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4.3

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54 reviews
81%
would repurchase
3.9/5
package quality

price range

Reviews


2.0
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3 days ago

I really like the color which is a very natural looking yellow-gray kind of brown-black, but this smudges in the heat and that's a dealbreaker for me. The texture is also too soft for my liking; it's easy to apply too much product when tightlining and that also doesn't help with the smudging issue.

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About reviewer (86 reviews)

Age25-29

SkinDry, Fair-Medium, Warm

HairBrown, Wavy, Fine

EyesHazel



1.0
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10 months ago

When my Chanel Pomme de Pin was discontinued I turned to this. The colour was not a good but acceptable. I used it to tightline and although it was meant for this purpose it failed horribly. The product broke down into very tiny bits during wear and flaked into my eyes.

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About reviewer (466 reviews)

Age44-55

SkinNormal, Fair-Medium, Neutral

HairBlond, Wavy, Fine

EyesBlue


4.0
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Jun/19/2018

I love this eyeliner mostly for the color, it’s the perfect brown-black for those of us who look a bit too harsh with black eyeliner for day-to-day. The formula is nothing special and I find that it smudges a bit by the end of the day, especially if it’s hot. Lasts about 3-4mos for me with daily use.

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About reviewer (7 reviews)

Age30-35

SkinOther, Other

HairOther

EyesOther


5.0
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May/27/2018

I bought my first MAC eyeliner back in 2011 and have been repurchasing the same one since. Absolute HG!

I've tried quite a few eyeliners (both drugstore and high-end) and they ALL smudge to the point of looking like a raccoon after just a couple of hours. I really can't understand why. Some simply disappear, almost as if I did not draw my eyes.

This stays on all …
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About reviewer (33 reviews)

Age30-35

SkinCombination, Fair-Medium, Not Sure

HairBlack, Other, Coarse

EyesBlack


5.0
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Apr/07/2016

I love this!! But I'm cheating on my #1 lover HG w Stila Smudgesticks coz during the Ulta 21 days of beauty in March 2016 I got Stila Smudgesticks in Lionfish & Stingray for USD$11 ea. They claim to be H2Oprood but MAC e/l is much better IMO than Stila. Photogravure is a cool brown (Stila Lionfish has a redder tone), good quality e/l that wears like iron. I never do my waterline w brown …Read more

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About reviewer (2417 reviews)

Age36-43

SkinOther, Other, Not Sure

HairOther, Other, Other

EyesOther


5.0
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Dec/26/2015

Great, great eyeliner. It's brownish-black so it can be worn with dark brown or black mascara. It's very long lasting! I've used tons of eyeliners over the years, and this one just holds down the fort throughout the whole day. I also love that it's mechanical and not a regular pencil, so you don't need to waste time on sharpening it and it never ends up poking your eye.

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About reviewer (50 reviews)

Age25-29

SkinOily, Fair, Neutral

HairBlond, Straight, Coarse

EyesGreen


5.0
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Jul/19/2015

Just adding my two cents, this product is pretty fantastic. The colour is the best brown-black I've tried (maybe other than the Origins "Fudge" 02), perfect for pale skin on which black looks too harsh. The texture is a bit waxy, which probably helps it stay on longer but makes it a little less creamy. This is a sacrifice I'm willing to make! However, it's not totally …Read more

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About reviewer (17 reviews)

Age19-24

SkinAcne-prone, Fair-Medium

HairBlack

EyesBrown


3.0
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Apr/20/2014

This is not a good eyeliner.

I was looking for a long wearing pencil eyeliner that was a black/brown or a very dark cool brown.

I have and love UD 24/7 in both demolition and LE crave, and I love them but they're a PITA to sharpen. I found mac technakohl in photogravure and thought this was the answer to my prayers.

It is not.

This liner drags …
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3 of 3 people found this helpful. Did you?

About reviewer (54 reviews)

Age30-35

SkinAcne-prone, Fair, Warm

HairBrunette, Wavy, Fine

EyesBrown


3.0
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fromMegE

Jun/24/2013

UPDATE: After 6+ months I'm finding it's getting more difficult to get a nice dark line from this product. It seems to be drying up a bit and becoming harder in texture. I will not repurchase. I've switched to Stila Smudge Stick e/l in Damsel, which is softer in texture.

My coloring: NC20, brown eyes/hair.

Photogravure is a neutral, matte, dark brownish black …
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About reviewer (622 reviews)

Age36-43

SkinSensitive, Fair-Medium, Neutral

HairBrown, Straight, Medium

EyesBrown


3.0
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Feb/01/2013

This is an okay liner. It's no better than any DS liner I've tried, though. I don't think it's worth paying the extra cash. Save your money.

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About reviewer (29 reviews)

Age19-24

SkinAcne-prone, Fair, Not Sure

HairBlond, Other, Other

EyesBlue