Where purchased: Target
Name on pencil: "Stay Perfect Amazing Eye Pencil"
I recently started using the Boots No7 foundation (Lift & Luminate), and I have a weird OCD thing where if I like one product, I like to switch completely over to using only products from that brand...at least temporarily, maybe because I'm a weirdo, or maybe just to try it all out together to see how it fits as a line. So, when I liked the foundation, I went out and bought loose powder, eyeshadow, and lipstick from this same company.
I hate liquid eyeliner, but it seemed Boots No7 liquid version was the only eyeliner getting any love on MUA or Paula's Choice (I obsessively consult both for EVERYTHING). There was an open one in Target so I tested a little on my hand, and I really did not like how harsh it looked. The brown in the liquid looked nasty...I grabbed the brown pencil instead.
Last night, I was all excited and got home to put it on. Oh no! It took so much pressure to drag it over my eyelid, it almost hurt...an then it was so light that it started clumping up and peeling away. Dang it, thought I'd have to return it.
But ALAS: I tried sharpening it this morning--and yes, the first run of the blade made part of the color part fall out--but after a few twists, I tried the eyeliner again on both lash and water lines, and it was beautiful! Much easier to drag/glide over my skin, richer color, and the color looked stunning. Not a dull brown or an almost black like some other brown eyeliners, and not quite a bronze (no shimmer) or raisin tone, but just the right chocolate brown to offset my green eyes, fair complexion, and dark blonde hair.
It's not the most luxurious, awesome, show-stopping thing ever, but once sharpened, the color is just gorgeous! (And so far, no clumping, fading, smudging, etc.)
*Tip: looks good with their Mother Earth shadow too ;)
UPDATE 2/25/14 still using this almost daily; looks awesome with Urban Decay Naked 2 palette. Check out their Lash Adapt mascara, too. It's great to find quality products I can get at my local Target :) (and that don't test on animals!)