Born With It is my personal fave. Lips actually look fuller and softer. Great stuff and gives just the right amount of burn. Unfortunately, it doesn't last very long and I have to keep replenishing the supply. Still worth it though.

3 words: i love it!
it's a gorgeous glossy lip gloss and your lips look like it just came out of water and it has this kinda of a 'wet' look to it, (if you catch my drift).
I have this in seductively nude which is a medium-toned nude colour and it's perfect as an 'everyday' gloss.
As for the plumping effect, i didn't really notice much difference in making my lips literally bigger but it did give an illusion of a more voluptuous lip (maybe because of the sheen and glossiness).
I also adore the packaging, where you twist the bottom and droplets of the gloss comes out through a number of 'sifter' like holes. It gets just the right amount of gloss you want therefore, not getting product everywhere.
2 thumbs up! :D

I love this stuff! The plumping effect isn't horribly fake looking, nor does it hurt. The color I have (405, a peachy color) is beautiful and looks great on. The applicator is great, and it's not horribly sticky. It smells yummy, too. Two thumbs up.

i have this gloss in four colors: 100 (a shimmery sheer white), 105 (a soft, pale pink), 110 (a sparkly medium pink), and 605 (a lip-toned, shimmery nude). these glosses are my new HG products. they plump a little bit and have a tingly, numbing feel to them, which i actually kind of like. for $8 at wal-mart, this is a pretty good buy.

I was in CVS last week waiting on a prescription and was, of course, tempted by the cosmetics aisle. This was one of the new products from Maybelline and is in a container similar to the regular Shine Seduction glosses, except this one is a dark shiny gray rather than the bright silver, and the clear band where you can see the color sort of "pops out" (I guess to emulate a "plump" look.)

They had a good color selection, ranging from light to dark. The color that I picked was #605, which is called "Nude" something... it's the color that Adriana Lima was wearing in the ad.

Anyway, the color is very nice - more opaque than the regular Shine Seduction glosses, and the formula is a little thicker. It's the same click-pen style and hard slanted plastic applicator, though.

As for plumping, I did notice that my lips tingled after application, though there was not significant plumping. It wasn't a bothersome tingle, though, and the scent of the gloss is sort of like an orange creamsicle (very similar to the scent of Lipfusion glosses).

Overall, I would purchase again, though for serious plumping, I would stick with Lipfusion. For a nice drugstore gloss, this is good.
continued >>