Jordana Cosmetics

Jordana Cosmetics was founded in 1986. It is a family owned company and they are based in Los Angeles, CA. It is one of the leading brands of value priced cosmetics nationwide. Products are available in drugstores and large retail stores.

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447 products

4,329 reviews

80% would repurchase

Recent Jordana Cosmetics Reviews

Eyeliner -Jordana Cosmetics -Cat Eye Eyeliner


Absolutely the best drugstore liquid liner I have ever tried. I have hooded oily lids (that are also beginning to droop with age) and just about everything I have ever tried will transfer to my lid or just be smear city in general. This one.. not a bit. And it lasts all day. The only thing that works as well for me and is a good true black is Mehron 1927 ink. If you have the same issues get both of these things, though the ink takes a little skill. I have never left a review on here, I hope that speaks for itself.

4 of 4 people found this helpful.

Lips -Jordana Cosmetics -Sweet Cream Matte Liquid Lip Color

on 3/6/2019 11:22:00 AM


This is the best!!!!! The price point is amazing, I’m in love with the shade Tiramisu. I’m a brunette and I think this colour suits me very well. It is very wearable, I use it everyday for work.
As all liquid lipsticks, I use it on top of lip balm as it can be a little drying.
I will keep buying it :)!!

1 of 1 people found this helpful.

Blush -Jordana Cosmetics -Blush (All Shades)

on 2/19/2019 6:42:00 AM


I have this in shade warm cider, it's a red/burgundy color with gold shimmer. At first I thought the shimmer was a but too much, that I couldn't wear this daily. But it turned out to be pretty soft shimmer, as long as you use this with a light hand. The pigmentation is very good, so you have to be careful not to use too much product. It lasts almost 8hours on my face with very slight fading. I'd buy this again in other colors.

1 of 1 people found this helpful.

Lip Liners -Jordana Cosmetics -Easyliner for Lips - Tawny

on 1/28/2019 6:23:00 PM


I was looking for the perfect all-purpose lip liner, and Tawny is it, for me!

I formerly owned a lip pencil to match every single one of the many fuchsia, red, berry, and orchid lipsticks in my stash. But as I near the age of 55, I'm trying to go for a softer, more natural look. Since Tawny is almost exactly the same color as my bare lips, it works great with any lipstick. I tried clear liners, and they were okay, but didn't give me the nice definition that Tawny does.

Tawny is cruelty-free, inexpensive, and high-quality, so what's not to love?

I like that it's retractable, and doesn't require a sharpener, though I have made a few minor messes due to the softness of the pencil.

This is a definite "staple" for me; I'll keep buying it. If it's ever discontinued, I will be very, very sad.

1 of 1 people found this helpful.

Eyeliner -Jordana Cosmetics -Easyliner for Eyes (Retractable Pencil)

on 1/22/2019 7:19:00 PM


This is and excellent Eyeliner. You do not have to go over it a lot of times to get a deep color payoff. Retractable part stays in one place and doesn't wind down when you are using it. Don't you Hate that?!?! The shade Coffee Bean is actually my Holy Grail to how I draw on my Eyebrows. It gives me great precision and tons of compliments. I honestly don't know what I would do without this product. It stays on all day and does not smudge unless it really gets rubbed. And out of the tons of Eyebrow products I have tried, This one has been the best for me and it actually is an eyeliner..Go figure!
I also own the colors in Silver, White and Light Blue and it really glides on super smooth. BOSSGLOSS APPROVED!

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