I received this as a gift from a friend in another state when I mentioned lemming a polish that looks like one of Scrangie's pics of Illamasqua Jo'Mina. This is a lot darker, but holy crap is it gorgeous! I am not a big fan of purple other than in e/s, but this might very well be my favorite polish of all. It's a deep, vivid periwinkle-toned purple creme (completely devoid of glitter or shimmer); it looks similar to Color Club Pucci-licious, but the pics I've seen of that don't show the same saturation of the color. I would describe Frenzy as a super-glowy jewel tone, or a deep neon. It looks great with either gold or silver accents. It applies nice and evenly and is opaque in 2 coats; my only criticism is that the bottle doesn't contain a mixing ball.