4.8 /511 reviews
"This primer leaves my eyelids with a powdery finish. Makes my loose pigments pop. I have...oily eyelids, and this doesn't budge!!!!!"
4.2 /55 reviews
"The curl it provides lasts ALL day; it does not smudge; it does not leave black flakes all over your face...I even cried with this mascara on and expected to see a mess when looking in the mirror but it didn't even smear!"
4.6 /565 reviews
"Over all I give these shadows a 5 out of 5 because they just don’t budge and have awesome pigmentation."
4.7 /552 reviews
"For a drugstore eyeshadow, Annabelle is the best in my opinion. It is very pigmented - no need to wet brush. Colors last all day - no smudging. Eyes look the same 8 hours later. Shadows are not dusty and zero fallout."
4.6 /561 reviews
"...longevity is very good (i work in the makeup industry so my makeup has to be long lasting up to 12 hrs and this stayed on just fine with no creasing at all!)"
4.4 /5419 reviews
"...because its so good it does make some eye shadows difficult to blend. You gotta WORK to get the look you're going for. Some shadows over this product just wont budge and blend so I've come to find out how much and how little to use..."
4.4 /557 reviews
" I can't imagine using anything else. It lasts me the whole day and doesn't transfer or smudge once it has set. I've often gone to bed with this product on (bad me lol) and the next day it still looks like I just put it on."
4.3 /580 reviews
"I love having a mascara I can trust not to end up looking sloppy or unprofessional, without going all the way to a waterproof formula which can be PITAs to take off and hard on your lashes."
4.5 /524 reviews
"It's not waterproof, however I've not had issues with it running when I'm sweating or anything. Doesn't seem to transfer to my upper lids, either. :) Seems to stay i place for long hours without needing touching up."
4.3 /5229 reviews
"I have applied this at 5:30am and come back home at 11:30pm and it hasn't smudged or flaked. I've also worn it overnight and while my eye makeup creases, this has not moved. It's incredibly difficult to remove..."
4.3 /56229 reviews
"This is great and prevent[s] creasing and smudging. But i felt using it daily [caused] dryness to my eyes. Lids is still oily but skin felt very tight."
4.3 /598 reviews
"I've tried Urban Decay, Too Faced, Lorac, Korres, Wet N Wild, you name it and nothing works as well as this one from Milani."
NOTE: mixed; ymmv
4.3 /541 reviews
"...sanitary (no need to throw out), clump free, smudge free, flake free, lengthening, slightly thickening, a little water resistant, holds a curl well.
NOTE: difficult learning curve
4.3 /526 reviews
"Your eye makeup WILL NOT move. I wear this even on days when I don't wear makeup, just blend well, because it makes you look awake and alive."
4.2 /51672 reviews
"It does not sting my eyelids at all and truly makes my eye shadow last longer, no matter what brand of shadow it is."
4.2 /5585 reviews
"My face is extremely oily everywhere, that includes the eyelids. This eyeshadow, however - stays put ALL DAY with absolutely NO CREASING...and I don't even use an eyeshadow primer with it!"
4.2 /5169 reviews
"I was having a problem with my mascara (and eyeliner) smearing under eyes. I tried everything and nothing worked until I found this product. I use gel eyeliner under lower lashes and then Bottom Lash mascara abs absolutely no smearing all day!!"
4.1 /5329 reviews
"I love this eyeliner, it really lasts all day long and does not smudges. I have oily lids and I yawn a lot throughout the day so all pencil eyeliners used to make me look as a racoon at the end of the day."
4.1 /562 reviews
"I get volume, length, and some curling action...One coat is natural, two is glam. That skinny little wand makes more magic than Harry Potter."
4.1 /536 reviews
"Easy to apply eyeliner/eyeshadow, that stays put all day. I have finally found a great shadow stick, at a fraction of the cost of others."
4.2 /518 reviews
"My eyeshadow stays vibrant for more than 14 hrs...No creasing (i have normal eyelids) nor transfer throughout the day."
3.9 /566 reviews
"This mascara is great for an everyday look. [It doesn't] volumize very well, but [holds] a curl [and makes] lashes look quite sleek and neat. The formula feels like a gel rather than a paste. And, for a waterproof mascara, it is very easy to remove."
All Favorites from bestofmakeupalley
- Best Highlighters, Bronzers & Self-Tanners
- Best AHAs and BHAs for All Skins
- Best Drugstore Foundations
- Top Makeup Tools
- Bold Bright Colorful Makeup
- Best Beauty Products of 2016
- Best High-Definition Makeup
- Best Beauty Gifts Holiday 2016
- Best Acne Treatment Products
- Acne Prone Skin
- Top Fall Makeup Looks
- High End Drugstore Dupes
- Best Eye Creams, Treatments and Serums
- Best Masks for All Skin Types
- M.A.C Star Trek 2016
- Best Mascaras by Formula
- Best Rated Palettes
- Best Products for Korean 10-Step Skincare
- Best Natural Looking Mascaras
- Smudge-Proof Eye Makeup
- Best Foundations for Summer
- Best Antioxidants
- Best Serums
- Best Pantry Skincare Bargains
- Best Drugstore Skincare Bargains
- The Best in Primers, Correctors and Sprays: Spring 2016
- Best Drugstore Lipsticks
- Best MakeupAlley Dupes
- Spring 2016 Beauty Product Launches