It doesn't really work, it erase the frizz a little bit but doesn't really straighten.

I loved this stuff this worked wonders o. My hair it was soft straight and smelled really good defenty but again

It really does what it says: long-lasting, silky straight hair. When I blow-dry and straighten with this stuff, it makes my hair like a magazine ad. Smooth and shiny. Only downside is it takes a long time for me to do that with so much hair, and I have to be careful not to put on too much or it doesn't work.

Normally, my hair is already pretty straightish looking with just a little bit of wave to it. But lately, it's been drying with these odd looking mixture of wavy and straight hair bits, with one big ugly wave on one side of my head, any time I air dry my hair ever since I had a short layers cut into my style. This creme helps it all lay straighter like it used to, and also helps get rid of the frizz and any poofyness. Since I have very fine hair, I don't use more than a penny sized amount. I find it works much better for me when I use it on really wet hair just after I got out of the shower and patted it with a towel, rather than doing it when it's damp. I then comb it through, keeping away from the roots. I actually put it near the root where the one big ugly wave is, just making sure it doesn't actually touch the scalp/go on the root, and so far so good, no greasies.
edit* After using this for a little while, I remembered why I tend to avoid products that contain dimethicone as a top 3 or so ingredient. I just don't like the texture it gives my hair, and I worry about buildup, although technically it does its job. So I will be abandoning this, but technically it did work.

I have been using this product a long time. I am usually a sort of wash and go type of girl, I dont use a ton of products, especially hair products, but I think this one is worth the 6 dollars and the minute it takes to work it though your hair.

It the one thing that I get a lot of compliments on. People grab my hair and act like it is amazingly healthy when I use this stuff. Truth is though that it really isnt in pristine condition but this product really makes it look good. The smell is nice but it doesn't linger forever so I don't think it's in competition with my perfume.

I rarely write reviews but I really love this product. I picked up the small travel size at target on a whim. I have waist length, wavy hair that tends to frizz when left alone. I've been trying to minimize the damage to my hair by cutting down on using the straight iron on it, but I really dislike how it looks when left to dry on its own. This product takes care of all that. After I shower, I run my fingers through my hair, add about a quarter size of this cream through mostly the bottom half of my hair then just let it dry naturally. No more frizzy mushroom head! My waves are defined and look smooth and I don't feel the need to pull out the straighteners to make it look decent. By default it is going to help with the health of my hair. I'm really glad I found this and would definitely recommend it to anyone with the same hair issues as myself.

I'am really fond of this product. It smells amazing and I can really see a difference when I don't use this or try to use something else....
It cuts most of the frizz out and really doesn't let humidity mess with my temperamental hair. Its a great product to have in my collection.

Amazing product! I have curly, frizzy damaged hair so I need a product that will straighten my hair plus heat protectant and this does just that. I use this when I don't use my GH "its a 10" because of protein overload, so I switch around. I've been wanting to let my hair grow out so I've decided to stop using the starightner and have just been straightening my hair with a blow dryer and a round brush. This does the trick it keeps my hair frizz free and smooth. I pair this up with a leave in coditioner and I'm set to go. I use a bit more that the dime size that is instructed because I have a whole lotta hair, I probably use two dime size gumps of this and section my hair in parts and blow dry straight with a round brush slightly curling the end with the brush. I'm not fond of the smell but who cares about that, this stuff works! Oh and its not just for 24 hours it last days! Thumbs up for not washing your hair everyday!

Good stuff. I find that it is great for forming curls and waves. I comb it through wet hair, let it air dry, and get nice non-frizzy curls. I can pin it up in a bun when it's damp to get non-frizzy waves. Better than any curl-enhancing product I've tried.

I've been using this for over 3 years now, and only just had to repurchase it a month or two ago. For the first year I used it sporadically, now I use it everytime I shower and blow-dry my hair. I ventured out to find a different, more expensive straightening balm by StraightSexyHair for my boyfriend, so I decided to test it out to compare. I think they both work similarly but the one by StraightSexyHair is more... 'concentrated' so you use less of it but is also in a smaller tube and costs more up front (about 10 dollars more than the John Frieda). However, I can't return the StraightSexyHair for him but at least he'll get a lot of use out of it while I continue to get the several-days-worth straightness and lack of frizz out of the use of this product :D Because I have longer hair, it probably suits me more to keep using the John Frieda because it'll go through all my hair with just enough of a concentration of product without weighing the hair down. This DOES make your hair greasy if you use too much. Initially you'll probably use too much because it sort of "melds" with your damp hair and you can't tell how much is covered so I would suggest to towel dry first and then put it in and blow-dry. That way there's also less heat that has to dry your hair and thus less damage. I've also put this in on days where I air-dry and it works just as well :)