61%
would repurchase
4.2/5
package quality

price range

Reviews

Reviews


2.0
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13 years ago

HORRIBLE haircolor! I had pretty med. brown hair with blonde highlights and I decided to go a litlle blonder. When I put this crappy haircolor on my hair it made it ORANGE roots with ugly brown...

About reviewer (1 reviews)

Age44-55

SkinSensitive, Medium

HairBlond

EyesBlue



2.0
Created with Sketch.

14 years ago

This colour is perhaps too cool to use on highlighted hair, hair that is otherwise pre-lightened, or maybe just crazy-heavily processed like mine. I started out with hair that had previously been...

About reviewer (13 reviews)

Age25-29

SkinNormal, Fair, Cool

HairOther, Other, Fine

EyesBlue


5.0
Created with Sketch.

14 years ago

Love this color going into Fall... All Summer long i go Light Natural Blonde... Ash is my Natural hair coloring. However follow the time. Twice i have ended up with Grey/Blue streaks!

About reviewer (160 reviews)

Age30-35

SkinNormal, Fair-Medium, Neutral

HairBlond, Straight, Fine

EyesGreen


2.0
Created with Sketch.

14 years ago

definately for me NOT ash... makes me orange yellow everytime in an unflattering way and to start with im a natural blonde. but a very dark ASHY blonde. its the feria in starlet that blondes you...

About reviewer (112 reviews)

Age30-35

SkinCombination, Fair, Neutral

HairRed, Straight, Fine

EyesGray


5.0
Created with Sketch.

15 years ago

This product works so well because it uses 30 volume developer instead of 20 volume like most drug store dyes. For naturally dirty blonde girls like myself, this is perfect because I don't want to...

About reviewer (10 reviews)

Age19-24

SkinNormal, Fair, Not Sure

HairBlond, Other, Other

EyesBlue


3.0
Created with Sketch.

15 years ago

I have light ash brown/dark ash blonde hair that pulls very brassy when I lighten it, and this is a good haircolor for both lift and non brassy tone! I purchased this because the box said "hi-lift"...

About reviewer (340 reviews)

Age19-24

SkinCombination, Tan, Warm

HairBlond, Other, Other

EyesBlue


5.0
Created with Sketch.

15 years ago

I can't believe that I was able to get my hair the blonde that I wanted doing it myself, rather than going to a salon!! First, some background history: I was born a light blonde but eventually...

About reviewer (2 reviews)

Age36-43

SkinCombination, Fair

HairBlond

EyesBlue


5.0
Created with Sketch.

15 years ago

Holy Grail blonde colour. My hair (natural colour that is:) is not quite medium brown, and not quite light brown. When lightening my hair, I turn orange and brassy immediately. This colour...

About reviewer (103 reviews)

Age25-29

SkinCombination, Fair-Medium

HairBlond

EyesHazel


3.0
Created with Sketch.
from

16 years ago

This stuff isn't too bad. It lightened my naturally dark blonde/brunette and frequently lightened hair. It washed out pretty quickly though. Not as light as the box. Still some warm tones in my...

About reviewer (9 reviews)

Age19-24

SkinAcne-prone

HairBlond

EyesHazel


1.0
Created with Sketch.

16 years ago

So...I thought this would lighten my hair and turn it a pretty pale blonde with ash tones rather than gold tones. Instead, it lightened my hair and turned it very very grey/green. Not sure why. ...

About reviewer (2 reviews)

Age25-29

SkinAcne-prone, Fair

HairBlond

EyesGreen


5.0
Created with Sketch.
from

17 years ago

The best dye that I have ever used!!! -(I have dyed my hair hundreds of times, and at the salon also). I looked at Dusty's pictures, and after seeing her results decided to give it a try. My...

About reviewer (27 reviews)

Age36-43

SkinCombination

HairBlond

EyesBlue


3.0
Created with Sketch.

17 years ago

I love bright, blonde platinum hair. Always have. This product is good to brighten up what you already have, if you have highlights in your hair already. My natural is dark ash blonde and my...

About reviewer (17 reviews)

Age25-29

SkinCombination

HairBlond

EyesGreen


5.0
Created with Sketch.

17 years ago

This got me back to my natural colour! I had so much dye in my hair...red, magenta, brown, yellow-y blonde, you name it. And this lifted all that out and replaced it with lovely, lovely platinum...

About reviewer (50 reviews)

Age19-24

SkinAcne-prone, Tan, Warm

HairBlond, Straight, Fine

EyesViolet


5.0
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from

18 years ago

This is the haircolor that I have been using for a few years now, and I am very happy with the results. My hair is light/medium brown and the color turns out a perfect cool blonde.

About reviewer (37 reviews)

Age36-43

SkinAcne-prone

HairBlond

EyesBrown


1.0
Created with Sketch.
from

18 years ago

This turned by medium blonde hair orange! I followed the directions very carefuly and I have died my hair several times over the years. I was shocked at the horrible color this turned my hair. I...

About reviewer (32 reviews)

Age30-35

SkinCombination

HairBlond

EyesGreen


5.0
Created with Sketch.

18 years ago

You BET I am buying this again! I tried to lighten my hair w/o using bleach so I have tried a couple formulas including my beloved Nutrisse. While is did lighten my Dark Blonde/Light Brown hair...

About reviewer (274 reviews)

Age36-43

SkinCombination, Fair-Medium, Warm

HairRed, Wavy, Coarse

EyesBlue