76%
would repurchase
3.5/5
package quality

price range

Reviews

Reviews


4.0
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10 years ago

This is one of my favorite fragrances. It is summer and spring in a bottle. I think of the beach when I wear Always and Forever. I get lily and some gardenia. I don't understand this, but I also...

About reviewer (122 reviews)

Age44-55

SkinDry, Fair-Medium, Neutral

HairBrown, Wavy, Fine

EyesBlue



1.0
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12 years ago

I love Jessica McClintock fragrances, but this one really turned me off. It smells like a perfume I wore as a young teen - probably one of those celebrity ones (Elizabeth Taylor, Glora Vand, or...

About reviewer (36 reviews)

Age36-43

SkinOily, Fair, Warm

HairBlond, Wavy, Fine

EyesBlue


4.0
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12 years ago

I love this scent! Lillies, maybe a hint of gardenia-I'm not good at deciphering scents. I took a lippie off because it does not last terribly long; but if I could only wear one perfume for the...

About reviewer (81 reviews)

Age44-55

SkinDry, Fair-Medium

HairBrown

EyesBlue


5.0
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13 years ago

This is a really beautiful, blissful scent. The perfect white flowers and gardenia combination. As a big fan of Forever and Ever Dior, I found this to be similar in a certain way but louder and...

About reviewer (148 reviews)

Age36-43

SkinCombination, Fair-Medium, Cool

HairBrunette, Wavy, Medium

EyesHazel


5.0
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14 years ago

This is a rich gardenia fragrance with watery notes in it. I am not a huge fan of heady floral perfumes, but I was drawn to this one. I am wearing it every day, and I'm pleased that other people...

About reviewer (420 reviews)

Age36-43

SkinNormal, Fair-Medium, Neutral

HairBlack, Straight, Fine

EyesBrown


1.0
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14 years ago

This perfume is incredibly strong....it's like being assaulted by a bouquet of gardenias. It has some incredible lasting power, so I guess that's a good thing if you like the scent. For me, it's...

About reviewer (171 reviews)

Age30-35

SkinAcne-prone

HairBlack

EyesBrown


3.0
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14 years ago

I am a HUGE gardenia fan and this is the closest thing that I have ever smelled to it. It immediately swept me away to my beach wedding in Hawaii with my gardenia only bouquet. No other perfume has...

About reviewer (276 reviews)

Age36-43

SkinOily, Fair-Medium

HairBrunette

EyesHazel


5.0
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15 years ago

Spring in the bottle! she shops, she scores! I was looking for spring in a bottle to go with the cute shoes I'd found and the eyelet lace top,, I'm excited for spring to get here soon! Anyhow.....

About reviewer (214 reviews)

Age36-43

SkinNormal

HairRed

EyesBlue


4.0
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15 years ago

So, I recently added yet another fragrance to my collection, as it was a way for me to treat myself for my birthday...and what a treat this ended up being! This is like having my own Secret...

About reviewer (53 reviews)

Age25-29

SkinSensitive, Fair

HairBrown

EyesBlue


5.0
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15 years ago

If you love the scent of gorgeous white flowers, Always & Forever is a must for you to try. It smells like REAL fresh flowers in bloom. As an Amazon reviewer wrote, "...you will feel you've stepped...

About reviewer (24 reviews)

Age

SkinNormal, Medium, Warm

HairSilver, Straight, Medium

EyesGreen


5.0
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16 years ago

Mmmmm heaven, cant believe this doesnt have more reviews, I agree with the reviewer below that this smells of lilacs, real fresh lilacs, and honeyish gardenias, its such a "natural" flower smell,...

About reviewer (36 reviews)

Age25-29

SkinSensitive, Fair, Not Sure

HairBlond, Wavy, Coarse

EyesGreen


5.0
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16 years ago

I love this! I am taking a break from my usual oriental fragrances. I guess I am tired of all the sweet fruty fragrances that are out. Anyway, this is very soft and femenine. It is not...

About reviewer (39 reviews)

Age30-35

SkinCombination, Tan

HairBlack

EyesBrown


5.0
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16 years ago

Gorgeous. It reminds me of the purple lilac bush that used to grow in our yard where I grew up, even though lilac is not mentioned in the description: "Always & Forever is a floral scent that...

About reviewer (367 reviews)

Age

SkinCombination, Fair, Neutral

HairOther, Wavy, Medium

EyesOther