100% Pure

100% Pure

100% Pure Cosmetics was founded in a Napa, California in 2005 by James Wang, Susie Wang, and Rick Kostick. They are a "natural cosmetics beauty firm focused on providing healthy skin."* Products are made up of organic, vegan, unrefined ingredients, with no fillers, toxins or synthetics. In addition to 12 retail stores, their products are also available for purchase online. The company is currently based in Silicon Valley, CA. *Source: Company website

https://www.100percentpure.com/
Overall rating
3.8
Created with Sketch.
67%
would repurchase
3.8
Created with Sketch.
Overall rating
67%
would repurchase

Recent 100% Pure Reviews

Cocoa Pigmented Bronzer
5.0
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3 months ago

Is this product only available online ,?!?! Well, at least I couldn't find it in any store. You have to build up this bronzer like crazy. It's something for your natural beauty, though. Haha

Cocoa Pigmented Bronzer
5.0
Created with Sketch.

3 months ago

Is this product only available online ,?!?! Well, at least I couldn't find it in any store. You have to build up this bronzer like crazy. It's something for your natural beauty, though. Haha


Caffeine Mask
4.0
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4 months ago

This mask was a pleasant surprise as I'm always quite hesitant to try new products and 100% Pure products have been very hit or miss for me. As autumn sets in here in the mid-Atlantic, the outdoor air has turned drier and after spending a day outdoors at DH's office picnic and the evening at a baseball game, I removed my sunscreen to find my skin quite zapped of moisture. The next day, I tried this mask in hopes of restoring my dehydration prone skin. The packaging is quite wasteful, particular for a company that is focused on its environmental impact so the mask lost lippies there. The mask itself didn't quite lay flat along the sides of my nose nor cover the area immediately adjacent to my nostrils so I found myself pressing it down there throughout the 20 minutes I wore it. Also, the eye holes were way too small for my eyes but I did like that it covered the area around my eyes and rest of my face well. I didn't put mine in the freezer first yet it was still nicely cooling both during wear and after removing, in fact, I could see this being a great tool to calm down a rosacea flare and may try it that way in the future. After removing and applying the remainder of the serum left in the packaging as the instructions direct, I found my skin calmer and pleasantly hydrated. The cooling effect was lovely and the results persisted for the rest of the day. I do think this is rather spendy at $8 for a single mask but I could see getting the 5 pack next time to have the masks on hand for when my skin needs extra TLC. I may even try other 100% Pure masks in the future.

Caffeine Mask
4.0
Created with Sketch.

4 months ago

This mask was a pleasant surprise as I'm always quite hesitant to try new products and 100% Pure products have been very hit or miss for me. As autumn sets in here in the mid-Atlantic, the outdoor air has turned drier and after spending a day outdoors at DH's office picnic and the evening at a baseball game, I removed my sunscreen to find my skin quite zapped of moisture. The next day, I tried this mask in hopes of restoring my dehydration prone skin. The packaging is quite wasteful, particular for a company that is focused on its environmental impact so the mask lost lippies there. The mask itself didn't quite lay flat along the sides of my nose nor cover the area immediately adjacent to my nostrils so I found myself pressing it down there throughout the 20 minutes I wore it. Also, the eye holes were way too small for my eyes but I did like that it covered the area around my eyes and rest of my face well. I didn't put mine in the freezer first yet it was still nicely cooling both during wear and after removing, in fact, I could see this being a great tool to calm down a rosacea flare and may try it that way in the future. After removing and applying the remainder of the serum left in the packaging as the instructions direct, I found my skin calmer and pleasantly hydrated. The cooling effect was lovely and the results persisted for the rest of the day. I do think this is rather spendy at $8 for a single mask but I could see getting the 5 pack next time to have the masks on hand for when my skin needs extra TLC. I may even try other 100% Pure masks in the future.