About the brand

Em Cosmetics was originally introduced in 2013 by Michelle Phan and L'Oreal, and was then acquired by Ipsy in 2015. Phan is a well-known social media influencer and beauty-blogger and her line of cosmetics was relaunched in April of 2017.

https://www.emcosmetics.com/

Overall rating
2.9
Created with Sketch.
38%
would repurchase
2.9
Created with Sketch.
Overall rating
38%
would repurchase

Latest Em Cosmetics Reviews

Infinite Lip Cloud Liquid Lipstick
5.0
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a year ago

I have the shade "Vintage Rosewood" and I think this might be one of my favourite lipsticks.It's such a gorgeous muted mauve. The applicator feels really nice and the formula is thick & fluffy -...


BRUSH TIP / ILLUSTRATIVE EYELINER
3.0
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a year ago

I've heard so many good things about this eyeliner, so I was really disappointed when I tried this. It's also possible that I got a messed up one. Keep in mind that I've stored the pen with the tip...

Micro-Fluff Sculpting Brow Cream
4.0
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a year ago

I bought this after trying glossier boy brow (which I enjoyed but felt like the spoolie was too large and the formula a bit too wet and deposited too much product). This is a great alternative, as...