Believe the hype! I was weary of buying another plastic bristle mascara as I feel they do separate and elongate lashes, the lashes look way to flimsy, I like mine fat and plump! But then I saw the pink packaged version of this mascara on sale with 3 other olay products for $4 (!!) so I knew I had to try. Happy I did, liking this mascara a lot so far!