Fair skinned ladies take note! This stuff is amazing. Gives just a hint of warmth without screaming BRONZER. It also gives a glow that is nothing short of ethereal! Makes my pale Chicago winter skin look unbelievably healthy. Not fake bake tan, not bronze in a bottle, but warm and healthy. Amazing stuff, I'm off to buy a back up as we speak, maybe two. I don't ever want to be without it. Also, the brush that comes with it is pretty good, suprisingly. It works well with the product. PS I got it in fair to light from drugstore.com for about 13 bucks plus 40% off.