,679 reviews

66% would repurchase

Recent Too Faced Reviews

Lipstick -Too Faced -Melted Matte Liquified Long Wear Matte Lipstick

on 10/15/2018 11:21:00 AM


I’m not used to lipsticks that don’t transfer, so I was pretty uncomfortable wearing this one even though I always wore lipsticks like this before I went for kiss-proof ones. I love the formula but I wish it was a little bit dryer so that it doesn’t transfer! Would probably repurchase (Lady Balls is such an amazing vintage red). Quite messy if you use your mouth a lot through the day (eating, kissing, etc)

Concealers -Too Faced -Born This Way Super Coverage Multi-Use Sculpting Concealer

on 10/15/2018 11:17:00 AM


A great dupe for Tarte Shape Tape! The only difference is that Shape Tape is slightly thicker, but this one works great cause it has the same coverage as Shape Tape but isn’t as cakey! This didn’t crease under my eyes at the end of the day as much as Shape Tape does.

Lipstick -Too Faced -Melted Matte Lipstick Gingerbread Man

on 10/14/2018 11:24:00 PM


Love love love. Beautiful color and lasts forever. Feels really good on too.

Lipstick -Too Faced -Melted Matte Liquid Lipstick in Gingerbread Girl

on 10/14/2018 11:19:00 PM

Beautiful color even my BF loved who hates makeup. It’s a deeper redder shade of gingerbread man. The shades are similar but if I only had to pick one it would be gingerbread girl!

1 of 1 people found this helpful.

Eye Shadow -Too Faced -Chocolate Gold Eye Shadow Palette

on 10/14/2018 4:42:00 PM


i never really dabbled much with eyeshadow in the past but with time i'm expanding my makeup comfort zone.

too faced was a name i recognized and understood to be a fun brand that still was on par quality-wise with department store products. i chose this specific palette for its color selection; i like shimmer but i also need to look professional. most of these shades suit that purpose. i also like the subtle cocoa scent - gimmicky, sure, but why not, right?

my issue is the fallout. oh my the fallout. now some have said that a primer could be useful but a primer isn't necessary to boost the pigment or prevent creasing. you can eliminate fallout 90% of the time by applying with your fingers as opposed to an eyeshadow brush (i was using a mac brush). i apply foundation with my fingers, but it seems finger paint-y in this context. it's also that much harder to wield control of the color.

all that said, i have received countless compliments from using this palette and my lids are still fresh after ten or more hours of wear. i don't think i'd repurchase this specific one (it'll probably last ages anyway), but i'll revisit too faced in the future.

1 of 1 people found this helpful.

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