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4 reviews
would repurchase
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2 months ago

Perfect moisturizer for my combo skin. Gives a perfect base for cc cream, primer, or anything else I throw at my skin on any given day. Does not irritate my normally finicky, sensitive skin. I think I am in love!

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About reviewer (3 reviews)


SkinNormal, Dark, Not Sure

HairBlack, Kinky, Medium


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6 months ago

I was hanging out in Ulta and my face was burning. I was looking for a soothing cream or gel to calm it down. I have It Confidence in a Cream and I love it. I saw the sample of Confidence in a Gel Lotion. I tried it and it calmed my skin right down. It was cooling and left a nice glow. If anything soothes my skin, I have to buy it. I have good luck with It Skincare products. They work for me …

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About reviewer (61 reviews)

Age56 & Over

SkinCombination, Other, Cool

HairBlond, Straight, Fine


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7 months ago


Actually really enjoyed this! Super lightweight, silky and instantly absorbed.
In the winter since its dry and cold, for my combo oily skin i like to use this to layer underneath another cream. In the summer i think i would just use this by itself.

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About reviewer (156 reviews)


SkinCombination, Fair-Medium, Warm

HairBlack, Straight, Fine


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9 months ago

I generally find IT Cosmetics products to be generally okay, but haven't really been wowed by their products. They generally tend to break some of my rules when it comes to purchase products such as poor packaging, including denatured alcohol, or including some fragrance ingredients. IT Cosmetics tends to throw in A LOT of ingredients into their product, and this one is no exception. This is why many people who have sensitive skin must be aware of all the ingredients included to prevent the possibility of being sensitized or having an issue with one of the ingredients.
The It Cosmetics Confidence in a Gel Lotion is packaged nicely in a pump bottle dispenser. True to the product's name, it does have a very light gel texture that smooths over skin easily, although …
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About reviewer (699 reviews)


SkinDry, Fair-Medium, Not Sure

HairBrown, Other, Other