This colour is similar to Lancome's Kitten Heel although it's more on the peachy side. I'd say it's a cross between Kitten Heel and MAC's Naked Lunch.
Either way, it's a beautiful shade that I use as a base for various eye looks.
It's also perfect for a very natural everyday eye look.
The staying power is fairly good although by the end of a long day, it does crease. (a primer helps and my lids tend to be oily)

Clarins eyeshadows are definitely under rated and worth checking out.
*Note: Clarins seems to have discontinued the mono couleur eye shadows. If you come across this on clearance somewhere, it's worth getting.