68%
would repurchase
4.0/5
package quality

price range

description

ingredients

Water, Sodium Laureth Sulfate, Coco-Betaine, Glyceryl Stearate Se, Persea Gratissima (Avocado) Oil, Urtica Dioica (Nettle) Leaf Extract, Ammonium Lauryl Sulfate, Cocamide MEA, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-7, Polyquaternium-11, Glycerin, PEG-150 Distearate, Sodium Citrate, Sodium Chloride, Tetrasodium EDTA, Sodium Bisulfite, Phenoxyethanol, Methylchloroisothiazolinone, Methylisothiazolinone, Sodium Benzoate, Chlorphenesin, Yellow 5 (CI 19140), Yellow 6 (CI 15985), Hexyl Cinnamal, Limonene, Linalool, Fragrance.

Reviews

Reviews


3.0
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17 years ago

I'm not really sure what I think about this shampoo. I have dark hair that is highlighted and I don't feel like this shampoo is very moisturizing. I also don't notice a difference between this...

About reviewer (15 reviews)

Age19-24

SkinAcne-prone

HairBlack

EyesHazel



3.0
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17 years ago

like the smell...but overall it was o.k. the first time i used it, it blew my mind mainly the smell and concept of rich and gentle, but i should've gotten a smaller bottle. (if i did maybe i would...

About reviewer (21 reviews)

Age19-24

SkinAcne-prone

HairBlack

EyesBlack


5.0
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17 years ago

I use this with Super Rich Conditioner. They work wonders together on my dry and coarse hair. I do not wash my hair everyday but this shampoo cleans really well with a small amount. I bought a 8oz...

About reviewer (8 reviews)

Age44-55

SkinNormal

HairRed

EyesBrown


2.0
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17 years ago

Urgh. I had such high hopes for this product.. I usually love Bumble & Bumble, but not this shampoo. I have straight, baby-fine, colored hair that's normal to oily. This shampoo left my hair dry,...

About reviewer (9 reviews)

Age25-29

SkinCombination, Fair-Medium

HairBrown

EyesBrown


1.0
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18 years ago

This shampoo leaves my hair feeling completely stripped. A heavy conditioner is a must after using this or you'll be left with a dried out nest for hair.

About reviewer (4 reviews)

Age36-43

SkinCombination

HairBrown

EyesBlue


5.0
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from

18 years ago

I love this shampoo and how gentle it really is. The smell is extremely nice and my hair actually wasn't tangled as it usually is after I shampoo it. I hope to purchase a bigger one soon. FYI-I...

About reviewer (145 reviews)

Age25-29

SkinCombination, Fair

HairBlond

EyesBlue


5.0
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18 years ago

Wow, this pearly shampoo has saved my over-colored hair! Intensely moisturizing, non-stripping, smells pretty but faint and subtle. Bottles look small, but its so concentrated it truly lasts for 6...

About reviewer (33 reviews)

Age19-24

SkinDry, Fair

HairBrunette

EyesGreen


5.0
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18 years ago

I love this shampoo! I don't have highlighted or processed hair, which it is recommended for, but it works great for my medium-textured wavy hair. I shampoo every other day with it, and I...

About reviewer (58 reviews)

Age25-29

SkinDry

HairBrown

EyesBlue


5.0
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from

18 years ago

Love, love, love this shampoo! My HG shampoo. I've been using this for about 6 years now. Although I love to try new products, I always come back to the Gentle Shampoo. In fact, I buy this in...

About reviewer (27 reviews)

Age30-35

SkinOily, Fair-Medium

HairBlack

EyesBrown


5.0
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18 years ago

I switch between shampoos - depending on how my hair feels that day. The gentle and seaweed shampoos are the only ones that I can use on a daily basis without my hair getting too oily. I really...

About reviewer (21 reviews)

Age19-24

SkinAcne-prone

HairBlack

EyesBrown


2.0
Created with Sketch.

18 years ago

This product was recommended to me b/c I have highlighted hair and when I'm not using the Treatment series, I'm supposed to use a lighter shampoo. I do not like the scent at all, and the shampoo...

About reviewer (42 reviews)

Age25-29

SkinDry

HairBrown

EyesBrown


3.0
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from

18 years ago

I used this at the suggestion of my haridresser. It's OK, but I don't think it's good for processed hair. When I'm done shampooing my hair is just really dry and knotted up so I have to gob in...

About reviewer (7 reviews)

Age30-35

SkinAcne-prone

HairBrown

EyesHazel


4.0
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from

18 years ago

Product is very expensive but I suspect it is because of the frangrance which is pleasant and not offensive. Buy this product if you want a shampoo that smells great and leaves hair clean and easy...

About reviewer (2 reviews)

Age25-29

SkinDry

HairBrunette

EyesBrown


5.0
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18 years ago

Love it! My hair is thick and wavy, and this makes my hair shiny and fabulous. :-)

About reviewer (18 reviews)

Age25-29

SkinOther

HairOther

EyesOther


5.0
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from

18 years ago

LOVE LOVE LOVE!!!! I have ultra-straight, shiny, long hair. I wash it every day and so I need to use a gentle shampoo. I'm usually an Aveda die-hard, but decided on this as a change, and WOW!...

About reviewer (79 reviews)

Age30-35

SkinSensitive, Fair-Medium, Not Sure

HairBrown, Straight, Medium

EyesBlue


4.0
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18 years ago

I was really impressed with this. It's super creamy and super moisturizing, but the only thing I don't get is why they have Ammonium L. Sulfate in this? It's one of the harshed sulfates ever, so...

About reviewer (82 reviews)

Age30-35

SkinVery Dry

HairBlond

EyesGreen


4.0
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18 years ago

I got this shampoo and use it with the Super Rich conditioner. I noticed a big difference in the thickness of my hair and got more volume. I was impressed and looked forward to using it again. I...

About reviewer (12 reviews)

Age30-35

SkinAcne-prone

HairBlack

EyesBrown


4.0
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18 years ago

I switched to B&B Gentle Shampoo after using Kerastase Bain Satin for two years. I loved the Kerastase but it was starting to leave my hair very difficult to manage. I love the Gentle Shampoo - I...

About reviewer (53 reviews)

Age44-55

SkinCombination

HairBrown

EyesBrown


5.0
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18 years ago

I'm so scared of using the wrong shampoo on my blonde/highlighted hair, but I trust b&b gentle implicitly. It lathers like a charm, but never strips my hair or its color. My hairdresser swears by...

About reviewer (23 reviews)

Age25-29

SkinNormal

HairBrown

EyesBrown


4.0
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18 years ago

I have highlighted hair, and Gentle Shampoo is one of the few formulas I've tried that doesn't make my hair feel like straw afterwards. It doesn't really produce a lot of lather, which can be a...

About reviewer (16 reviews)

Age19-24

SkinCombination

HairBrown

EyesBrown