About the brand

Art of Beauty was founded in 1986 by Zoya and Michael Reyzis. They own Zoya, along with Qtica, Smart Spa and Zoom. Zoya Reyzis and her husband immigrated to the U.S. from Russia and afterward created their cosmetics company. Michael, a chemist, created "the first working fast drying topcoat and the longest wearing, toxin free natural nail polish, revolutionizing the nail industry."* Their products are available in salons and spas worldwide. Art of Beauty is headquartered in Cleveland, OH. *Company website

https://www.zoya.com/

Overall rating
4.2
Created with Sketch.
75%
would repurchase
4.2
Created with Sketch.
Overall rating
75%
would repurchase

Latest ZOYA Reviews

Professional Lacquer - Dream
5.0
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a month ago

I won't describe the color because previous reviewers have done that really well but I will say that it's exceptionally beautiful. The formula is excellent like most Zoyas. It doesn't stain and it removes easily. It was opaque in 2 coats for me. I love using the wide brush for super easy and extra flawless application. Even if you have a ton of blues like me you need this... seriously I have a HUGE stash and I don't have any dupe for this.

Professional Lacquer - Dream
5.0
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a month ago

I won't describe the color because previous reviewers have done that really well but I will say that it's exceptionally beautiful. The formula is excellent like most Zoyas. It doesn't stain and it removes easily. It was opaque in 2 coats for me. I love using the wide brush for super easy and extra flawless application. Even if you have a ton of blues like me you need this... seriously I have a HUGE stash and I don't have any dupe for this.


Tiana
5.0
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a month ago

First of all... Awesome color! A pastel pistachio green cream. Best used with the Zoya wide brush and probably best for more advanced skill level polishers because mints and pastels in general are touchy, prone to streaks and even the best (which Zoya very much is) will generally have a kind of shitty application... That said, I'm an advanced polisher and did three coats (the first coat will always look horrifying but keep going) and it looked gorgeous and perfect. I didn't even have to clean up my cuticles. I have very pale cool toned skin so this is a super flattering, delicate and elegant color on me. I think it would look great on a variety of skin tones but especially very fair and brown skin, it just pops so nicely. Might give some the dreaded lobster hands look though. The Zoya formula is great and I can't state enough how much I love the wide brush because it makes polishing so much easier and closer to flawless. Also this isn't a dupe or even very similar to Neely.

Tiana
5.0
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a month ago

First of all... Awesome color! A pastel pistachio green cream. Best used with the Zoya wide brush and probably best for more advanced skill level polishers because mints and pastels in general are touchy, prone to streaks and even the best (which Zoya very much is) will generally have a kind of shitty application... That said, I'm an advanced polisher and did three coats (the first coat will always look horrifying but keep going) and it looked gorgeous and perfect. I didn't even have to clean up my cuticles. I have very pale cool toned skin so this is a super flattering, delicate and elegant color on me. I think it would look great on a variety of skin tones but especially very fair and brown skin, it just pops so nicely. Might give some the dreaded lobster hands look though. The Zoya formula is great and I can't state enough how much I love the wide brush because it makes polishing so much easier and closer to flawless. Also this isn't a dupe or even very similar to Neely.

Farah
3.0
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a month ago

Thin and streaky creme formula. Evens out okay and it's pretty much opaque on the second coat. Takes a little bit to dry. Nice neutral color, reminds me of beach sand. There's nothing special about this shade but I think that's the idea. It's a very neutral and pretty much would go with anything. Since it's so thin, it's a little bit of a mess to put on. It does clean up nicely though. Since there's really nothing special about this shade, it's not one that I would buy again, but I can see it being a solid stable in my collection.

Farah
3.0
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a month ago

Thin and streaky creme formula. Evens out okay and it's pretty much opaque on the second coat. Takes a little bit to dry. Nice neutral color, reminds me of beach sand. There's nothing special about this shade but I think that's the idea. It's a very neutral and pretty much would go with anything. Since it's so thin, it's a little bit of a mess to put on. It does clean up nicely though. Since there's really nothing special about this shade, it's not one that I would buy again, but I can see it being a solid stable in my collection.