Maybelline New York

The Maybelline Company was created by a 19-year-old entrepreneur named Tom Lyle Williams in 1915. Williams noticed his older sister Mabel applying a mixture of Vaseline and coal dust to her eyelashes to give them a darker, fuller look. He adapted it with a chemistry set and produced a product sold locally called lash-in-brow-line. Williams renamed his eye beautifier Maybelline, in honor of his sister Mabel, who gave him the idea. In 1917 the company produced Maybelline Cake Mascara, ""the first modern eye cosmetic for everyday use"" and Ultra Lash in the 1960s, which was the first mass-market automatic

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2,235 products

97,277 reviews

60% would repurchase

Recent Maybelline New York Reviews

Lipstick -Maybelline New York -Vivid Matte Liquid Lipstick

on 12/13/2018 12:56:00 AM


Nope, NOT a liquid lipstick as it NEVER dries down, even after 3 - 4 hours and it stays glossy and wet. Only buy if you want a pigmented gloss. Vivid, but tnot matte. Not for sensitive lips - burns mine. Smears outside the lipline transfers like crazy so its best not to wear if you need to eat, drink, kiss, smoke, or touch your face alot. Application starts off streaky but with a bit of work you can get it full smooth coverage with a nice glossy shine. Just bear in mind this slippery sucker has a tendency to move.

Primer/ Corrector -Maybelline New York -Master Camo Color Corrector Pen

on 12/12/2018 11:41:00 AM


So why didn’t anyone tell me black women can use yellow corrector? Cause the orange and red correctors I used didn’t work. Apparently my dark circles are purple/black not bluish. I curiously decided to try the Maybelline master Camo yellow corrector and yes hun it cancelled out my purple/black dark circles. And that was before I put on my foundation. Next I’ll see how it works with my foundation. Did I mention I’m dark skinned not at all light or medium as the package suggests who uses it. But I just got tired of seeing my dark circles.

3 of 3 people found this helpful.

Brows -Maybelline New York -Expert Eyes Twin Brow & Eye Pencils


I have used these in "Blonde" a cool taupe, "Light Brown" very light, very warm chestnut, "Medium Brown" too light to be a medium and also quite warm/red toned, and my current go to "Dark Brown", which is also warm toned, and isn't dark at all. "Dark Brown" actually works really well with my medium golden blonde hair, and light brown brows. Although the shades could use some cooler toned options, I really like the formula of these, because it is not overly stiff, but not so soft that it smudges/disappears throughout the day. These twin pencils help me fill in my brows, while leaving them very natural looking. I don't go for harsh, drawn on brows, I just want them to look naturally full and more polished. These get the job done for under $4. Would repurchase!

1 of 1 people found this helpful.

Eyeliner -Maybelline New York -Define-A-Line Eyeliner in Ebony Black


I would probably rate this 3.5 has it's pro's and con's. I like that the formula is soft, and applies deep/rich color easily, including on the waterline. The tradeoff for the soft gliding formula, is that it smudges easily. The price is fair at around $5, and you get a good amount of product, but I'm honestly not sure if I would repurchase!

Foundations -Maybelline New York -Dream Matte Mousse

on 12/12/2018 4:39:00 AM


I used this foundation a lot in my 20's and it was okay, it gave me some of the coverage I need but I could never find a good match for my complexion, the price is kind of high in my opinion for a drugstore brand but all in all it is an okay foundation. I no longer use it but it may work for other women who are on somewhat of a budget.

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