Bought this after glowing reviews and curiosity and was overall disappointed by the product. It's shaped like a felt-tip marker so it's easy to apply but the stain is really drying and doesn't last through a meal. The color is great and definitely pops more with a layer of gloss over it.
I have Pop Stain Stay in Pop Pink. It was kind of expensive ($16.00) and the brush has gotten shredded after about 20 uses. But it did last. This NYC was only $7.00. It is FANTASTIC. It lasts until the next day. It looks great with a lip gloss on top.