I found this at Big Lots for $2. In the tube it looks like a really bright coral, almost red. The tube is cute, but I really don't like the applicator. It is white and made out of a felt like material, and as soon as you dispense product, it looks dirty. It smells kind of plasticy but a lot better than another tube I have that smells horrible, like children's motrin. I really like this but I am kind of disappointed that it goes on more sheer than I would have liked. It basically makes my lips look a littler darker and shiny.