Before purchasing this cream:
I desperately wanted to love this cream. It sounded perfect for my very dry, eczema prone skin, has great ingredients, and has glowing reviews online and many recommendations. Many people with eczema/dermatitis have recommended this as a great treatment/moisturiser for their skin. I purchased this - not as a general all over facial moisturiser - but as an alternative to steroid creams for eczema patches/flare ups.
The tube is great, keeps the ingredients sanitary, though the metal tube may likely crack towards the end. The texture is creamy, quite thick, and it can leave a white tint on your skin, though if rubbed in properly it should disappear. It does feel moisturising on your skin.
I initially purchased it for a few facial/neck eczema patches, and upon application at night, it felt great - really soothing, moisturising and nourishing. I was optimistic and hoped for the best after applying on my eczema patches. Come morning, the eczema patches where I had applied it felt even drier with flakiness and white patches, though the redness/irritation/soreness was gone. I was extremely confused. As the redness had gone, maybe the dry/dead skin cells flaking off was my skin renewing itself? I wanted to carry on, and give it more time. I tried it continuously for a few nights, and though it did remove the redness and soreness, it did nothing for the dryness, and i could go as far to say it actually made the dryness worse. Complete paradox, I know. I have tried this multiple times, each time hoping that maybe i need to give it more time to do it's "repairing", or wanting to find the right application method. I have tried applying it under a moisturiser, hoping that whilst this does the repairing, the moisturiser on top will combat the dryness. But to no avail. I have tried so many ways in an attempt to coerce my skin into loving it, hoping i can join the exclusive fan club, yet my skin will not surrender! I finally have to admit defeat and acknowledge that my skin does not love it.
On the plus side though - I do find it great as a spot treatment though and it helps prevent scarring from spots and the like.
I feel bad giving this one star - I generally love Avene and they have fantastic customer service - but people need to know that a product may have great reviews, and will work for everyone and their mother, but it may not work for you. I will not tell others to stay away from this cream, or claim that it will do nothing for your skin because of my experience, rather, i will say try it, if it works for you great, but if it doesn't don't be too disheartened.
Also please note that i have only used this product for flare ups, as many people usually do - and hence this review is a reflection of that, and this is not a review on it's usage as a general everyday moisturiser.
Lastly, my skin never really gets on with hyped/positively reviewed products, (rosehip oil, vitamin c serum, hydraluron....) and prefers much quieter, lesser known products from well known brands (avene cold cream, la roche posay intense nutric, avene cold cream lip balm, green people cream cleanser)..but i'll save that rant/post for another review.
Update: thanks to the reviewer above who highlighted that zinc oxide - one of its main ingredients - is drying on the skin. If you are looking at this for eczema treatment may work if yours is of wet/weeping type. If its of the drier kind may not work, as in my case and reviewer above.