45%
would repurchase
3.7/5
package quality

price range

Reviews

Reviews


3.0
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4 months ago

I bought this in the French Eclair shade. The ash brown went on evenly with decent shine but it also made me realize that cool is not my color, even though it's closer to my natural shade of brown...

About reviewer (55 reviews)

Age44-55

SkinSensitive, Fair, Warm

HairBrown, Wavy, Fine

EyesBlue



4.0
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5 years ago

I truly love this stuff--only reason it gets 4 lippies is because the grey coverage isn't as long-lasting as I would hope. But the highlights are fan-damn-tastic, and the color itself is wonderful....

About reviewer (39 reviews)

Age44-55

SkinSensitive, Fair

HairBrown

EyesBrown


5.0
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6 years ago

I’m happy with the finger applicator and that it’s relatively easy to get extra dimensions without hair looking too “done”. This one costs more at the drugstore but for the application, it’s worth it.

About reviewer (158 reviews)

Age25-29

SkinCombination, Fair, Warm

HairBrunette, Wavy, Fine

EyesBrown


2.0
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7 years ago

I used a dark blonde colour - looked and felt great immediately afterwards but after just 2 weeks the colour had faded, the grey roots were easily visible and my hair looked very dull. Won't buy...

About reviewer (1 reviews)

Age56 & Over

SkinCombination, Fair

HairBlond

EyesGreen


5.0
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8 years ago

I bought this in Biscotti. I have been a redhead, but with the gray hair> 50%, makes red colors that don't occur in nature or I'd you get a good color, it fades fast. I'd used Revlon highlight...

About reviewer (52 reviews)

Age56 & Over

SkinDry, Fair, Cool

HairRed, Straight, Fine

EyesBlue


5.0
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10 years ago

well, I really liked this. I can only comment on the highlight product. I color my own hair a level 6 warm, medium brown, this color was looking a little bland. I needed something, cancelled my...

About reviewer (1 reviews)

Age44-55

SkinDry, Fair-Medium

HairBrunette

EyesBrown


3.0
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11 years ago

My rating is actually a 3.5. This 2 step process is easy and the color I chose (Truffle) turned out very pretty w/ the highlights being very subtle on me which is OK. I didn't use the included...

About reviewer (626 reviews)

Age44-55

SkinCombination, Fair, Neutral

HairOther, Wavy, Fine

EyesBlue


4.0
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12 years ago

I bought the Cherry Chocolate Mousse dye hoping to lighten my naturally black hair and add a bit of color. The entire process took nearly 2 hours since I left the dye on longer than indicated (this...

About reviewer (22 reviews)

Age19-24

SkinCombination, Fair, Neutral

HairBlack, Other, Other

EyesBlack


5.0
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12 years ago

I've used this box for about 7 years now and it's still a favorite. I typically go for the iced meringue (ash,light/white blonde, no yellow) but sometimes I will use the creme brulee(more of a...

About reviewer (21 reviews)

Age30-35

SkinOther, Other

HairOther

EyesOther


5.0
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12 years ago

I have pretty dark hair, very fine with no body, with a few grays coming in--maybe 5-10%. I have used this hair color twice. The first time I used it, I used the medium golden brown. I thought...

About reviewer (2 reviews)

Age44-55

SkinNormal

HairBrunette

EyesBlue


4.0
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12 years ago

I took one of L'Oreal's hair color quizzes and they suggested this to me. After a while of deliberating, I finally bought this in Truffle 5.1.I though this was pretty good as it did not itch my...

About reviewer (94 reviews)

AgeUnder 18

SkinDry, Fair, Cool

HairBrown, Wavy, Medium

EyesBrown


2.0
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12 years ago

Since summer is coming up I decided to lighten my hair. A few weeks ago, I tried the light brown color first, which is supposed to be close to my natural hair color, it out wayyy too dark. The...

About reviewer (1 reviews)

Age25-29

SkinNormal, Fair, Neutral

HairBrown, Curly, Medium

EyesBlue


5.0
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13 years ago

Way back in 2003, as a 19-year-old college sophomore, I decided to ditch my natural blonde in favor of being a redhead. I had virgin hair and after scanning the shelves of hair dye, Couleur...

About reviewer (17 reviews)

Age25-29

SkinCombination, Fair, Cool

HairRed, Wavy, Medium

EyesGray


5.0
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13 years ago

I have used this product three times with outstanding results each time. I get compliments and people are surprised to learn I did it myself. I too find the highlighting tools useless so I...

About reviewer (4 reviews)

Age36-43

SkinAcne-prone, Fair-Medium

HairRed

EyesGreen


5.0
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13 years ago

I am also surprised at the number of negative reviews. I am a natural golden strawberry blonde that now is ~ 35% gray and ashy in tone. I have been to numerous salons and even though I tell them I...

About reviewer (3 reviews)

Age44-55

SkinNormal, Fair, Not Sure

HairBlond, Other, Other

EyesHazel


1.0
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13 years ago

bought Couleur experte 7.1 (dark ash blonde with vanilla icing highlights) My hair was a light brown, but it came out DARK brown with RED-ORANGE highlights. Was NOTHING like the picture on the...

About reviewer (1 reviews)

Age44-55

SkinNormal, Fair-Medium

HairBrunette

EyesGreen


3.0
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13 years ago

I've used this in the past & had one good result getting a beautiful neutral light brown shade using Almond Rocca (Light Brown) after stripping my previous color at home (with ONO ColorFix). I...

About reviewer (709 reviews)

Age36-43

SkinDry, Medium, Warm

HairGrey, Kinky, Medium

EyesBrown


5.0
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13 years ago

Okay, I had used this years ago with fab results and don't know why I didn't keep using it. I have always colored my hair at home (for over 25 years). My hair is a chin length bob that lately has...

About reviewer (166 reviews)

Age44-55

SkinOily, Fair, Cool

HairBlond, Straight, Fine

EyesGreen


5.0
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14 years ago

Iced Meringue, baby! Like many others, I was finally able to quit going to the hairdresser for expensive double- and tripe-processing to get my medium brown/grey hair up to a nice dark blond with...

About reviewer (49 reviews)

Age30-35

SkinCombination, Fair

HairBlond

EyesBlue


5.0
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14 years ago

Been using this for a year now and am not planning to go back to the hairdresser ever. I've had salon-coloured hair all my adult life and resented the amount of time it takes. This is so much...

About reviewer (29 reviews)

Age44-55

SkinSensitive, Fair

HairBrown

EyesGreen